InfluencerSoft vs Drip


Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.


In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of InfluencerSoft and Drip. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

InfluencerSoft logo

InfluencerSoft

Pricing: InfluencerSoft doesn't have any fixed pricing. The price can be adjusted based on the desired features and services that you need. We usually recommend that potential customers book a 'discovery session' with one of their experts to discuss their project requirements in more detail and get an accurate quote for the project.

Vs

Drip logo

Drip

Pricing: Drip pricing is a pricing technique where businesses gradually increase the final price of a product or service with the inclusion of additional mandatory fees or services. This allows the company to conceal the full price of its product or service until the very end of the purchasing process. Drip pricing is often used by airlines, hotels, rental car companies, as well as other forms of transportation.

InfluencerSoft vs Drip Highlights

InfluencerSoft is a multi-channel marketing platform that enables companies to run and manage their influencer programs. It provides a suite of tools specifically designed for influencer marketing and allows brands to automate their influencer relationship management. Compared to Drip, InfluencerSoft provides a more comprehensive platform for managing influencer relationships. It offers more ways to engage with influencers on different channels, more granular control over the influencer relationship, the ability to track performance metrics, and the ability to generate robust reports. Additionally, InfluencerSoft provides a more user-friendly platform for managing influencer programs. It offers an easy-to-use platform and does not require technical knowledge or coding skills to use. Furthermore, InfluencerSoft offers automation features that allow customers to quickly launch campaigns and manage influencer relationships. This platform is designed to be flexible and allows customers to customize their settings to fit their individual needs. In comparison, Drip lacks these features and provides a more basic approach to managing influencer relationships.

InfluencerSoft vs Drip Pros

InfluencerSoft Pros

  • Easier-to-use interface: InfluencerSoft has a more user-friendly drag-and-drop interface that is easier for users to understand and make changes to.
  • Automation Capabilities: InfluencerSoft offers a comprehensive suite of automation capabilities that allow users to create automated campaigns and notifications.
  • Advanced Targeting: InfluencerSoft allows users to target their campaigns using specific demographics and interests, as well as segment audiences into smaller groups.
  • AI Integration: InfluencerSoft integrates artificial intelligence to identify trigger points in users feeds to optimize engagement and targeting.
  • Analytics and Reporting: InfluencerSoft provides detailed analytics and reporting capabilities so users can measure the success of their campaigns.
  • Advanced Lead Segmentation: InfluencerSoft allows users to segment leads based on historical, cultural, and demographic attributes.
  • Multi-channel Support: InfluencerSoft has support for a variety of channels, including social media, email, SMS, web traffic, and more.

Drip Pros

  • Automation: Drip provides advanced automation tools to personalize the customer journey, such as automated emails and segmentation. InfluencerSoft does not.
  • Cost: Drip is much more cost-effective than InfluencerSoft.
  • Targeting: Drip offers detailed campaigns and advanced targeting capabilities to reach the right people at the right time. InfluencerSoft does not.
  • Design: Drip offers a range of simple yet powerful design tools to create beautiful emails and landing pages. InfluencerSoft does not.
  • Integration: Drip integrates with a variety of other apps and services, including Shopify, Salesforce, and more. InfluencerSoft does not.
  • Analytic: Drip offers detailed analytics and reporting to measure your success. InfluencerSoft does not.
  • Customer Support: Drip provides personal, around-the-clock customer support. InfluencerSoft does not.

InfluencerSoft vs Drip Cons

InfluencerSoft Cons

  • InfluencerSoft does not have a comprehensive library of tagging rules compared to Drip
  • InfluencerSoft does not have as many automated list-building options as Drip
  • InfluencerSoft does not have an integrated multivariate testing feature like Drip
  • InfluencerSoft does not offer an advance email scheduling options like Drip
  • InfluencerSoft does not have the same level of segmentation and personalization capabilities that Drip offers

Drip Cons

  • Drip does not have a subscription fee, which may lead to limited use and customer access.
  • Drip does not have an in-depth feature set which makes it less suitable for complex influencer analytics tasks.
  • Drip does not have any customer support or technical assistance options.
  • Drip does not have a user-friendly interface for setting up campaigns and tracking progress.
  • Drip does not offer detailed reporting tools, social media integration, or optimization tools.
  • Drip has limited integration options and does not offer any direct integrations with popular social networks or influencer platforms.

