SendinBlue vs Drip

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of SendinBlue and Drip. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

SendinBlue logo


Pricing: SendinBlue offers several pricing plans based on different features and mailing requirements. The pricing plans are as follows: 1. Free plan: The free plan includes unlimited contacts and allows you to send up to 300 emails per day. 2. Lite plan: The Lite plan is priced at $25 per month and includes features such as email support, no daily sending limit, A/B testing, and basic marketing automation. 3.


Drip logo


Pricing: Drip offers a range of pricing plans based on the number of subscribers in your email list. Their plans start at $19 per month for up to 500 subscribers, $29 per month for up to 2,500 subscribers, $49 per month for up to 5,000 subscribers, and $99 per month for up to 10,000 subscribers. They also offer a custom Enterprise plan for higher volumes of subscribers with personalized support and features.

SendinBlue vs Drip Highlights

SendinBlue and Drip are two popular email marketing automation platforms that offer a range of features for small to medium-sized businesses. The main difference between the two is that SendinBlue is a more affordable option that offers more advanced features, such as transactional emails and SMS marketing, while Drip is a more costly option with advanced personalization and automation options. Additionally, SendinBlue is an all-in-one platform that includes email marketing, marketing automation, and CRM, while Drip is primarily focused on email marketing automation. Ultimately, the choice between SendinBlue and Drip will depend on the specific needs and budget of the business.

SendinBlue vs Drip Pros

SendinBlue Pros

  • Lower pricing plans
  • Availability of a free plan
  • Easy-to-use email builder
  • Built-in SMS marketing
  • Landing page builder
  • CRM feature for managing contact information
  • A/B testing capability for email campaigns
  • Automated list management options
  • Advanced reporting and analytics.
  • Strong customer support.

Drip Pros

  • Drip offers more advanced automation workflows, allowing for highly personalized and targeted messaging.
  • Drip allows for segmentation of contacts based on their behavior, which can lead to more effective email campaigns.
  • Drip includes visual campaign builders, making it easier to create and manage complex email campaigns.
  • Drip has a more intuitive and user-friendly interface, making it easier for users to navigate and use the platform.
  • Drip offers more robust integrations with third-party tools, including ecommerce platforms and CRMs.
  • Drip provides more in-depth analytics, allowing for better insights into the effectiveness of email campaigns.

SendinBlue vs Drip Cons

SendinBlue Cons

  • Limited A/B testing options
  • No visual workflow builder
  • Less advanced segmentation and tagging features
  • Email editor is not as robust or user-friendly
  • Fewer integrations with other tools and platforms
  • No direct mail or SMS marketing options
  • Automation features are less customizable

Drip Cons

  • Drip is more expensive in terms of pricing packages.
  • Drip's automation workflow builder interface can be complex and overwhelming for beginners.
  • Drip's support is not available 24/7, unlike SendinBlue.
  • Drip does not offer a fully functional drag-and-drop email editor, which is available in SendinBlue.
  • Drip's reporting and analysis features are limited compared to SendinBlue.

SendinBlue & Drip Hyperise Integrations

SendinBlue uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SendinBlue makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SendinBlue integration diagram
  • First name
  • Last name
  • Using business Website passed from SendinBlue, Hyperise is able to enrich business logo and website screenshots.
  • Business name

SendinBlue Integration Guide

Drip uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Drip makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Drip integration diagram
  • First name
  • Country
  • State
  • City
  • Street
  • Street2
  • Zip
  • Phone

Drip Integration Guide

Other SendinBlue & Drip Marketing Automation platform comparisons

SendinBlue and Drip Frequently Asked Questions

Question: What is SendinBlue? SendinBlue is an all-in-one marketing platform that allows businesses to send email campaigns, SMS messages, and automate marketing workflows like trigger-based emails, abandoned cart reminders, and more. It also offers features like landing page builders, CRM functionality, and marketing automation tools.

Answer: How much does SendinBlue cost? SendinBlue has a free plan that allows users to send up to 300 emails per day. Paid plans start at $25/month for up to 10,000 email sends per month. Pricing increases based on the number of contacts and volume of email sends.

Question: How does SendinBlue compare to other email marketing platforms? SendinBlue's strengths include its affordability, user-friendly interface, and flexible automation capabilities. However, it may not be as feature-rich as some of its competitors, and its customer support has received mixed reviews.

