What’s going to keep a manufacturing operation running and making all the big bucks in the first place if it’s not the relationship between the factory and those they sell to? That means anyone in manufacturing may want to stay on the watch for ways you should ride the wave and get good with your customers. And what better way to do this than getting your manufacturing game in place with CRM (Customer Relationship Management) software? But what actually does make for the best CRM for manufacturing? Well, let’s find out!
Why Do You Need a CRM for Manufacturing?
Think of CRM software like a genie in a lamp who shares all the “very real” woes of your industry and wants to save you from them! CRM tools are specially designed for the manufacturing industry to guide you about how you can attract more customers.
- Greater Customer Visibility: Not only does a CRM system give you a directory of your customers, along with their history and preferences, but it also gives you a full overview of every point you could contact them. When you know what your customers are like, you can tailor your engagement to make them happy and keep them around to help you make better decisions.
- Improved Collaboration: A CRM system can help every single department come to the same table and speak about customers in the same language to keep the bucks coming in.
- Increased Sales Metrics: CRM software helps you do away with the human condition aka human error, all the while helping you manage those leads and tracking your sales projections.
- Customization: The manufacturing industry can vary greatly from one type of manufacturer to another. The best CRM systems offer customization for businesses.
Top Features to Look For
This is what you must consider when selecting the best software CRM for manufacturing:
- Lead Management: It should effectively track your lead customers and their interests.
- Sales Automation: Should be able to automate repetitive tasks, thus enhancing productivity.
- Reports and Dashboards: It should track and monitor your team’s performance and your customer behaviors.
- Integration Facility: Make sure it can be integrated easily with other modules like ERP & Supply chain, etc.
- Mobile Access: A mobile version is always easier and more efficient so that everyone is updated on the data from anywhere.
Best CRM Solutions for Manufacturing
Now you know what to look for, discover some of the best CRM software for manufacturing companies:
- Salesforce
Well-known in the CRM market and famous for its high levels of scalability and customization, Salesforce is a great CRM platform for manufacturers. With a variety of manufacturing solutions designed specifically for the industry, it offers all the tools you’ll need to manage your customer relationships. With its pinpoint analysis, you’re able to dig deep into your data to get the most value out of it and create the right reports for you to make executive decisions.
- HubSpot CRM
There is nothing quite like the HubSpot CRM. Why, you ask? It’s because you can trial run this CRM—it’s absolutely free! This gives you a chance to check out their offerings, contact tracking, email integration, and sales pipeline management without spending money while giving you time to decide if it’s for you. If you decide you like what you see, there is plenty of Hubspot software that you can add to this CRM that will help you out with marketing.
- Zoho CRM
Zoho CRM has many features that make it effective for B2B manufactured products. For example, you can use Inventory Management and Order Processing to ensure that you can keep track of all equipment. With custom dashboards and automatic reporting, you can ensure that everyone will see the right data at the right time.
- Pipedrive
Pipedrive is perfect for small to medium B2B manufactured suppliers. You will have access to a visual and easy-to-read sales pipeline, which will help you get to find the most leads and close the most deals. Along with that, you can also gain access to business trends and data so you know what to leverage moving forward!
- Microsoft Dynamics 365
A manufacturing CRM that is fully compatible with many other Microsoft products can give you what you need when you need it. You can save money and get laser-focused with Microsoft Dynamics CRM. Those manufacturing interface options can also come in pretty handy too. Consider how this can help you improve your supply chain management and function or how the Order Management Process will help you do better in the market today!
A CRM Match For You
There’s nothing to fear when you know which CRM to use, who to ask, and what to get. We know what you’re looking for, we know what’s available, and we know what you’re going to love. BestCRMSoftware.com saves the day by helping you find the best CRM to suit the needs of your business. Get exclusive tips, comparisons, and expert advice to stay ahead of the growth curve.