Mailchimp vs ClickFunnels

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Mailchimp and ClickFunnels. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Mailchimp logo


Pricing: Mailchimp offers four pricing plans: 1) Free - This plan offers basic email marketing features including up to 2,000 contacts and limited template options. 2) Essentials - Starting at $9.99/month, this plan offers more features such as additional email templates, A/B testing, and the ability to remove Mailchimp branding. 3) Standard - Starting at $14.



ClickFunnels logo


Pricing: ClickFunnels offers two pricing plans: 1. Standard Plan: $97/month - This plan provides access to all the basic features of ClickFunnels, along with 20 funnels, 100 pages, and 20,000 visitors per month. 2. Platinum Plan: $297/month - This plan includes all the features of the standard plan, plus unlimited funnels, pages, and visitors.

Mailchimp vs ClickFunnels Highlights

Mailchimp and ClickFunnels are two popular platforms used for different purposes.

Mailchimp is primarily an email marketing platform that helps businesses manage and automate email campaigns, track subscriber engagement, create landing pages, and build marketing funnels. It offers features like email campaign templates, segmentation, A/B testing, and analytics reporting. Mailchimp is suitable for those who need a powerful email marketing tool with CRM capabilities.

On the other hand, ClickFunnels is designed specifically for building sales funnels and landing pages. It is an all-in-one marketing tool that offers features such as drag-and-drop page builder, funnel templates, upsell and downsell pages, membership site creation, and email autoresponder integration. ClickFunnels is ideal for businesses that prioritize sales and want to streamline their sales processes.

The primary difference between Mailchimp and ClickFunnels is their core purpose. While Mailchimp focuses on email marketing and CRM, ClickFunnels is dedicated to building sales funnels and landing pages. Additionally, ClickFunnels provides more robust sales funnel management features, while Mailchimp offers a wider variety of email marketing automation features. Ultimately, the choice between Mailchimp and ClickFunnels depends on your business needs and priorities.

Mailchimp vs ClickFunnels Pros

Mailchimp Pros

  • Pros for MailChimp over ClickFunnels:
  • Free Plan: MailChimp offers a free plan, whereas ClickFunnels doesn't have a free plan.
  • Email Marketing Tools: MailChimp is primarily an email marketing platform, so it has a more robust set of email marketing tools than ClickFunnels.
  • User-Friendly: MailChimp has a user-friendly interface, making it easier for users to manage their email marketing campaigns.
  • Integrations: MailChimp has more integrations than ClickFunnels, making it easier to connect with other tools and platforms.
  • Automation: MailChimp has a more robust automation suite than ClickFunnels, making it easier to set up complex workflows that trigger based on subscriber behavior.
  • Affordable Pricing: MailChimp's pricing plans are more affordable than ClickFunnels, making it easier for small businesses and startups to get started with email marketing.
  • A/B Testing: MailChimp offers A/B testing for subject lines, email content, and other important metrics, whereas ClickFunnels doesn't have A/B testing.

ClickFunnels Pros

  • ClickFunnels is designed specifically for creating sales funnels, while Mailchimp is an email marketing platform.
  • ClickFunnels offers pre-built funnel templates that are easy to customize, while Mailchimp only offers basic landing page templates.
  • ClickFunnels integrates with many third-party applications, such as Stripe and PayPal, for seamless payment processing, while Mailchimp only integrates with a few select payment providers.
  • ClickFunnels provides a more comprehensive set of marketing tools beyond email, including social media and SMS marketing, affiliate tracking, and automation, while Mailchimp primarily focuses on email marketing.
  • ClickFunnels has a more user-friendly drag-and-drop interface for building sales funnels, while Mailchimp can require more technical knowledge to design and implement.
  • ClickFunnels has a higher price point but includes more features, while Mailchimp offers a free plan and affordable pricing tiers for small businesses.

Mailchimp vs ClickFunnels Cons

Mailchimp Cons

  • Mailchimp's landing page builder is very limited compared to ClickFunnels
  • ClickFunnels offers more customization options for email templates and campaigns
  • ClickFunnels offers a built-in affiliate program and more advanced funnel features, while Mailchimp does not
  • Mailchimp can be more expensive for larger lists and advanced features
  • ClickFunnels offers better integration with other marketing tools and platforms, such as CRMs and payment gateways
  • Mailchimp's automation and segmentation features may not be as advanced as ClickFunnels
  • ClickFunnels offers more extensive customer support options compared to Mailchimp

ClickFunnels Cons

  • Limited email marketing features: ClickFunnels is primarily a sales funnel building tool and lacks the robust email marketing features that Mailchimp offers.
  • Limited integrations: ClickFunnels has limited integrations with third-party tools while Mailchimp offers a wide range of integrations.
  • Higher cost: ClickFunnels can be expensive for small businesses, especially when compared to Mailchimp's cheaper pricing plans.
  • Steep learning curve: ClickFunnels has a steeper learning curve and can be challenging to use for beginners.
  • Limited customization options: ClickFunnels has limited customization options compared to Mailchimp, where you can customize email templates and landing pages to your liking.
  • Limited tracking capabilities: ClickFunnels lacks advanced tracking features, which makes it difficult to track customer behavior and engagement compared to Mailchimp.

