ActiveCampaign vs ClickFunnels

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of ActiveCampaign and ClickFunnels. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

ActiveCampaign logo


Pricing: ActiveCampaign offers a tiered pricing plan based on the number of contacts you need to manage. Pricing tiers are: Lite ($9/month), Plus ($49/month), Professional ($129/month), and Enterprise ($229/month). All plans include features like lead scoring, automation, segmentation, and more.



ClickFunnels logo


Pricing: ClickFunnels offers a few different plans with varying prices. The most popular plan is the “Etison Suite” which runs $297 per month, which includes all of the features of ClickFunnels. There are also cheaper plans such as the “Startup” plan for $97 per month and the “Platinum” plan for $297 per month. Additionally, ClickFunnels offers an enterprise plan for larger businesses.

ActiveCampaign vs ClickFunnels Highlights

ActiveCampaign is a comprehensive customer experience automation platform that allows businesses to create workflows, segment customers, and personalize messaging. With ActiveCampaign, users can build automated workflows tailored to reach customers at specific times in the customer journey, collect data on customer behavior, create targeted campaigns, and trigger personalized emails and SMS messages.

ClickFunnels is a sales funnel creation and management tool that provides businesses with simple drag-and-drop interfaces to quickly create and launch custom landing pages. From there, users can integrate the pages with other marketing tools, integrate with autoresponders, and build an entire sales funnel. With ClickFunnels, users can also use a variety of features such as A/B testing, motion triggers, and more to help them optimize their funnel for success.

The main difference between ActiveCampaign and ClickFunnels is that ActiveCampaign focuses on customer experience automation and personalization, while ClickFunnels focuses on building and optimizing sales funnels. ActiveCampaigns automated workflows and segmentation capabilities allow businesses to create personalized messaging with the aim of driving customer engagement, while ClickFunnels main goal is to help businesses generate leads, convert them into customers, and ultimately increase sales.

ActiveCampaign vs ClickFunnels Pros

ActiveCampaign Pros

  • Pros of ActiveCampaign:
  • Strong email marketing capabilities and automation
  • Robust suite of marketing analytics and reporting tools
  • Integration with popular CRM and payment platforms
  • Affordable pricing
  • Excellent customer service
  • Pros of ClickFunnels:
  • User-friendly page builder
  • Integration with payment platforms and email marketing tools
  • Ability to build membership sites easier
  • Easy to design powerful sales and landing pages
  • A/B split testing capabilities
  • Affordable and comprehensive pricing structure

ClickFunnels Pros

  • ClickFunnels
  • Easy to use sales funnel builder
  • Intuitive and user-friendly interface
  • Automates the marketing, selling and delivering process
  • Ability to track performance of your sales funnel
  • Allows integration of landing pages, email and web forms
  • Ability to A/B test different campaigns
  • Ability to And add affiliates and payment processor links
  • ActiveCampaign
  • Comprehensive email automation capabilities
  • Access to detailed analytics dashboard for tracking open rates and conversions
  • Robust segmentation options
  • Integrate with over 500 apps
  • Easily embed surveys in emails
  • Ability to track customer data and journeys

ActiveCampaign vs ClickFunnels Cons

ActiveCampaign Cons

  • ActiveCampaign is not as user friendly as ClickFunnels, making it difficult for users to quickly learn and set up features.
  • ActiveCampaign does not have as many sales funnel features as ClickFunnels and not as much customization options.
  • ActiveCampaign's email sending capabilities are limited when compared to ClickFunnels.
  • ActiveCampaign is limited in terms of Upsells, Downsells and One-Click upsells.
  • ActiveCampaign lacks an inbuilt cart abandonment feature.
  • The cost of the ActiveCampaign platform is more expensive than Clickfunnels.

ClickFunnels Cons

  • ClickFunnels:
  • Expensive compared to alternatives, which may be a hindrance for small businesses with limited budgets.
  • Limited reporting capabilities and insights into campaigns.
  • Can be difficult to navigate and require a learning curve to understand.
  • User interface could be improved with more intuitive features and offerings.
  • Fewer customization options when compared to other sales funnel builder options on the market.
  • ActiveCampaign:
  • Can be costly for businesses with multiple campaigns, as pricing is based on the number of contacts.
  • Customer service can be slow to respond to inquiries.
  • Integration with third-party services is limited.
  • Fewer automation options when compared to other marketing software offerings.
  • Advanced features such as A/B testing and split testing not available.

ActiveCampaign & ClickFunnels Hyperise Integrations

ActiveCampaign uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

ActiveCampaign makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

ActiveCampaign integration diagram
  • First name
  • Last name
  • Phone
  • Using business Website passed from ActiveCampaign, Hyperise is able to enrich business logo and website screenshots.
  • Business name
  • City
  • Country

ActiveCampaign Integration Guide

ClickFunnels uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

ClickFunnels makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

ClickFunnels integration diagram
  • First name
  • Last name
  • Street
  • City
  • State
  • Zip
  • Country
  • Phone

ClickFunnels Integration Guide

Other ActiveCampaign & ClickFunnels Marketing Automation platform comparisons

ActiveCampaign and ClickFunnels Frequently Asked Questions

Question: FAQ 1: What is ActiveCampaign?

