SharpSpring vs ActiveCampaign

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of SharpSpring and ActiveCampaign. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

SharpSpring logo


Pricing: SharpSpring pricing is based on the feature set and number of contacts in the customer database. The cost ranges from $400-$800 per month for 5,000-20,000 contacts. The price will vary depending on the specific features and services chosen. Additionally, there are discounts available for nonprofits and educational institutions.


ActiveCampaign logo


Pricing: ActiveCampaign offers three pricing tiers: Lite ($9 per month), Plus ($49 per month), and Professional ($129 per month). All of these plans include unlimited sending, high deliverability rates, real-time analytics, custom fields, and more. The higher tiers provide additional features such as A/B testing, automation branching, predictive sending, etc. A free trial is also available.


SharpSpring vs ActiveCampaign Highlights

SharpSpring is a sales and marketing automation platform that offers a host of features designed to help businesses increase lead generation and conversions. One of its key benefits is its ability to provide real-time, actionable insights into customers' engagement with email campaigns and other marketing efforts. Its features are specifically designed to help companies build more targeted campaigns that more effectively convert website visitors into leads. On the other hand, ActiveCampaign is an email marketing platform that provides many of the same features that SharpSpring does, but with an additional focus on email marketing. It provides users with detailed reporting on the performance of email campaigns, including views, clicks, and opens. Additionally, it helps users set up drip campaigns and automate email workflows. The main difference between SharpSpring and ActiveCampaign is that SharpSpring provides a more all-encompassing, 360-degree look into the customer experience, while ActiveCampaign focuses more on traditional email marketing tactics.

SharpSpring vs ActiveCampaign Pros

SharpSpring Pros

  • Pros of SharpSpring:
  • Powerful automation engine with drag-and-drop functionality
  • Dynamic segmentation capabilities
  • Robust multi-touch forecasting and budgeting
  • Insightful visual dashboards
  • Integrations with popular third-party tools
  • Integrated A/B testing and real-time optimizing
  • Unified customer profile
  • Browser-based email templates and dynamic content blocks
  • Custom forms, response tracking and lead scoring

ActiveCampaign Pros

  • ActiveCampaign offers one unified platform with a drag-and-drop campaign builder and Email Designer, while SharpSpring is three distinct tools with awkward integration
  • ActiveCampaigns platform is easier to use, allowing users to quickly create and customize campaigns without any technical knowledge
  • Flexible pricing comes with ActiveCampaign, meaning you only pay for what you use, while SharpSpring charges more for features that you may not even need
  • ActiveCampaigns exceptional customer service team is available 24/7 to help out with any issues
  • Automation and segmentation is more comprehensive in ActiveCampaign than SharpSpring, allowing you to tailor the perfect marketing strategy
  • ActiveCampaign provides deeper insight into customer data, helping you gain an understanding of customers purchases behavior and predict future trends
  • ActiveCampaign also has a better integration with Salesforce, allowing for seamless synchronization of data between the two platforms, while SharpSpring lacks Salesforce integration.

SharpSpring vs ActiveCampaign Cons

SharpSpring Cons

  • Limited reporting capabilities SharpSpring does not have the comprehensive range of reports and metrics that are offered by ActiveCampaign.
  • Automation Although SharpSpring has an automation engine, it is quite limited when compared to ActiveCampaign.
  • Flexibility SharpSpring also offers less flexibility when it comes to customizing campaigns and content delivery.
  • Form building ActiveCampaign offers a robust form builder with drag-and-drop capabilities, whereas SharpSpring does not.
  • Integrations ActiveCampaign has more integrations available compared to SharpSpring. However, SharpSpring is slowly catching up in this regard.
  • Customer Service Many users report that the customer support provided by ActiveCampaign is superior to that of SharpSpring.

ActiveCampaign Cons

  • ActiveCampaign does not offer a visual workflow feature like SharpSpring does.
  • ActiveCampaign does not give you the ability to customize page rules.
  • ActiveCampaign has a limited set of social media management tools compared to SharpSpring.
  • ActiveCampaigns third-party app integrations are not as robust as SharpSprings.
  • ActiveCampaign offers a more limited set of reporting and analytics capabilities compared to SharpSpring.
  • ActiveCampaigns list segmentation is simpler than SharpSprings segmentation.
  • ActiveCampaign does not have an email editor that is as user-friendly as SharpSprings.

