Constant Contact vs PersistIQ


Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.


In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Constant Contact and PersistIQ. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Constant Contact logo

Constant Contact

Pricing: At Constant Contact, there is no minimum monthly subscription fee. Pricing varies depending on the number of contacts in your account as well as which services you choose to use.

Vs

PersistIQ logo

PersistIQ

Pricing: PersistIQ offers a range of pricing plans depending on the features you need. The pricing starts from $49 per month for an individual user and goes up to $299 per month for a team of 10 users.

Constant Contact vs PersistIQ Highlights

Constant Contact and PersistIQ are both email marketing platforms for small businesses. Both offer tools for staying in touch with customers, creating campaigns, and increasing engagement. The main difference between the two platforms is the focus of each. Constant Contact is primarily focused on media promotion such as email newsletters, surveys, and campaigns. PersistIQ, on the other hand, is focused more on outbound sales prospecting and lead management through automated sequences, real-time analysis, and integration with Salesforce. Constant Conatct has features such as marketing automation, event management, and email design. PersistIQ has features that include template creation, A/B testing, and lead scoring. Both platforms provide customer support and are easy to use, but Constant Contact has a slightly lower cost and is better for campaigns and customer outreach. PersistIQ is a better fit for companies looking to drive sales through automated marketing and CRM integration.

Constant Contact vs PersistIQ Pros

Constant Contact Pros

  • Automation: Constant Contact offers automated processes, such as automated emails and follow up emails that make the sales process easier and more efficient.
  • Reporting: Constant Contact allows you to track vital metrics, such as open and click rates, response times and conversions.
  • Pre-made campaigns: Constant Contact comes with several pre-made campaigns and templates, which can save you time by not having to create campaigns from scratch.
  • Flexibility: Constant Contact is more flexible than PersistIQ in terms of reaching out to prospects. You can set up custom tags, segment lists and target specific audiences.
  • Support: Constant Contact provides 24/7 customer support for any question that you may have.
  • Integration with Salesforce: Constant Contact also integrates with Salesforce, allowing you to sync contacts and track key campaigns, sales interactions, and customer contacts.

PersistIQ Pros

  • Pros for PersistIQ Compared to Constant Contact
  • Automated follow-up: PersistIQ offers automated email follow-up workflows, which Constant Contact does not.
  • Detailed analytics: PersistIQ offers detailed analytics, tracking individual contact engagements, which Constant Contact does not.
  • Behavior tracking: PersistIQ tracks each lead and contact's behavior, while Constant Contact just tracks website visits and emails opened.
  • Professional Personalization: PersistIQ allows users to personalize emails with details like when a lead or contact made a purchase, while Constant Contact does not.
  • A/B testing: PersistIQ offers A/B testing capabilities, which Constant Contact does not.
  • Detailed insights: PersistIQ provides detailed insights into lead and contact behavior, while Constant Contact does not.

Constant Contact vs PersistIQ Cons

Constant Contact Cons

  • Constant Contact offers a more limited range of features compared to PersistIQ
  • Constant Contact is more expensive for similar features compared to PersistIQ
  • Constant Contact has less customization options for email campaigns compared to PersistIQ
  • Constant Contact does not offer an automatic follow-up feature like PersistIQ does
  • Constant Contact does not have a built-in CRM system to store customer data like PersistIQ does

PersistIQ Cons

  • PersistIQ does not have the same level of email creation and design tools as Constant Contact
  • PersistIQ does not offer marketing automation, A/B testing, or surveys
  • Constant Contact has more integrations than PersistIQ
  • PersistIQ has limited design and personalization options
  • Constant Contact has lower rates overall
  • There is no ability to split list segmentation in PersistIQ

Constant Contact & PersistIQ Hyperise Integrations

Constant Contact uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Constant Contact makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Constant Contact integration diagram
  • First name
  • Last name
  • Business name
  • Job title
  • Street
  • Street2
  • City
  • State
  • Zip
  • Country
  • Phone
  • Home phone

Constant Contact Integration Guide

PersistIQ uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

PersistIQ makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

PersistIQ integration diagram
  • First name
  • Last name
  • Using business Website passed from PersistIQ, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Street
  • City
  • Country
  • State

PersistIQ Integration Guide

Other Constant Contact & PersistIQ Email Marketing platform comparisons

Constant Contact and PersistIQ Frequently Asked Questions

Question: How do I get started with Constant Contact?


Answer: Getting started with Constant Contact is easy. Simply sign up for a free trial and we’ll provide you with everything you need to start creating and sending emails and other forms of digital marketing.


