SharpSpring is a marketing automation tool designed to help businesses automate their marketing tasks and optimize customer relationships. It provides features such as email automation, social media analytics, and a CRM for managing customer data. Comparatively, ClickFunnels is a sales page builder focused mainly on funnels. It has basic email automation, but lacks many of the features of SharpSpring, such as analytics, contact segmentation, and automated email campaigns. ClickFunnels also focuses more on the design and layout of a sales page, while SharpSpring is focused more on providing technological solutions for businesses. In conclusion, SharpSpring is a better choice for business looking for an all-in-one marketing automation platform, while ClickFunnels is better suited for those wanting to create funnels quickly and efficiently.