SharpSpring & ActiveCampaign Hyperise Integrations

SharpSpring uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SharpSpring makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SharpSpring integration diagram
  • First name
  • Last name
  • Phone
  • Using business Website passed from SharpSpring, Hyperise is able to enrich business logo and website screenshots.
  • Business name
  • Business phone
  • Title
  • Country
  • State
  • City
  • Street
  • Zip
  • Category

SharpSpring Integration Guide

ActiveCampaign uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

ActiveCampaign makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

ActiveCampaign integration diagram
  • First name
  • Last name
  • Phone
  • Using business Website passed from ActiveCampaign, Hyperise is able to enrich business logo and website screenshots.
  • Business name
  • City
  • Country

ActiveCampaign Integration Guide

Other SharpSpring & ActiveCampaign Marketing Automation platform comparisons

SharpSpring and ActiveCampaign Frequently Asked Questions

Question: What is SharpSpring?

Answer: SharpSpring is a digital marketing automation platform designed to help businesses increase leads and sales. It provides integrated marketing tools such as workflow automation, email marketing, lead scoring, and more.

Question: Is SharpSpring free?

Answer: SharpSpring offers a free 14-day trial. After that, you can choose from a number of monthly or annual subscription plans depending on your unique needs.

Question: How easy is SharpSpring to use?

Answer: SharpSpring has a user-friendly interface that makes it easy to set up and start using its features. It also provides helpful resources such as how-to guides, webinars, and customer support to make the process even simpler.

Question: What is ActiveCampaign?

Answer: ActiveCampaign is an all-in-one marketing automation, email marketing, and customer relationship management (CRM) platform for businesses and creatives.

Question: How do I get started with ActiveCampaign?

Answer: Getting started with ActiveCampaign is easy. Simply sign up for an account and you'll be taken through a guided setup process. You can also reach out to our support team for help getting started.

Question: Is ActiveCampaign suitable for businesses of all sizes?

Answer: Yes, ActiveCampaign has plans to suit all business sizes. Whether you’re a small, medium, or large business, our pricing plans cater to your individual needs.

Question: How much does ActiveCampaign cost?

Answer: Our pricing plans start at $9/month for the Lite plan and range up to $279/month for our Premium plan. We also offer custom-tailored plans for larger businesses.

Question: How does ActiveCampaign work?

Answer: ActiveCampaign has some pretty cool features that help you easily create the best email marketing campaign possible. They have various methods of site tracking, app integrations, and artificial intelligence so your emails can be delivered to customers in a helpful way at every stage of their customer journey!

Question: Do I need a lot of technical experience to use ActiveCampaign?

Answer: ActiveCampaign simplifies marketing automation and email campaign management for non-techies. You can use our platform to create campaigns, automations without the need of being a developer or designer with ActiveCampaign's Automation Recipe Library that contains hundreds prebuilt recipes that are easy to customize! If you find yourself needing help reaching out rest assured as we have friendly support team available 24/7 who will be happy to answer any questions at your convenience.

Question: How does the free trial work?

Answer: The 14-day free trial allows you to test the platform with up to 100 contacts and up to 100 emails sent. The features available within our trial match our Professional tier of features, so if it's good enough for me then I'm sure its more than sufficient for my friends as well! You can simply let your account expire or just upgrade at any time without worry about being charged unless manually upgrading during this period.

Question: Can I extend my free trial?

Answer: Your trial will expire in 14 days. If you need more time, please contact your account executive or the support team if they can't grant the extension request!

Question: Can you help me migrate from another service?

Answer: No kidding! They offer free migration services to help you move from your old email service provider over to AWeber. And when it comes down the plan that's right for you, they'll import all of your lists and contacts into their system without a hitch so everything will be super-organized already too. You can also have them recreate any opt-in forms or automation workflows in case anything was lost during the transfer process and don't forget about having them recreated emails templates while they're at it either because if we've learned one thing, it's that those are important things as well!

Question: Does ActiveCampaign automatically increase my contact limit?

Answer: The limit is not automatically increased, so you have to manually do it. You will know when your limits are getting close because the system alerts you!

Question: Does ActiveCampaign provide landing pages?

Answer: Yes, ActiveCampaign Pages lets you spin up an unlimited number of on-brand high converting landing pages in minutes. With the use of this software, it is possible to automatically create and tag new contacts when they submit a form on your landing pages and trigger automations based off visits to a page. You can also buy with one easy click from any given lander if you want!