Aweber vs MailerLite
Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.
In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Aweber and MailerLite. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations
Aweber
Pricing: Aweber plans are customized to each customer's specific needs. The basic package starts from $19 per month and allows up to 500 subscribers. Additional features such as automation, list segmentation, autoresponders, reporting, and integration are available for an additional cost. You can use Aweber's pricing calculator to determine the specific cost for your business.
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MailerLite
Pricing: MailerLite offers a free plan for up to 1,000 subscribers and 12,000 emails per month. Additionally, MailerLite offers four paid plans that range from $10 to $100 a month. All paid plans include unlimited emails, advanced segmentation, and 24/7 customer support. With the paid plans, you get access to more features and a higher subscriber limit.
Aweber vs MailerLite Highlights
Aweber and MailerLite are both software tools for creating, managing, and sending email campaigns. The main difference between them lies in the features and pricing.
Aweber offers an array of features such as marketing automation, advanced segmentation, RSS-to-email feature, split-testing, and sign-up forms. Plans start at $19/month for up to 500 subscribers and $69/month for up to 10,000 subscribers.
MailerLite, on the other hand, is a very cost-effective mailing list management solution. Their prices start at free up to 1,000 subscribers, and then $10/month for up to 5,000 subscribers. It boasts lots of features such as drag-and-drop editor, email automation, popups, and A/B testing.
When deciding on a mailing list management solution, it's important to consider your overall budget, your list size, and the features you require to ensure you pick the right one for you.
Aweber vs MailerLite Pros
Aweber Pros
- Pros of Aweber Compared to MailerLite
- Flexible interface: Aweber offers a more flexible user interface, with drag-and-drop functionality and easier customization options for those who want to create a unique look for their emails.
- More powerful automated features: Aweber has a range of more powerful automation features to help you make more effective campaigns, including triggered emails, lead nurturing campaigns, segmentation, and more.
- Highly customizable analytics: Aweber's analytics are extremely tailored, allowing you to break down campaign performance and segment data to get the clearest possible picture of success.
- Opt-in forms: Aweber has easy-to-build opt-in forms and offers design tips, customizable fields, and more nuanced reporting than MailerLite.
- Comprehensive list building tools: Aweber is designed to be supportive of comprehensive list building, with a signup forms page allowing you to add information and less common fields to signup forms.
MailerLite Pros
- Pros of MailerLite Compared to Aweber:
- Cheaper plans for lower volume email campaigns
- Easy to use and intuitive drag-and-drop builder for creating custom emails
- No limit for the number of subscribers
- Comprehensive automation and segmentation capabilities
- Ability to embed forms and signup boxes directly from your website
- Offers detailed analytics and reporting
- Includes email templates with the free plan
- Ability to collaborate with teammates on campaigns
- Good customer support with live chat and phone support
- Integrates with many popular third-party platforms.
Aweber vs MailerLite Cons
Aweber Cons
- Aweber pricing plans require higher monthly fees than MailerLite, which can be scaled up as your subscriber list increases.
- Aweber lacks some of the advanced features MailerLite offers, such as customizable forms, an unlimited number of A/B tests and automated conversion tags.
- The Aweber user interface is not as intuitive and modern as that of MailerLite.
- There are no free plans for Aweber so you must always be on a paid subscription plan.
- MailerLite provides more powerful automation tools compared to Aweber such as autoresponders and segmentation.
MailerLite Cons
- MailerLite:
- Does not have an email builder with drag-and-drop tools, like Aweber
- Limited customer support options
- Features are not as comprehensive as Aweber
- Does not provide Conversion Tracking tools
- Only one user-level account
- No list segmentation capabilities
Aweber & MailerLite Hyperise Integrations
Aweber uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.
Aweber makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.
- Using business Email passed from Aweber, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
Aweber Integration Guide
MailerLite uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.
MailerLite makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.
- Using business Email passed from MailerLite, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
MailerLite Integration Guide
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