InfluencerSoft & Drip Hyperise Integrations

InfluencerSoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

InfluencerSoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

InfluencerSoft integration diagram
  • First name
  • Last name
  • Phone
  • Country
  • State
  • City
  • Street
  • Street2
  • Zip

InfluencerSoft Integration Guide

Drip uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Drip makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Drip integration diagram
  • First name
  • Country
  • State
  • City
  • Street
  • Street2
  • Zip
  • Phone

Drip Integration Guide

Other InfluencerSoft & Drip Marketing Automation platform comparisons

InfluencerSoft and Drip Frequently Asked Questions

Question: What is InfluencerSoft?


Answer: InfluencerSoft is an easy-to-use influencer marketing platform that helps you find, engage, and analyze influencers to leverage their social media reach and amplify your brand’s message.


Question: How does InfluencerSoft work?


Answer: InfluencerSoft's all-in-one platform allows you to easily find relevant influencers and manage campaigns. Our powerful search tools enable you to narrow down your search to the most suitable influencers. From there, you can analyze their engagement, build relationships, and create efficient campaigns to reach your target audience.


Question: How much does InfluencerSoft cost?


Answer: InfluencerSoft is a pay-as-you-go solution and pricing is based on the scope of your campaign. We offer subscription plans with discounted rates for multiple campaigns. Contact us for more information.


Question: What types of influencers does InfluencerSoft work with?


Answer: We work with influencers from all over the world in any vertical. We are currently active in the beauty, fashion, lifestyle, wellness, travel, and food sectors.


Question: Does InfluencerSoft offer reporting services?


Answer: Yes! Our reporting system provides you with detailed and real-time data on influencer performance. This includes reach, impressions, engagement, and more.


Question: What is Drip?


Answer: Drip is an email marketing platform from Leadpages, designed to create automated workflows so you can move prospects and customers through your marketing funnel. It delivers automations and recommendations tailored to individual subscriber behaviors to help you maximize your success.


Question: What is Drip?


Answer: Get ahead in the marketing game with Drip- a comprehensive and efficient marketer’s toolbox. With over 27,000 marketers worldwide utilizing their robust email automation to grow businesses faster than ever before, you’ll graduate from more gimmicky platforms like simple email clients or bloated customer relationship management software (CRM) that are too expensive for your business needs. What this means is that instead of having one client on 100 different emails each day at $50 per month as opposed to 10 clients each spending $500 monthly - both cases totaling up an equal amount but costing less due to greater efficiency through scalability - there will be two times the number of paying customers coming into your contact list because they’re all receiving personalized messages tailored just for them!



Question: What does the Time Inactive filter do?


Answer: The Time Inactive filter is a great way to find those disengaged people on your list who haven’t opened any of your emails for the last 30 days. To create this segment: Click People and select ‘Time Active >30 Days’ from the dropdown menu, then click Save Segment. Give that new segment an appropriate name such as ‘Disengaged’ and save.



Question: What is Browse Abandonment?


Answer: Let’s say a customer views your product multiple times and doesn’t add it to their cart. Clearly, they are showing purchase intent-they just need an extra nudge from you as the marketer! This is where browse abandonment comes in: when someone looks at a product on your site multiple times, they’re giving you hints that this may be something they want to buy soon. Think of it like spending time looking through items online but never actually buying anything; if left unchecked for too long then these customers might leave without making any purchases. It’s up to us marketers - people who know all about convincing others into wanting what we have -to make sure that our potential buyers don’t give up before deciding whether or not their interest will.



Question: What is the Snapshot report?


Answer: The Snapshot reporting period is the first day to last of the previous month. You’ll receive your Snapshot email on the 5th day each month so revenue from emails sent at end of this time will be included in calculations that happen once you get it!



Question: How do I perform a people export?


Answer: To export a CSV file of people in your account: Go to People and use the filter button on the left side, or leave it blank if you want all profiles. Click Actions > Export To CSV and click Okay! You’ll receive an email with a link to download/save your exported data; this includes every contact’s name, email, company affiliation (if applicable), campaingn names, title, status, date created and updated, referrer, scores, values and ID.



Question: How do I connect Drip and Facebook Lead Ads?


Answer: You can now create your business account and connect the integration from within Drip by following these steps: Create a Facebook Business Account with admin access to manage leads for that company. Log into this account on an internet browser, navigate to Settings > Integrations > FB Lead Ads then click Authorize so you can connect the integration in Drip’s settings menu. Add Facebook as CRM when setting up new lead sources or login credentials in order for it have permission over those leads!