GrowthGenius vs Cognism

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Sales Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of GrowthGenius and Cognism. We'll also delve into the details of which offers the best personalization options within Sales Automation, with there respective Hyperise integrations

GrowthGenius

Pricing: GrowthGenius' pricing model is pay-as-you-go and on a monthly subscription plan. The pricing depends on how many prospects you are targeting each month. The plans start at $99/month for 1,000 prospects and go up to $499/month for 8,000 prospects. The company also provides custom pricing options if you need more than 8,000 prospects.

Vs

Cognism

Pricing: Cognism pricing is based on the size of your list and how often you'll use the product. A standard plan starts at $199/month for up to 500,000 contacts and includes 1000 API requests per month. Additional volume and API requests require higher tier plans. For more details, please contact with the Cognism directly.

GrowthGenius vs Cognism Highlights

GrowthGenius and Cognism are both marketing automation tools that allow businesses to connect with leads and customers. GrowthGenius offers users greater control over their lead generation strategy, allowing them to create and track multiple lead sources and analyze the effectiveness of different campaigns. With strong A/B testing capabilities and customizable reporting functions, GrowthGenius helps marketers quickly assess and optimize lead generation results. Meanwhile, Cognism focuses on increasing lead quality and sales effectiveness. It applies artificial intelligence to social media and other web sources to provide detailed customer insights and build a comprehensive view of prospects. The tool also provides automated data enrichment, advanced segmentation and predictive lead scoring. All in all, while both tools are focused on lead generation and sales effectiveness, GrowthGenius offers a more flexible, customizable, and analytical approach, while Cognism provides a more automated, AI-driven experience.

GrowthGenius vs Cognism Pros

GrowthGenius Pros

Pros for GrowthGenius Compared to Cognism
Offers better visibility & accuracy of data GrowthGeniuss advanced automation capabilities provide organisations with greater visibility over the health of their customer databases, giving them the insights they need to make more informed data-backed decisions.
More flexible GrowthGenius offers a range of subscription packages to suit different budgets and needs, giving companies greater choice when it comes to data management.
Automated marketing campaigns GrowthGenius allows you to design, manage and track automated marketing campaigns, meaning you can reduce wasted time and resources on manual efforts.
Easy to use Unlike Cognisms more complex user interface, GrowthGenius is designed to be simple, allowing users to access and learn features quickly.
Unique tagging capabilities GrowthGenius provides an easy way to tag contacts and easily search for specific individuals or company types, making customer segmentation more precise.

Cognism Pros

Lower cost Cognism is offered at a competitive price point compared to GrowthGenius
Greater accuracy Cognism uses advanced data intelligence that easily outperforms GrowthGenius
Powerful segmentation options Cognism offers a powerful segmentation engine and advanced filtering capabilities, allowing users to refine and personalize their search parameters
Easier integration Cognism integrates with popular CRMs, making it easy for users to access data in a single place
Larger dataset Cognism offers access to a larger and more comprehensive dataset than GrowthGenius, including over 2 million companies and 2 million people
More control Cognism offers users more control over their search and segmentation parameters, enabling them to create highly personalized searches and tailored prospect lists

GrowthGenius vs Cognism Cons

GrowthGenius Cons

GrowthGenius requires a larger upfront investment than Cognism
It takes more time to set up than Cognism
GrowthGenius has fewer customization options than Cognism
Integration with third-party software is more limited with GrowthGenius than with Cognism
It doesnt offer the same level of reporting features as Cognism
It doesnt have the same range of integrations as Cognism
GrowthGenius offers a limited range of customer support compared to Cognism

Cognism Cons

Expensive GrowthGenius is much more wallet-friendly than Cognism.
Lack of customization Cognism has limited customization options, forcing users to rely on their templates and processes.
Limited Scalability The platform is not yet able to handle larger contact lists automatically.
Complex Targeting It's difficult to pinpoint specific user groups within Cognism, making it harder to hone in on prospects.
Lack of Integration There is no easy way to integrate with outside programs or services.

GrowthGenius & Cognism Hyperise Integrations

GrowthGenius uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

GrowthGenius makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

First name
Last name
Using business Email passed from GrowthGenius, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
Using business Website passed from GrowthGenius, Hyperise is able to enrich business logo and website screenshots.
Phone
Business name
Category
GrowthGenius also pass the Logo of the business attached to the prospect.
Job title
City
Country
Employees range
Revenue
Custom text 1
Custom text 2
Custom text 3
Custom text 4
Custom text 5

GrowthGenius Integration Guide

Cognism uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Cognism makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.