SendinBlue vs Apollo.io


Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.


In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of SendinBlue and Apollo.io. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

SendinBlue logo

SendinBlue

Pricing: SendinBlue offers a free plan with limited features, as well as several paid plans that vary based on the number of contacts you have and how many emails you send per month.

Vs

Apollo.io logo

Apollo.io

Pricing: Apollo.io offers flexible pricing plans depending on the specific features and services that a customer needs. They offer three different pricing plans: Essential, Advanced, and Elite. The Essential plan starts at $5,000 per year and includes basic lead generation and prospecting features, as well as limited access to their database. The Advanced plan starts at $25,000 per year and includes more advanced features such as AI-powered recommendations and advanced audience targeting.

SendinBlue vs Apollo.io Highlights

SendinBlue and Apollo.io are two very different software platforms with different focuses. SendinBlue is primarily an email marketing platform, while Apollo.io focuses on sales and marketing automation.

SendinBlue offers a suite of email marketing tools, including email design, delivery, and analytics. It also includes features like CRM and marketing automation to help businesses streamline their email marketing efforts. On the other hand, Apollo.io is a platform that combines sales and marketing automation in one tool. It provides data enrichment, lead generation, and powerful search capabilities, giving businesses the ability to target specific audiences and automate their outreach campaigns.

In summary, while both platforms have their strengths, they are designed to meet different needs. SendinBlue is ideal for businesses that need a robust email marketing solution, while Apollo.io is best suited for those seeking a comprehensive sales and marketing automation tool.

SendinBlue vs Apollo.io Pros

SendinBlue Pros

  • SendinBlue offers an all-in-one platform for email marketing, SMS marketing, and marketing automation, while Apollo.io is primarily focused on sales prospecting and lead generation.
  • SendinBlue has a simple and user-friendly interface, making it easy to use for beginners, while Apollo.io can be more complex and overwhelming.
  • SendinBlue offers a free plan with limited features, which can be great for small businesses or those on a budget, while Apollo.io does not have a free plan.
  • SendinBlue has a more robust email builder with a drag-and-drop editor and a library of customizable templates, while Apollo.ios email builder is more limited.
  • SendinBlue has advanced segmentation options based on subscriber behavior, while Apollo.io relies more on data filtering.
  • SendinBlue offers advanced reporting and analytics, including real-time data on email performance, while Apollo.io has more basic reporting capabilities.
  • SendinBlues customer support is highly rated, with email, phone, and chat support available, while Apollo.ios customer support has mixed reviews.
  • SendinBlue integrates with a wide range of third-party platforms, such as Shopify, WordPress, and Salesforce, while Apollo.io has fewer integrations available.

Apollo.io Pros

  • PROS of Apollo.io:
  • Comprehensive platform for sales and marketing tools
  • Offers a vast database of company and contact information
  • Advanced search functions for targeted prospecting
  • Automated lead and pipeline management
  • Integrates with popular CRMs and other business tools
  • Easy-to-use interface and customization options
  • PROS of SendinBlue:
  • User-friendly email marketing platform
  • Provides a range of email campaign design templates
  • Customizable signup forms and landing pages
  • Offers marketing automation tools for lead nurturing
  • Advanced segmentation and personalization features
  • Affordable pricing plans for businesses of all sizes

SendinBlue vs Apollo.io Cons

SendinBlue Cons

  • Limited list segmentation options in SendinBlue
  • Limited option for user roles and permissions management
  • Limited automation workflows available
  • No built-in connection with social media platforms
  • No native integrations with other marketing tools or CRMs
  • No ability to schedule social media posts
  • Limited reporting and analytics
  • Limited options for A/B testing and optimization
  • Limited custom branding options.

Apollo.io Cons

  • Higher pricing for advanced features
  • Limited email automation capabilities
  • No SMS marketing functionality
  • Complex user interface and learning curve
  • Limited integrations with third-party tools
  • No drag-and-drop email builder
  • No built-in landing page builder
  • Limited customer support options

SendinBlue & Apollo.io Hyperise Integrations

SendinBlue uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SendinBlue makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SendinBlue integration diagram
  • First name
  • Last name
  • Using business Website passed from SendinBlue, Hyperise is able to enrich business logo and website screenshots.
  • Business name

SendinBlue Integration Guide

Apollo.io uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Apollo.io makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Apollo.io integration diagram
  • First name
  • Last name
  • Using business Website passed from Apollo.io, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Category
  • City
  • Country
  • State

Apollo.io Integration Guide

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SendinBlue and Apollo.io Frequently Asked Questions

Question: What is SendinBlue?


