Cliently is a customer relationship solution, while Sales Rocks is a comprehensive all-in-one sales and marketing platform. Cliently offers more automated features and is designed to help automate much of the customer relationship management process. Sales Rocks is more robust, with more comprehensive lead and customer tracking, sales enablement, and analytics capabilities. Sales Rocks also offers much more in terms of functionality for global enterprise customers, such as API and integrations, multilingual support, and custom development. In summary, Cliently is better for SMBs for their CRM needs, while Sales Rocks is more suitable for global enterprise customers with more complex needs.