MailPoet vs Moosend

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of MailPoet and Moosend. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

MailPoet logo


Pricing: MailPoet offers three different pricing tiers: Tier 1 – Free: This plan includes limited features, with the ability to send up to 1,000 emails per day. Tier 2 – Premium: This plan includes more features, with the ability to send up to 10,000 emails per day. The cost of this plan starts at $14 per month. Tier 3 – Premium Plus: This plan provides unlimited emails and even more features.


Moosend logo


Pricing: Moosend pricing is based on the number of contacts in your list. Prices start at $10 per month for up to 1,000 contacts and increase based on the number of contacts you have. Moosend also offers discounts for customers that pay annually.

MailPoet vs Moosend Highlights

MailPoet is a WordPress plugin designed to help people manage their email newsletters and marketing campaigns. It offers a range of features that make managing and tracking emails easy and efficient. Moosend is an email marketing platform that provides many of the same features as MailPoet, but with some distinct advantages. Moosend allows you to automate many of the processes related to email marketing, enabling you to customize the emails you send and extend your reach to new customers. It also provides powerful analytics and in-depth segmentation abilities to help you identify customer preferences and target audiences for individual campaigns. Additionally, Moosend is fully integrated with many popular Salesforce CRM solutions and e-commerce platforms, making it easy to integrate with existing customer data.

MailPoet vs Moosend Pros

MailPoet Pros

  • Pros for MailPoet:
  • Easy-to-use user interface
  • Automated newsletters
  • Segmentation of subscribers
  • Automated signup forms
  • WooCommerce integration
  • Transactional emails
  • Geolocation throughout
  • GDPR-compliant platform
  • Affordable pricing

Moosend Pros

  • Moosend vs MailPoet
  • Pros
  • User friendly interface Moosend has a simple and clean user interface that makes it easy to quickly create and send emails without too much effort.
  • Powerful analytics and reporting tools Moosend provides detailed reporting on emails sent and received, including open rate, click-through rate, and more.
  • Advanced automation features Moosend allows you to create complex automation sequences and campaigns.
  • Advanced segmentation features Moosend lets you segment your list based on a variety of conditions.
  • Templating options Moosend offers a wide range of customizable templates to choose from.
  • A/B Testing Moosend enables you to easily test different subject lines, content, and design elements of your emails.

MailPoet vs Moosend Cons

MailPoet Cons

  • Moosend:
  • Has lesser features, more limited compared to MailPoet
  • Reporting and analytics are not as deep as MailPoet (no A/B testing, etc.)
  • Limited template library with no drag-and-drop interface
  • Pricing model can be inflexible and expensive for large customer base
  • Not as much automation capabilities compared to MailPoet

Moosend Cons

  • Moosend does not have many free features unless you opt for their paid plans
  • Moosend lacks many of the design and content-editing tools that MailPoet offers
  • Moosend does not offer automated follow-up emails or the ability to segment users
  • Moosend's reporting and analytics options are limited compared to MailPoet's
  • MailPoet offers better integration with popular ecommerce solutions like WooCommerce
  • Moosend has a more complicated user interface compared to MailPoet

MailPoet & Moosend Hyperise Integrations

MailPoet uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

MailPoet makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

MailPoet integration diagram
  • First name
  • Last name

MailPoet Integration Guide

Moosend uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Moosend makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Moosend integration diagram
  • First name

Moosend Integration Guide

Other MailPoet & Moosend Email Marketing platform comparisons

MailPoet and Moosend Frequently Asked Questions

Question: How do I create a MailPoet newsletter?

Answer: To create a newsletter with MailPoet, navigate to the “Emails” tab in the sidebar of your WordPress dashboard. To start a new email, click on “New”. There you will be able to design a newsletter template and then content.

Question: How do I send a newsletter with MailPoet?

Answer: Once you’ve completed your newsletter, clicking “Send” will start the MailPoet sending process. You can then choose between delays, segmentation, and sending to a comma-separated list.

Question: How do I manage my subscriptions with MailPoet?

Answer: You can manage your subscription lists from the “Subscribers” tab in your WordPress dashboard or from “Subscribers” in the main MailPoet menu.

Question: How do I connect MailPoet with other services?

Answer: You can connect MailPoet with other services like Twitter and Facebook, to post updates about your MailPoet newsletters. You can do this by navigating to the “Settings” tab in the main MailPoet menu.

Question: What types of businesses are best suited to use Moosend?

Answer: Moosend has features to serve any business regardless of size, from small local businesses to large global enterprises. Our powerful email marketing, automation and segmentation features help businesses of any size develop more meaningful relationships with their customers.

Question: How does Moosend help me increase sales?

Answer: Moosend’s advanced automation capabilities and segmentation rules help you target customers with more personalized and relevant messages. This increases customer engagement and can lead to increased sales. Additionally, Moosend’s A/B testing feature gives you the ability to test subject lines and content variations to determine the most effective way to engage your customers.

Question: Does Moosend have integration capabilities?

Answer: Yes, Moosend provides a range of powerful integration capabilities with the leading CRM and e-commerce platforms, making it easy to tie into current customer databases. This makes it easier to track customer behaviour and send targeted emails and campaigns. Additionally, Moosend offers a Zapier integration, which allows for quick and seamless integration with hundreds of third-party applications.