MailerLite vs

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of MailerLite and We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

MailerLite logo


Pricing: MailerLite pricing is based on the number of subscribers on your list. The basic plan starts at $10/month (or $8.30/month if billed annually) for up to 1,000 subscribers. Additional plans are available for up to 50,000 subscribers and beyond. Bulk discounts are available for larger lists.

Vs logo

Pricing: uses a pay-as-you-go pricing model, with packages starting at $25 per month and going up to $399 per month. Prices depend on the number of credits purchased, with prices per credit ranging from $0.01 to $0.08. also offers discounts for annual packages.

MailerLite vs Highlights

MailerLite is an email marketing automation platform that focuses on segmentation, email design, deliverability, automatic follow-ups, and analytics. It supports both transactional emails, plain text emails, and HTML emails, and provides integrations with popular services such as Google Contacts and WordPress. is an email outreach automation platform aimed at improving the success rate of email outreach campaigns. It offers automated personalization, variable data merging, email verification tools, and an internal tracking system so users can track link clicks, email opens, and unsubscribes in real-time. It also includes a shared team email inbox feature, so members of the same team can work on the same platform and view email conversation histories. The key difference between MailerLite and lies in their main focus MailerLite focuses on email marketing automation, while specializes in email outreach automation.

MailerLite vs Pros

MailerLite Pros

  • MailerLite
  • Cost efficient pricing plans, even for smaller-scale users
  • Powerful automation features, including complex automation flows for more advanced users
  • Ability to integrate with a wide variety of 3rd party platforms
  • Robust reporting and analytics, with the ability to access detailed subscriber data
  • User-friendly and intuitive design, making it easier to learn and use, even for beginners
  • Advanced segmentation and targeting capabilities, allowing you to better understand and segment your audience Pros

  • Campaign Creation and Tracking: offers a comprehensive suite of tools to help create, track, and analyze the performance of your email campaigns, including options for crafting automated email sequences.
  • Easy to Use Interface: has a user-friendly dashboard that allows you to quickly and easily launch and monitor campaigns, while providing rich metrics to measure success.
  • Reach More Leads: enables users to quickly and easily find qualified leads from multiple channels, including LinkedIn, Twitter and other social networks.
  • Advanced Funnel Tracking: The platform provides a comprehensive view of your funnel performance by tracking the journey of leads from open to click to purchase.
  • Integration With Third-Party Services: integrates seamlessly with multiple third-party services such as Slack, Salesforce, Zendesk, and more.
  • Advanced Segmentation: allows you to further segment your audience based on various criteria, such as demographics, location, and interests.
  • Advanced Features: offers deep personalization options with its Action Triggers and Automations, so you can maximize engagement with your campaigns.

MailerLite vs Cons

MailerLite Cons

  • MailerLite has limited automation capabilities compared to
  • Campaigns in MailerLite are subject to an additional fee based on the number of subscribers
  • MailerLite does not offer lead generation tools like web forms, pop-ups and more, whereas does
  • Tracking and analytics are limited in MailerLite; provides valuable insights into email performance
  • MailerLite does not have a built-in CRM tool in its platform, while has a strong CRM integration Cons

  • Does not have an easy to use drag-and-drop email builder like MailerLite
  • Only offers basic email personalization options
  • Does not have an advanced automations feature
  • Does not have a split testing feature
  • Does not offer A/B testing options
  • Does not have a comprehensive dashboard/analytics feature
  • Limited customer service access to help with technical issues
  • Does not offer integration with most popular CRMs
  • Does not have an intuitive user-interface compared to MailerLite

MailerLite & Hyperise Integrations

MailerLite uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

MailerLite makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

MailerLite integration diagram
  • First name
  • Last name

MailerLite Integration Guide uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages. makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages. integration diagram
  • First name
  • Last name
  • Using business Website passed from, Hyperise is able to enrich business logo and website screenshots.
  • Business name
  • Country
  • Category
  • Job title Integration Guide

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MailerLite and Frequently Asked Questions

Question: How can I create an email campaign in MailerLite?

Answer: To create a new email campaign, log into your MailerLite account and click on the “Campaigns” button on the top navigation bar. From there, select the “Choose a type” dropdown. Select the type of campaign you wish to create (e.g. Regular, Automation, Newsletter, etc.) and click continue. After that, you'll be able to complete the necessary steps to creating and launching your email campaign.

Question: How do I add or edit subscribers in MailerLite?

Answer: You can easily add or edit subscribers on MailerLite. On the left hand side, click on the “Subscribers” option. From there you can add, manage, and group your subscribers. You can also import and export subscriber lists from other applications.

Question: How do I add a signup form to my website?

Answer: You can easily add signup forms to your website on MailerLite. On the left hand side, click on the “Signup forms” option and select the “Subscriber pop-ups” option. From there, you can customize the design and content of your form and then generate the HTML code that you can embed into your website.

Question: Can I track the performance of my campaigns?

Answer: Yes, MailerLite offers detailed reporting and analytics that allow you to easily measure the performance of your campaigns. When creating or editing a campaign, you can view real-time statistics on email opens, click-throughs, unsubscribes and more.

Question: What is

Answer: is a professional lead generation and outreach platform that helps you to find verified emails of your target prospects, manage their contact data, and run successful email campaigns.

Question: How do I use

Answer: can be used for a wide range of tasks, such as verifying emails, finding contact information of leads, creating email campaigns and tracking their performance, and managing contact lists.

Question: What types of plans does offer?

Answer: offers three different paid plans as well as a free trial. The plans are based on the size of contact list and the usage of certain features.

Question: Are there any discounts available?

Answer: Yes, offers generous discounts to non-profit organizations, universities, and startups. In addition, customers can benefit from discounts when they pay the annual plan in advance.

Question: Is there any customer support available?

Answer: Yes, has a dedicated customer support team that provides fast and satisfactory solutions to customer queries. The team can be contacted via phone, email, and live chat.