Campaign Monitor vs Moosend

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Campaign Monitor and Moosend. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Campaign Monitor logo

Campaign Monitor

Pricing: Campaign Monitor pricing is based on total monthly subscriber count and monthly emails sent. There are five plans available, ranging from free to Enterprise, priced at $3,499/month. The free plan includes unlimited emails to up to 2,000 subscribers, basic design and formatting control, email and SMS campaigns, built-in signup forms and detailed reporting. The mid-tier plans start at $9/month for up to 500 subscribers.


Moosend logo


Pricing: Moosend offers five different pricing plans designed to match any requirement or budget. The pricing plans range from free to $299/month. The free plan allows you to send up to 12,000 emails per month with unlimited subscribers, basic automation and segmentation, and basic tracking options. The other plans offer additional features, such as advanced tracking and automation, unlimited emails, and opportunities to integrate with other platforms.

Campaign Monitor vs Moosend Highlights

Campaign Monitor and Moosend are both email marketing solutions that help businesses send out newsletters, marketing emails, and other content. The main difference between the two products is that Campaign Monitor is a self-service solution, while Moosend is an all-in-one platform that includes both self-service and automation features. Campaign Monitor is best for organizations that already have dedicated marketing and design teams, as it offers powerful email design capabilities and real-time reporting on campaigns. Moosend, on the other hand, is better suited for organizations that are new to email marketing and need help creating, scheduling, and tracking marketing campaigns. Moosend offers automation tools like segmentation and pre-built workflows, so it can save time and effort for organizations that need to quickly set up their campaigns. Both products offer comprehensive tracking tools to measure how well campaigns perform and generate insights on how to improve them.

Campaign Monitor vs Moosend Pros

Campaign Monitor Pros

  • Advanced email segmentation options: Campaign Monitor offers more granular and flexible segmentation capabilities than Moosend.
  • Sophisticated list management tools: Campaign Monitor provides intuitive and powerful tools for managing and scrubbing contact lists.
  • No monthly limits or caps: Campaign Monitor does not impose any limits or caps on monthly email sends or contacts.
  • Colorful and visual reporting dashboard: Campaign Monitor provides an intuitive, interactive and customizable dashboard to monitor campaign performance.
  • Automation and workflows support: Campaign Monitor includes powerful automation capabilities to create sophisticated customer journeys.
  • Mobile-first design: Campaign Monitor offers an optimized, mobile-friendly viewer experience for emails in any device.
  • A/B testing options and performance insights: Campaign Monitor offers robust A/B testing capabilities and insights on email performance.
  • Comprehensive support options: Campaign Monitor provides comprehensive support options including live chat, phone, email and ticketing.

Moosend Pros

  • Moosend
  • Intuitive user interface and easy to use for beginners
  • Affordable plans for small businesses and start-ups
  • Powerful autoresponder tools and advanced segmentation options
  • Integration with third party services such as Slideshare, social media networks and Google Analytics
  • A/B split testing to optimize performance and user experience
  • High deliverability rates for emails
  • Drag and drop email template editor for easy customization
  • Real-time reporting tools
  • Multi-level user permissions and account aliases
  • Advanced analytics and tracking capabilities
  • Built-in spam checker to ensure deliverability

Campaign Monitor vs Moosend Cons

Campaign Monitor Cons

  • Campaign Monitors pricing structure is more expensive than Moosends
  • Moosend has more features built into their platform such as drag & drop forms, automation and integrated payment systems
  • Moosend has more integrations with 3rd party apps than Campaign Monitor
  • Moosend offers a free plan, whereas Campaign Monitor does not
  • Campaign Monitors email editor is more limited than Moosends
  • Moosend allows you to send scheduled emails, whereas Campaign Monitor does not

Moosend Cons

  • Campaign Monitor offers more customizable templates than Moosend
  • Moosend does not provide email automation capabilities
  • Moosend does not have any native integrations with other apps
  • Campaign Monitor offers better segmentation and personalization capabilities
  • Moosend has less features compared to Campaign Monitor
  • Moosend has limited data tracking and reporting capabilities compared to Campaign Monitor
  • Campaign Monitor offers less expensive pricing than Moosend

Campaign Monitor & Moosend Hyperise Integrations

Campaign Monitor uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Campaign Monitor makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Campaign Monitor integration diagram
  • First name
  • Last name

Campaign Monitor Integration Guide

Moosend uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Moosend makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Moosend integration diagram
  • First name

Moosend Integration Guide

Other Campaign Monitor & Moosend Email Marketing platform comparisons

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Campaign Monitor and Moosend Frequently Asked Questions

Question: How do I add contacts to my Campaign Monitor account?