Answer: Does SendinBlue offer integrations with other tools? Yes, SendinBlue offers integrations with over 50 third-party tools, including CRMs like Salesforce and Zoho, ecommerce platforms like Shopify and WooCommerce, and lead generation tools like OptinMonster and Leadpages.

Question: Is SendinBlue GDPR compliant? Yes, SendinBlue is GDPR compliant and offers tools to help businesses comply with the regulation, such as GDPR-friendly signup forms and the ability to track consent status.

Answer: Does SendinBlue offer A/B testing capabilities? Yes, SendinBlue allows users to A/B test subject lines, email content, and send times to optimize their campaigns and improve engagement rates.

Question: What kind of customer support does SendinBlue offer? SendinBlue offers email and phone support, as well as an extensive knowledge base and community forum. Higher-tier plans also include priority support.

Question: What is Drip?

Answer: Drip is an email marketing and CRM platform designed for small to medium-sized businesses. It helps businesses to create targeted and automated email campaigns, track user behavior, and personalize communication.

Question: How much does Drip cost?

Answer: Drip offers a variety of pricing plans based on your business needs. The pricing starts at $19 per month for up to 500 subscribers and goes up to $1,499 per month for 140,000 subscribers.

Question: Does Drip offer a free trial?

Answer: Yes, Drip offers a 14-day free trial with all features available for up to 100 subscribers.

Question: What are the features of Drip?

Answer: Drip offers a range of features including email marketing automation, advanced segmentation, analytics and reporting, lead scoring, third-party integrations, and more.

Question: Is Drip easy to use?

Answer: Yes, Drip is user-friendly and easy to use. It has a drag-and-drop email builder that makes it easy to create custom email campaigns without needing to have any coding experience.

Question: What third-party integrations does Drip offer?

Answer: Drip integrates with a range of third-party tools, including Shopify, WooCommerce, Leadpages, OptinMonster, Facebook Lead Ads, and more.

Question: What type of customer support does Drip offer?

Question: What is Drip?

Answer: Get ahead in the marketing game with Drip- a comprehensive and efficient marketer’s toolbox. With over 27,000 marketers worldwide utilizing their robust email automation to grow businesses faster than ever before, you’ll graduate from more gimmicky platforms like simple email clients or bloated customer relationship management software (CRM) that are too expensive for your business needs. What this means is that instead of having one client on 100 different emails each day at $50 per month as opposed to 10 clients each spending $500 monthly - both cases totaling up an equal amount but costing less due to greater efficiency through scalability - there will be two times the number of paying customers coming into your contact list because they’re all receiving personalized messages tailored just for them!

Question: What does the Time Inactive filter do?

Answer: The Time Inactive filter is a great way to find those disengaged people on your list who haven’t opened any of your emails for the last 30 days. To create this segment: Click People and select ‘Time Active >30 Days’ from the dropdown menu, then click Save Segment. Give that new segment an appropriate name such as ‘Disengaged’ and save.

Question: What is Browse Abandonment?

Answer: Let’s say a customer views your product multiple times and doesn’t add it to their cart. Clearly, they are showing purchase intent-they just need an extra nudge from you as the marketer! This is where browse abandonment comes in: when someone looks at a product on your site multiple times, they’re giving you hints that this may be something they want to buy soon. Think of it like spending time looking through items online but never actually buying anything; if left unchecked for too long then these customers might leave without making any purchases. It’s up to us marketers - people who know all about convincing others into wanting what we have -to make sure that our potential buyers don’t give up before deciding whether or not their interest will.

Question: What is the Snapshot report?

Answer: The Snapshot reporting period is the first day to last of the previous month. You’ll receive your Snapshot email on the 5th day each month so revenue from emails sent at end of this time will be included in calculations that happen once you get it!

Question: How do I perform a people export?

Answer: To export a CSV file of people in your account: Go to People and use the filter button on the left side, or leave it blank if you want all profiles. Click Actions > Export To CSV and click Okay! You’ll receive an email with a link to download/save your exported data; this includes every contact’s name, email, company affiliation (if applicable), campaingn names, title, status, date created and updated, referrer, scores, values and ID.

Question: How do I connect Drip and Facebook Lead Ads?

Answer: You can now create your business account and connect the integration from within Drip by following these steps: Create a Facebook Business Account with admin access to manage leads for that company. Log into this account on an internet browser, navigate to Settings > Integrations > FB Lead Ads then click Authorize so you can connect the integration in Drip’s settings menu. Add Facebook as CRM when setting up new lead sources or login credentials in order for it have permission over those leads!