MailPoet vs SalesLoft

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of MailPoet and SalesLoft. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

MailPoet logo


Pricing: MailPoet offers a free plan that includes access to all the features of their MailPoet 3 plugin and lets you send up to 1,000 emails per month to a list of 2,000 subscribers. They also offer paid plans which start at €9/mo and allow you to send more emails and manage more subscribers.


SalesLoft logo


Pricing: SalesLoft pricing ranges from $125/user/month to $99/user/month based on the number of users and the features they need. For more information, contact the SalesLoft team.


MailPoet vs SalesLoft Highlights

MailPoet and SalesLoft are both online marketing tools that offer automated email marketing services and other capabilities to companies. The main difference between the two is that MailPoet specializes in providing micro-marketing support, while SalesLoft specializes in enterprise-level sales and marketing campaigns. MailPoet is designed to help small businesses automate the day-to-day tasks of managing their contact lists and sending out personalized email campaigns to promote their products and services. On the other hand, SalesLoft is geared more toward larger enterprises and provides lead tracking, sales prospecting, and outreach automation tools. So, it comes down to the size of your business and what kind of marketing services you need; MailPoet can help smaller businesses build relationships with their customers, while SalesLoft can provide more comprehensive sales and marketing automation for larger organizations.

MailPoet vs SalesLoft Pros

MailPoet Pros

  • Easy to manage multiple lists MailPoet allows users to create and manage multiple lists, allowing for segmentation of leads within groups easily.
  • Easy to customize templates MailPoets templates are easy to customize with a drag-and-drop editor so you can quickly tailor emails to end users.
  • Automation Features MailPoets autoresponder automates sending emails to customers at predetermined times, so you dont have to manually send out each message.
  • Integrations MailPoet integrates with a number of popular services and platforms, including WordPress, WooCommerce, and Stripe.
  • Affordable pricing MailPoet offers a variety of pricing plans tailored to different needs and budgets.

SalesLoft Pros

  • Pros of SalesLoft compared to MailPoet:
  • Offers more personalization capabilities, allowing users to personalize messages to fit the needs of their customers
  • Advanced automation allows users to create personalized campaigns with no manual effort
  • Has powerful segmentation capabilities to help target the most receptive customers
  • Provides an in-depth suite of data-driven insights that help users understand their customers better
  • Integration with Salesforce brings differentiated customer data directly into SalesLoft
  • Allows for comprehensive A/B testing to ensure emails are optimized for performance
  • Robust reporting capabilities provide visibility into email traction and performance

MailPoet vs SalesLoft Cons

MailPoet Cons

  • No native integration with standard email clients like Outlook, Gmail, etc.
  • Limited customer support options
  • Limited automation capabilities
  • Restrictive list segmentation and targeting options
  • No A/B testing options
  • No live customer support chat
  • Limited design customization options
  • No mobile app support

SalesLoft Cons

  • SalesLoft is a more expensive platform and requires an up-front purchase price
  • SalesLoft does not offer any drag-and-drop email design capabilities
  • SalesLoft does not include an inbuilt customer database, so that information needs to be imported
  • SalesLoft does not track the success of email campaigns, so any reporting needs to be done manually
  • SalesLoft does not offer any personalisation features or an automation workflow setup

MailPoet & SalesLoft Hyperise Integrations

MailPoet uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

MailPoet makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

MailPoet integration diagram
  • First name
  • Last name

MailPoet Integration Guide

SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SalesLoft integration diagram
  • First name
  • Last name
  • Business name
  • Category
  • City

SalesLoft Integration Guide

Other MailPoet & SalesLoft Email Marketing platform comparisons

MailPoet and SalesLoft Frequently Asked Questions

Question: How do I install MailPoet?

Answer: Installation of MailPoet is easy. Start by downloading MailPoet from your WordPress plugins page and then follow the instructions on screen.

Question: Can I use MailPoet on my mobile/tablet?

Answer: Yes, MailPoet is mobile and tablet compatible, allowing you to send out emails and manage your subscribers while on the go.

Question: Are there any restrictions on the number of email subscribers I can have?

Answer: No, you can store an unlimited number of email subscribers in MailPoet.

Question: Is MailPoet GDPR compliant?

Answer: Yes, MailPoet is fully compliant with the European General Data Protection Regulation (GDPR).

Question: What is SalesLoft?

Answer: SalesLoft is a sales engagement platform that helps to build relationships and close deals faster. It features email tracking and analytics, call recording and scheduling, CRM integrations and other features to help teams increase their productivity and efficiency.

Question: How does SalesLoft work?

Answer: SalesLoft provides the tools that sales teams need to build relationships and close deals faster. From email tracking and analytics, to call recording and scheduling, SalesLoft makes it easier to track conversations and customize campaigns. Additionally, SalesLoft integrates with existing CRMs and other sales tools to create a seamless workflow.

Question: What sets SalesLoft apart from other sales engagement platforms?

Answer: SalesLoft was designed to help sales teams build better relationships with their customers. With advanced email analytics and automated workflows, SalesLoft helps to streamline the sales process. Additionally, SalesLoft provides the tools to help sales reps customize their approach, responding quickly and delivering personalized experiences for every customer.