Highlevel is a software application designed to help companies and entrepreneurs grow their business by reaching the right people at the right time. It utilises data from its proprietary database of influencers and partners with analytics and marketing automation tools to provide detailed insights about target audiences, trends and marketing opportunities. InfluencerSoft, on the other hand, is a marketing automation platform that helps organizations to identify, research and engage influencers on social media. It also provides detailed analytics and reporting, allowing users to measure and optimize their influencer outreach campaigns. Both of these platforms help businesses to reach out to the right people and build relationships with influencers, but Highlevel offers a deeper level of insights.