Mailchimp & ClickFunnels Hyperise Integrations

Mailchimp uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Mailchimp makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Mailchimp integration diagram
  • First name
  • Last name
  • Phone

Mailchimp Integration Guide

ClickFunnels uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

ClickFunnels makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

ClickFunnels integration diagram
  • First name
  • Last name
  • Street
  • City
  • State
  • Zip
  • Country
  • Phone

ClickFunnels Integration Guide

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Mailchimp and ClickFunnels Frequently Asked Questions

Question: What is Mailchimp?

Answer: Mailchimp is an all-in-one marketing platform that helps you automate your marketing campaigns across multiple channels, including email, social media, landing pages, and more.

Question: How much does Mailchimp cost?

Answer: Mailchimp offers a free plan, as well as paid plans that start at $99 per month. The cost varies depending on the number of subscribers and the features included in the plan.

Question: How can I create an email campaign in Mailchimp?

Answer: To create an email campaign in Mailchimp, go to the Campaigns tab and click Create Campaign. Choose the type of campaign you want to create (e.g. regular email, automated email, etc.), select your audience, create your email content, and schedule or send your campaign.

Question: How does Mailchimp handle unsubscribes?

Answer: When a subscriber clicks the unsubscribe link in your email, Mailchimp automatically removes them from your mailing list and adds them to your unsubscribe list. You cannot email anyone on your unsubscribe list, even accidentally.

Question: Can I use Mailchimp to send transactional emails?

Answer: No, Mailchimp is not intended for sending transactional emails, such as order confirmations or password resets. However, they do have an add-on called Mailchimp Transactional that lets you send these types of emails from within your Mailchimp account.

Question: Does Mailchimp integrate with other platforms?

Answer: Yes, Mailchimp has over 300 integrations with other platforms, including e-commerce, CRM, and social media platforms, to name a few.

Question: What is ClickFunnels?

Answer: ClickFunnels is a software platform that allows users to create website pages and sales funnels with ease. It is designed to help businesses and entrepreneurs simplify their digital marketing efforts.

Question: Who uses ClickFunnels?

Answer: ClickFunnels is widely used by online marketers, entrepreneurs, and businesses of all sizes. Anyone looking to sell products or services online can benefit from the platform.

Question: How much does ClickFunnels cost?

Answer: ClickFunnels offers two pricing plans: the Standard plan costs $97 per month, and the Platinum plan costs $297 per month.

Question: Can I try ClickFunnels for free?

Answer: Yes, ClickFunnels offers a 14-day free trial where you can test out the platform and its features.

Question: What kind of websites can I create with ClickFunnels?

Answer: ClickFunnels allows users to create a wide range of website pages, including landing pages, sales pages, webinar registration pages, order bump pages, and more.

Question: Does ClickFunnels integrate with other software platforms?

Answer: Yes, ClickFunnels integrates with many popular marketing and sales tools, including email marketing platforms, payment gateways, and CRMs.

Question: Is ClickFunnels easy to use?

Answer: Yes, ClickFunnels has a user-friendly interface that makes it easy for anyone to create website pages and sales funnels without the need for coding or design skills.

Question: Can I use ClickFunnels to sell physical products?

Answer: Yes, ClickFunnels can be used to sell both physical and digital products, as well as services.

Question: What kind of support does ClickFunnels offer?

Answer: ClickFunnels offers various support channels, including a knowledge base, community forums, live chat, and phone support for Platinum plan users.

Question: How does ClickFunnels compare to other website builders?

Answer: ClickFunnels is designed specifically for sales funnels and marketing automation, making it a unique platform. While it may not have all the features of a traditional website builder, it offers powerful marketing tools and a simplified user experience.

Question: What is ClickFunnels?

Answer: Clickfunnels is a creative way to make your online sales world more beautiful and efficient. With templates that are completely customizable, we bring you the ability to have an interactive experience with customers on every platform imaginable. No tech skills necessary!

Question: Are my funnels secure?

Answer: Your funnels are secure to the max! We built ClickFunnels with our top priority in mind: security. That’s why we made sure your funnel, subscribers, and members area will be safe from any hackings or attacks because they’re one of the most important parts of a business website. You don’t have to worry about updating plugins that could easily suffer an attack either - once you sign up for Click Funnels today all those worries go away.

Question: Do I have to install anything?

Answer: ClickFunnels will take care of all your website needs without having to install anything! Just login and start clicking around to build the pages you need for your funnel. The best part is, Clickfunnels does not require any installation or I.T. department so it’s an easy setup

Question: Can I host the pages myself?

Answer: You can’t host pages yourself. We’re a hosted, ‘software-as-a service’ platform that does this so we can make sure you get all the updates and new features without your funnels breaking! You also have exclusive access to exporting HTML from any of your pages or contacts anytime you want...

Question: If I cancel my ClickFunnels account, will I lose my data?

Answer: With most "software - as - a service " platforms, when you cancel your account, your data becomes inaccessible. But don’t worry! Before canceling and deleting all of the files on our platform that contain contact information for members or other valuable data we offer a download to CSV file option so everything is saved securely in case there’s ever an issue with access later down the line.

Question: Can I integrate my favorite autoresponders / shopping carts into ClickFunnels?

Answer: You might be an entrepreneur with your own favorite tools, but don’t worry because ClickFunnels is compatible and integrates with most of the top service providers to make all of that irrelevant. You’ll soon realize how easy it was to get started without any hassle or headaches!