ActiveDEMAND is an all-in-one marketing solution that offers a wide range of features and services to help businesses with their marketing needs. These include an automated email and SMS marketing campaign builder, contact management, landing page builder, website form builder, dynamic content, lead scoring, and holistic reporting. On the other hand, SendinBlue is an email-focused marketing automation platform that offers a range of features and services to help businesses with their campaigns and customer relationships. These include automated email marketing, transactional email/SMS, contact management, growth-focused email templates, email designer, real-time AI-powered segmentation, multi-user accounts, list segmentation and reporting. The main difference between ActiveDEMAND and SendinBlue is that ActiveDEMAND is a full-featured marketing platform that covers a wide range of marketing needs, while SendinBlue is focused primarily on email marketing automation.