Question: What type of emails can I send using Constant Contact?


Answer: You can send almost any type of email using Constant Contact, such as newsletters, announcements, invitations, surveys, and more!


Question: How much does Constant Contact cost?


Answer: Our pricing varies depending on the features and services you require. We offer both monthly and annual plans to give you the most flexibility and value. Contact us to learn more about our plans and pricing.


Question: How do I create an email using Constant Contact?


Answer: We make it easy to create emails in Constant Contact with our drag-and-drop email editor. With this tool, you have the power to customize any of our professionally designed templates to meet your needs.


Question: How do I track the effectiveness of my emails?


Answer: You can easily track the effectiveness of your emails with Constant Contact’s reporting and analytics tools. We provide detailed reports on each of your emails to give you insights on how they are performing and how to improve them.


Constant Contact vs PersistIQ


Question: What does Constant Contact do?


Answer: Constant Contact is a trusted partner in helping small businesses and nonprofits find new customers. We make it easy to build your professional presence, attract more buyers, or just sell products online with guidance from our experts—helping you move forward!



Question: What different types of automated emails does Constant Contact offer?


Answer: Email marketing is a powerful tool in your small business’s market strategy. Automated emails help you stay engaged with contacts and save time in the long run, since they can be set up to automatically send out using specific triggers! Once customized for your company needs, automated email series will take care of sending them over and over again at appropriate times without any effort on your part--they’ll just keep coming back like clockwork until you need to change their content. You could use these automated emails as an introduction or welcome message; birthday/anniversary messages; or even resend ones if recipients didn’t open them initially - it really doesn’t matter what type of automation system suits best because all types are designed specifically to suit different purposes while saving precious hours.



Question: Can I use Constant Contact to build my website?


Answer: If you want to build a website for your company, but have no idea where to start or are scared of getting into coding and web design, then all the worry is over. Our Website Builder tool has pre-built layouts that come with an intuitive editing functionality. All you need to do is answer a few simple questions about your business and our AI-powered programming will create a multi-page smartphone responsive site in minutes!



Question: Can I add a mailto link in an email?


Answer: A mailto link is clickable text that automatically opens a new email in the reader’s default email client, such as Outlook or Gmail, and pre-fills the To email address. Mailto links are great when you want emails on certain topics to go to a designated email account or employee. You can also customize your mailto link using HTML code so it will prefill subject lines and body content for specific information!



Question: When is the best time to send emails?


Answer: Your contact list is unique. Getting to know the habits of the people who fill it up can be a process of trial and error, but every campaign is a learning opportunity. For example, when a career counselor realized her audience read emails after work hours instead of 11am she tried sending at 6pm rather than that time period. Her open rates increased because they were being seen as top priority through their inboxes by coming in before other messages which appeared later on during more active periods like 12pm to 3pm. To determine the best send time for your contacts, we recommend that you look at trends from past emails. Comparing the send history for your campaigns with low open rates versus your campaigns with high open rates can help you see how timing might make a difference.



Question: What options do I have for resending emails?


Answer: When you resend an email, it can save time because there is content that already has been created and now the recipient doesn’t have to read through a new message. There are several options available depending on who you want to send the same email too or where in your company they might be located - for example some of these ways allow sending out emails with just slight changes while others will let you choose different contacts across various lists.



Question: What information is within the Reporting tab?


Answer: Use the information on Reporting to find out what’s working when you send your emails. You can see your top email stats over a period of time, compare how well you’re doing with industry average, and get tips for improving performance. Dig deeper into individual data in the Email Stat Report too. The overview will show you the number of Sends, Opens and Clicks, which can be downloaded in various file types.



Question: How do I get started with PersistIQ?


Answer: To get started with PersistIQ, you can create an account, connect your email, create templates and campaigns, and start tracking your results. Details on account set up and connecting your email can be found in our Getting Started guide.


Question: How do I use PersistIQ to generate more leads?


Answer: PersistIQ helps you automate and scale your lead generation and outreach efforts. By creating personalized campaigns, automating send-outs and automating follow-ups, you can quickly develop a pipeline of leads. We recommend you take a look at our Outreach strategies to get setup quickly.


Question: What email template should I use?


Answer: It depends on the type of email you are sending. We recommend having different templates for various scenarios such as introductions, follow-ups, asking for referrals, and more. Every email template should have a purpose and be tailored to fit the specific audience. We recommend reviewing our Templates for Email Outreach guide for more information.