What is e-shot?

Close your eyes and imagine this: a Marketing Automation tool that’s intuitive to use, has all the bells and whistles, is fairly priced, and you’re supported 24/7 by a team of real people. OK, now open your eyes to see e-shot.

e-shot is a marketing automation software designed to help people of all skill levels create personalized and professional campaigns. Connect with your audience on a human level using the latest features like automation, landing pages, segmentation, tagging, predesigned templates and more!

How does e-shot work with Hyperise?

e-shot uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

1. Copy the image code in Hyperise
2. Edit your message in e-shot, switch to HTML view
3. Paste the image code into the HTML code from Step 1

What can you do with e-shot and the Hyperise Integration?

e-shot makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

• There's no sweeter name than your own, add First Name personalization to your images with e-shot.
• Make it formal, include the prospect's Last Name in your personalizations.
• Using business Email passed from e-shot, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
• Using business Website passed from e-shot, Hyperise is able to enrich business logo and website screenshots.
• Phone
• Add the prospects Business Name to your personalizations, with data passed from e-shot.

e-shot Frequently Asked Questions

Question: What is e-shot?

Answer: Do you spend too much time sending out emails that get ignored and forgotten? Are your messages not reaching their intended recipients in a timely manner or with the right tone of voice? Let e-shot’s marketing automation platform help! We make it easy to create campaigns, send automated reminders, track engagement rates, measure conversion metrics all by clicking on one button.

Question: How long will my email campaign take to be delivered?

Answer: Email delivery times can vary depending on numerous factors, including server traffic and authentication. E-shot™ employs intelligent delivery to ensure emails are actually delivered rather than bounced by providers such as Hotmail, Gmail and Yahoo (among others). If we receive negative feedback, e-shot will throttle its sending occasionally resulting in delays.

Question: If a contact exists between multiple delivery groups, will they receive multiple emails?

Answer: No. At the point of sending, e-shot™ always de-duplicates your contacts to ensure they won’t be bombarded with duplicated messages.

Question: When is the best time to send my email campaign?

Answer: Sure, we could give you a list of what time to send your email or when people are most likely going to be engaged with their social media feed. But why not let them decide? Thursday mornings from 9-10am might work best for our international audience while Tuesday morning at 8 am is the sweet spot for US audiences - and that’s just scratching the surface! We’re here as an extension of your team so feel free to pick up phone call if there’s something specific you want us help with in determining this information.

Question: What is the Rest API?

Answer: The Rest API is the best way to interact with your e-shot™ marketing platform. The REST document provides you with details of the requests that can be made to retrieve or commit data in a simple interface (REST). It includes information on how authentication works, what type of data can be retrieved from the system, and where it’s coming from. For instance: metadata schema defines an external web page as $metadata and gives examples for all possible operations involving this tool such as GET/POST/PUT etcetera!

Question: How can I install e-shot’s Web Tracking on my website?

Answer: Installing e-shot’s Web Tracking code is a breeze! First, you’ll need to copy and paste the javascript into your website’s Head. Then all that remains is activating it in Google Tag Manager or adding it as Custom HTML if using landing page builders like Unbounce. The installation process takes less than 5 minutes - don’t wait any longer to start tracking conversions on your site today with one simple step!

Alternative Marketing Automation tools

Other Hyperise Integration options