Klaviyo vs Moosend

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Klaviyo and Moosend. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

Klaviyo logo


Pricing: Klaviyo, a marketing automation platform, offers a pricing model based on the number of contacts in your database and the number of emails you send per month. The platform's pricing structure starts at $20 per month for up to 500 contacts and unlimited emails. After that, prices increase according to the number of contacts, starting at $30 per month for up to 1,000 contacts, $75 per month for up to 2,500 contacts, and so on.


Moosend logo


Pricing: Moosend is an email marketing platform that offers a range of pricing options based on the number of subscribers. Here is a summary of Moosend's pricing: - Free Plan: Allows up to 1,000 subscribers and provides basic email marketing features, including email campaigns, landing pages, and signup forms. - Pro Plan: Starts at $8 per month for up to 2,000 subscribers and includes advanced features like automation workflows, A/B testing, and segmentation.

Klaviyo vs Moosend Highlights

Klaviyo is a marketing automation platform that offers a wide range of features, including email marketing, SMS marketing, and social media advertising. It is designed to help e-commerce businesses manage their customer journeys, track their behavior, and improve engagement through personalized content.

On the other hand, Moosend is an email marketing platform that focuses solely on email marketing. Its features include email campaign creation, list management, analytics, and automation. It is designed for small to medium-sized businesses that want to create effective email marketing campaigns without the complexity of a full marketing automation platform.

Overall, the main difference between Klaviyo and Moosend is that Klaviyo offers a more comprehensive suite of marketing automation tools, while Moosend focuses solely on email marketing. Businesses that need a broader range of marketing features may find Klaviyo to be a better fit, while those looking for simple and effective email marketing tools may prefer Moosend.

Klaviyo vs Moosend Pros

Klaviyo Pros

  • Advanced segmentation options
  • Detailed analytics and reporting capabilities
  • Personalized messaging through behavioral and event-based triggers
  • Integration with multiple eCommerce platforms, including Shopify, Magento, and WooCommerce
  • Customizable email templates and sign-up forms
  • Ability to create and manage multiple email lists
  • A/B testing capabilities for email campaigns
  • Easy integration with Facebook and Instagram ads for retargeting campaigns
  • SMS messaging capabilities
  • Seamless integration with popular third-party apps and tools

Moosend Pros

  • More affordable pricing plans compared to Klaviyo
  • Easy-to-use drag-and-drop email builder
  • Offers a landing page builder as part of its features
  • Offers both email marketing and marketing automation features
  • Provides advanced segmentation options for targeted campaigns
  • Offers A/B testing and detailed reports for campaign optimization
  • Provides a library of customizable email templates for easy content creation
  • Offers real-time website tracking to target users based on their behavior on your website
  • Provides 24/7 support and a vast knowledge base.

Klaviyo vs Moosend Cons

Klaviyo Cons

  • Limited design options for email templates
  • Higher pricing plans compared to Moosend
  • Lack of advanced reporting and analytics features
  • No built-in landing page builder
  • Limited form builder and pop-up options
  • Limited integrations with third-party apps and platforms
  • Steeper learning curve for new users compared to Moosend's user-friendly interface
  • Limited A/B testing options compared to Moosend

Moosend Cons

  • Limited automation capabilities: Moosend does not offer the same level of automation features as Klaviyo, which can be a disadvantage for businesses looking to streamline their marketing processes.
  • Smaller user base and support community: Moosend is a lesser-known platform and may not have the same level of resources and support compared to Klaviyo, which has a larger customer base and community.
  • Limited integrations: Moosend has a limited number of third-party integrations compared to Klaviyo, which can pose challenges for businesses with specific marketing needs.
  • Limited personalization capabilities: Moosend may not be as effective at personalizing email campaigns as Klaviyo, which offers more advanced segmentation and targeting features.
  • Limited reporting capabilities: Moosend's reporting and analytics features are not as robust as Klaviyo's, which can make it difficult for businesses to track the performance of their campaigns and optimize their strategies accordingly.

Klaviyo & Moosend Hyperise Integrations

Klaviyo uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Klaviyo makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Klaviyo integration diagram
  • First name
  • Last name

Klaviyo Integration Guide

Moosend uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Moosend makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Moosend integration diagram
  • First name

Moosend Integration Guide

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Klaviyo and Moosend Frequently Asked Questions

Question: What is Klaviyo?

Answer: Klaviyo is a cloud-based platform for e-commerce businesses to conduct targeted email campaigns, segment their customer database, and measure the effectiveness of their campaigns. It also allows for SMS and social media marketing.

Question: What type of businesses use Klaviyo?

Answer: Klaviyo is mainly used by e-commerce businesses of all sizes across different industries, including fashion, beauty, health, and wellness.

Question: Does Klaviyo offer a free trial period?

Answer: Yes, Klaviyo offers a free trial period of up to 250 contacts.

Question: How does Klaviyo help businesses improve their email marketing campaigns?

Answer: Klaviyo provides advanced analytics and customer segmentation tools that allow businesses to tailor their email marketing messages to specific groups of customers. It also offers A/B testing features to help optimize email content, subject lines, and send times.

Question: Can Klaviyo integrate with other platforms?

Answer: Yes, Klaviyo integrates with a variety of e-commerce platforms, such as Shopify, Magento, WooCommerce, and more. It also integrates with CRMs like Salesforce, and can be connected to social media accounts.

Question: What level of customer support does Klaviyo provide?

Question: What is Moosend?

Answer: Moosend is an email marketing and automation platform designed to help businesses communicate with their customers via email and other messaging channels.

Question: What are the main features of Moosend?

Answer: Moosend includes a drag-and-drop email editor, customizable landing pages, automations, A/B testing, segmentation, and detailed analytics.

Question: How easy is it to use Moosend?

Answer: Moosend is designed to be user-friendly and easy to use. The platform includes a drag-and-drop editor and easy-to-use automations, making it accessible to users of all skill levels.

Question: What integrations does Moosend offer?

Answer: Moosend integrates with a variety of other marketing tools, including Shopify, Magento, WooCommerce, Salesforce, and Zapier, among others.

Question: How does Moosend handle email deliverability?

Answer: Moosend uses a variety of spam filters and email authentication protocols to ensure that your emails reach your customers' inboxes.

Question: What is the pricing structure for Moosend?

Answer: Moosend offers a variety of pricing plans based on the number of subscribers you have. There is also a free plan available for users with up to 1,000 subscribers.

Question: Does Moosend offer customer support?

Answer: Yes, Moosend offers customer support via email, live chat, and phone. They also have an extensive knowledge base and support documentation available online.