Answer: SendinBlue is an all-in-one marketing automation software platform designed to help businesses of all sizes to build and grow their customer relationships through email campaigns, SMS messaging, chat, and social media advertising.


Question: What can you do with SendinBlue?


Answer: With SendinBlue, you can create and send email campaigns, segment your list, manage customer data, automate workflows, send SMS messages, set up simple chat, and run targeted social media ads.


Question: Is SendinBlue easy to use?


Answer: SendinBlue is easy to use with a user-friendly interface that allows you to navigate the platform quickly. Also, it has a drag and drops editor that you can use to create stunning emails without any coding skills.


Question: How much does SendinBlue cost?


Answer: SendinBlue offers a variety of pricing plans that cater to businesses of different sizes and needs. The pricing plans range from a free plan with limited features to a premium plan that starts at $66 per month.


Question: Does SendinBlue offer customer support?


Answer: Yes, SendinBlue offers customer support through a knowledge base, live chat, email ticket support, and phone support. Additionally, they have plenty of resources available on their website to help you get started using the platform.


Question: Can SendinBlue help me comply with GDPR and other privacy laws?


Answer: Yes, SendinBlue is GDPR compliant and offers tools that allow you to manage your customers' data and unsubscribe requests. Also, SendinBlue provides users with a Data Protection Officer who can assist with any GDPR compliance questions or concerns.


Question: Can I integrate SendinBlue with other tools?


Answer: Yes, SendinBlue integrates with over 50 different tools and platforms, including WordPress, Shopify, Salesforce, and Zapier. This means that you can easily connect SendinBlue to the other tools you use to run your business.


Question: What is Apollo.io?


Answer: Apollo.io is a software platform that helps businesses generate leads and manage their sales process. It provides companies with comprehensive contact information for potential customers, as well as tools for engagement, prospecting, and analytics.


Question: What types of businesses use Apollo.io?


Answer: Apollo.io is used by a variety of businesses, including startups, small and medium-sized businesses, and large enterprises in various industries such as technology, healthcare, finance, and education.


Question: What features does Apollo.io offer?


Answer: Apollo.io offers features such as lead generation, contact enrichment, email tracking, sales management, and analytics. They also provide a Chrome extension and integrations with popular CRM systems like Salesforce, HubSpot, and Microsoft Dynamics.


Question: How does Apollo.io generate leads?


Answer: Apollo.io uses machine learning algorithms and artificial intelligence to identify potential leads and gather contact information from various sources such as social media, web scraping, and public databases.


Question: Is Apollo.io GDPR compliant?


Answer: Yes, Apollo.io is GDPR compliant and follows strict data protection regulations to safeguard personal information collected from their users.


Question: How much does Apollo.io cost?


Answer: Apollo.io offers custom pricing plans based on the needs of individual businesses. They offer a free trial period to test the platform's features and functionality.


Question: Why should I choose Apollo?


Answer: It’s time to take your prospecting game one step further. With Apollo you can find the right leads at the right time, with over 60 filters from our 200 million contact database that includes 10 million companies and a vast collection of mobile numbers among them - making it easier than ever for you to streamline your workflow across Salesforce and Gmail while also taking care of any data entry on behalf of yourself. Start personalizing outreach sequences with customization via Analytics tools, or simply use Sequences in order to boost efficiency when scaling personalized prospects



Question: How does Apollo sync data with my CRM?


Answer: Leave it to the Apollo CRM integration to sync data on people, companies, activities and correct old or inaccurate data. Most sales teams have anywhere from tens of thousands to millions of inaccurate records in their CRMs which causes confusion around reps and clogs up funnels for automation tools that interrupt your journey towards success!



Question: How does Apollo help my Sales Team?


Answer: You know, your future success on the sales floor is determined by all sorts of metrics and data that point to a more receptive environment for increased bottom line growth (think open rates, reply rates, meetings set, rep activity across the board). And then there’s added ability to say WHY numbers go up or down. That’s strategic leadership at its finest! Apollo Sales Engagement Platform helps you track leading indicators of revenue growth so it can be pointed out specifically when they occur--leading you toward maximum profit in no time



Question: What is the Apollo Chrome Extension?


Answer: The Apollo Chrome extension is a must-have for any sales professional who wants to speed up their prospecting process and increase the number of qualified leads they’re able to generate. With just one click, you can export your LinkedIn contacts into an Excel spreadsheet so that it’s easy find prospects in need of specific services or products within seconds!