Answer: Navigate to the Contacts menu and add a contact or select to upload or import your list.

Question: How do I create and send a campaign?

Answer: Select the Create A Campaign button in the top right of your Campaign Monitor account. Select the type of campaign you would like to create and follow the prompts to design, send, and monitor your campaign performance.

Question: How can I find out the status of the delivery of my campaign?

Answer: You can review the performance of your campaign in the Reports tab. You will see the delivery status among other performance metrics.

Question: Will I be charged if I only send one email to many contacts?

Answer: Each contact counts as 1 email send. No matter how many contacts you send to, the usage will be the same.

Question: How do I add images to my email campaigns?

Answer: You can either upload images to the Content Studio or choose from our image library. You can also link to external images.

Campaign Monitor vs Moosend

Question: What is Campaign Monitor?

Answer: Campaign Monitor is a straightforward email marketing tool that enables marketers to send beautiful and personalized emails, creating an easy way for readers to grow engagement with your list. You can customize templates, drag-and-drop builder features help you design the perfect message without any technical expertise needed! With their segmentation feature on hand, you’ll be able to deliver targeted content based off of engagements happening within your newsletter so nothing goes unnoticed.

Question: What are journeys?

Answer: A journey is a series of steps that can be triggered by any subscriber-related event. There are three types: Delay, Email and Condition. Delay means to add some time in between the first step and the following one so they will happen closer together or at different times than what was originally planned for them; email sends an automated message after each subscribed action with information about it; condition has specific rules like ’if this happens then do something else.’

Question: What are smart transactional emails?

Answer: With smart transactional emails, you can make beautiful and responsive email designs quickly. You can also use templates made for your marketing campaigns then tweak them to suit. The output of these messages are hosted by our servers so there’s no need to store the message or images yourself potentially removing the requirement that a website be deployed every time an update is made.

Question: What are classic transactional emails?

Answer: Transactional emails are a necessary part of running any successful business. These emails, which include confirmation messages and order notifications for example, typically require an action from the recipient (e.g., following a link to complete their purchase). However not all transactional email is created equal! There’s classic transactional email that you host on your own servers - when sending this type of message content stays stored at our servers while metadata goes back with your company once it has been viewed or clicked by recipients within 30 days after being sent. Classic transactions also allow grouping so you can get granular reporting data without having to use multiple APIs!

Question: What campaigns can I run within Campaign Monitor?

Answer: A campaign involves sending a single email to your recipients, either immediately or by scheduling it to send later. Both types of campaigns you can create and send with our application include a regular campaign (sent once), A/B test campaigns (send twice: one as HTML and the other in plain text). You’re not able to use any different formats outside of HTML or text like PDFs, Microsoft Publisher files — only these two file types are supported.

Question: How do I choose a ‘from’ name?

Answer: You need to choose a name or title that will be recognizable to your subscribers. Often, this is the company’s name or perhaps the product/service you are providing information about for them. In most situations it’s better if you use an organization like ‘ABC Company’ rather than using someone’s individual identity such as Madonna unless they ARE their own brand and there is no other logical choice. If so, follow up with a comma then ABC Corporation (or whatever entity) afterwards.

Question: Why are no-reply addresses not a good option?

Answer: It is important not to appear uninterested when sending emails. Sending from an anonymous email address will make recipients feel ignored and can be frustrating if they need to reach out for something, or even bad news in the long-term as it may affect delivery rates of your message. The way a user engages with your email - including replying back - determines where you’ll end up on their inbox; putting an e-mail address out there could attract its fair share of autoreplies and inappropriate responses while also opening the door open for meaningful interaction with customers who are eager enough to have contact through this medium.

Question: What is Moosend?

Answer: Moosend is an email marketing platform designed to let you connect and engage with your customers and prospects in a more meaningful way, allowing you to send emails and newsletters in a more efficient and cost-effective manner.

Question: Does Moosend offer a free trial?

Answer: Yes, Moosend offers a 30-day free trial with all its plans.

Question: What payment methods does Moosend support?

Answer: Moosend accepts credit/debit cards, PayPal, and Wire Transfer.

Question: What HTML Editor does Moosend offer?

Answer: Moosend currently offers an HTML editor called the Moosend Drag & Drop Editor, which provides users with an in-depth and intuitive drag and drop designing and editing interface.

Question: What customer support does Moosend offer?

Answer: Moosend offers 24/7 customer support via email, live chat, and their online help center where you can find step-by-step instructional videos and webinar recordings.