Answer: ActiveCampaign is an all-in-one marketing, sales, and customer relationship management (CRM) platform for small and medium-sized businesses.

Question: FAQ 2: How does ActiveCampaign help my business?

Answer: ActiveCampaign helps businesses streamline their marketing, sales, and customer service efforts by offering tools to automate workflow, analyze customer data, send targeted email campaigns, and more.

Question: FAQ 3: Does ActiveCampaign integrate with other software?

Answer: Yes, ActiveCampaign integrates with a variety of other applications, including ecommerce platforms, lead capture forms, email service providers, customer service software, and more.

ActiveCampaign vs ClickFunnels

Question: How does ActiveCampaign work?

Answer: ActiveCampaign has some pretty cool features that help you easily create the best email marketing campaign possible. They have various methods of site tracking, app integrations, and artificial intelligence so your emails can be delivered to customers in a helpful way at every stage of their customer journey!

Question: Do I need a lot of technical experience to use ActiveCampaign?

Answer: ActiveCampaign simplifies marketing automation and email campaign management for non-techies. You can use our platform to create campaigns, automations without the need of being a developer or designer with ActiveCampaign's Automation Recipe Library that contains hundreds prebuilt recipes that are easy to customize! If you find yourself needing help reaching out rest assured as we have friendly support team available 24/7 who will be happy to answer any questions at your convenience.

Question: How does the free trial work?

Answer: The 14-day free trial allows you to test the platform with up to 100 contacts and up to 100 emails sent. The features available within our trial match our Professional tier of features, so if it's good enough for me then I'm sure its more than sufficient for my friends as well! You can simply let your account expire or just upgrade at any time without worry about being charged unless manually upgrading during this period.

Question: Can I extend my free trial?

Answer: Your trial will expire in 14 days. If you need more time, please contact your account executive or the support team if they can't grant the extension request!

Question: Can you help me migrate from another service?

Answer: No kidding! They offer free migration services to help you move from your old email service provider over to AWeber. And when it comes down the plan that's right for you, they'll import all of your lists and contacts into their system without a hitch so everything will be super-organized already too. You can also have them recreate any opt-in forms or automation workflows in case anything was lost during the transfer process and don't forget about having them recreated emails templates while they're at it either because if we've learned one thing, it's that those are important things as well!

Question: Does ActiveCampaign automatically increase my contact limit?

Answer: The limit is not automatically increased, so you have to manually do it. You will know when your limits are getting close because the system alerts you!

Question: Does ActiveCampaign provide landing pages?

Answer: Yes, ActiveCampaign Pages lets you spin up an unlimited number of on-brand high converting landing pages in minutes. With the use of this software, it is possible to automatically create and tag new contacts when they submit a form on your landing pages and trigger automations based off visits to a page. You can also buy with one easy click from any given lander if you want!

Question: What is ClickFunnels?

Answer: ClickFunnels is a sales and marketing funnel building platform that allows entrepreneurs and businesses to create and manage their lead capture pages, sales funnels, and automated email campaigns.

Question: How much does ClickFunnels cost?

Answer: ClickFunnels offers several pricing plans, starting at $97 per month for the basic plan.

Question: What type of funnels can I create with ClickFunnels?

Answer: ClickFunnels allows you to create a variety of sales and marketing funnels tailored for your business, such as webinar funnels, opt-in funnels, and even membership sites.

Question: Can I try ClickFunnels before I buy it?

Answer: Yes, ClickFunnels offers a 14-day free trial.

Question: What is ClickFunnels?

Answer: Clickfunnels is a creative way to make your online sales world more beautiful and efficient. With templates that are completely customizable, we bring you the ability to have an interactive experience with customers on every platform imaginable. No tech skills necessary!

Question: Are my funnels secure?

Answer: Your funnels are secure to the max! We built ClickFunnels with our top priority in mind: security. That’s why we made sure your funnel, subscribers, and members area will be safe from any hackings or attacks because they’re one of the most important parts of a business website. You don’t have to worry about updating plugins that could easily suffer an attack either - once you sign up for Click Funnels today all those worries go away.

Question: Do I have to install anything?

Answer: ClickFunnels will take care of all your website needs without having to install anything! Just login and start clicking around to build the pages you need for your funnel. The best part is, Clickfunnels does not require any installation or I.T. department so it’s an easy setup

Question: Can I host the pages myself?

Answer: You can’t host pages yourself. We’re a hosted, ‘software-as-a service’ platform that does this so we can make sure you get all the updates and new features without your funnels breaking! You also have exclusive access to exporting HTML from any of your pages or contacts anytime you want...

Question: If I cancel my ClickFunnels account, will I lose my data?

Answer: With most "software - as - a service " platforms, when you cancel your account, your data becomes inaccessible. But don’t worry! Before canceling and deleting all of the files on our platform that contain contact information for members or other valuable data we offer a download to CSV file option so everything is saved securely in case there’s ever an issue with access later down the line.

Question: Can I integrate my favorite autoresponders / shopping carts into ClickFunnels?

Answer: You might be an entrepreneur with your own favorite tools, but don’t worry because ClickFunnels is compatible and integrates with most of the top service providers to make all of that irrelevant. You’ll soon realize how easy it was to get started without any hassle or headaches!