Constant Contact vs Mailshake

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Constant Contact and Mailshake. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Constant Contact logo

Constant Contact

Pricing: Constant Contact offers four pricing tiers, with discounts available when paid annually. The tiers include: * Email – $20/month (Annual cost $240) * Email Plus – $45/month (Annual cost $540) * Deluxe Email – $195/month (Annual cost $2,340) * Enterprise Email – Custom More details can be found on Constant Contact’s website here: https://www.


Mailshake logo


Pricing: Mailshake's pricing starts at $19/month for 500 emails per month. There are also plans for larger volumes, up to 10,000 emails per month for $99.


Constant Contact vs Mailshake Highlights

Constant Contact and Mailshake are both online email marketing services, but they differ in some key ways. Constant Contact is more comprehensive, helping businesses design and create engaging content, set-up campaigns, manage lists, and track results. Mailshake is more targeted towards email outreach and specializes in sending out personalized mass emails to acquire leads, build relationships, and create opportunities. Mailshake also offers features for tracking and managing email campaigns. Both services offer customizable templates, automation and reporting capability and the ability to include images in emails, although Mailshake has fewer options than Constant Contact in these areas. Constant Contact also offers additional features, such as integrated email marketing tools and social media marketing, while Mailshake focuses solely on email outreach.

Constant Contact vs Mailshake Pros

Constant Contact Pros

  • Easier Setup & Use: Constant Contact is easier for beginners to use than Mailshake, allowing users to create email campaigns quickly and without having to learn complex technical concepts such as HTML.
  • Automation: Constant Contact includes automated tools that help to optimize email campaigns and react to user behavior, such as by sending targeted follow-up emails.
  • Enhanced Reporting: Constant Contact features an analytics dashboard to track user engagement in real-time and optimize campaigns.
  • Customization: Constant Contact offers comprehensive customization options, allowing users to personalize emails and create interesting and engaging visuals.
  • Sign-up Forms: Constant Contact allows users to create sign-up forms that can be shared on social media or embedded on a website.
  • Integration: Constant Contact offers tight integration with popular applications such as Salesforce, Zoho, and Google Analytics.

Mailshake Pros

  • Automation: Mailshake allows you to create customizable follow-up sequences and automates your email sends, unlike Constant Contact which requires you to manually enter different email campaigns and send times
  • Targeting: Mailshake lets you easily use segmentation and targeting to send more personalized emails to more qualified prospects than Constant Contact.
  • Analytics/Reporting: Mailshake provides detailed reporting on your email efforts that allows you to gain more insight into the success of your campaigns than Constant Contact.
  • Cost: Mailshake tends to be a more cost effective option than Constant Contact.

Constant Contact vs Mailshake Cons

Constant Contact Cons

  • Constant Contact is more expensive than Mailshake
  • Constant Contact doesnt have a built-in CRM, so it can't capture leads
  • Mailshake has more sophisticated triggers and automation features than Constant Contact
  • Constant Contact does not provide any A/B testing functionality
  • Constant Contact offers less customization and difficulty tracking specific data
  • Constant Contacts customer support options are limited compared to Mailshake

Mailshake Cons

  • Constant Contact offers more template customization options than Mailshake
  • Constant Contact offers more robust contact segmentation and list building compared to Mailshake
  • Constant Contact has a better overall user experience than Mailshake
  • Constant Contact offers more features, such as a social media dashboard, Google Analytics integration, and A/B testing
  • Constant Contact allows users to create automated messages, track tracking open and click-through rates, and manage opt-outs and bounces
  • Constant Contact allows for HTML coding, whereas Mailshake does not
  • Mailshake does not offer personalized incentives, coupons, or discounts for subscribers
  • Mailshake does not have a mobile app, so users can't manage emails on the go
  • Mailshake does not offer any type of CRM for managing customer relationships
  • Mailshake does not support integration with other popular third-party apps

Constant Contact & Mailshake Hyperise Integrations

Constant Contact uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Constant Contact makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Constant Contact integration diagram
  • First name
  • Last name
  • Business name
  • Job title
  • Street
  • Street2
  • City
  • State
  • Zip
  • Country
  • Phone
  • Home phone

Constant Contact Integration Guide

Mailshake uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Mailshake makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Mailshake integration diagram
  • First name
  • Last name
  • Business name

Mailshake Integration Guide

Other Constant Contact & Mailshake Email Marketing platform comparisons

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Constant Contact and Mailshake Frequently Asked Questions

Question: How do I set up an account?

Answer: Setting up a Constant Contact account is quick and easy. Visit and click on “Sign Up”. Then choose a plan, enter your contact information and begin creating your account.

Question: How do I collect email addresses?

Answer: Constant Contact has several tools to help you collect email addresses. Use sign-up forms, surveys and polls on your website, social media pages and in emails. Or, use our List Builder to import contacts from a text file, or export them from another address book.

Question: How do I create an email campaign?

Answer: In the Campaigns section of your account, select "Create a Campaign" and follow the easy steps. First, choose a campaign type and design, then enter email content and links, and finally preview and send.

Question: How can I track my campaign performance?

Answer: After sending, you can view detailed campaign reports and review the performance of each email sent. Campaign data includes opens, clicks, purchases and more, so you can track the success of your campaigns and make improvements for future emails.

Constant Contact vs Mailshake

Question: What does Constant Contact do?

Answer: Constant Contact is a trusted partner in helping small businesses and nonprofits find new customers. We make it easy to build your professional presence, attract more buyers, or just sell products online with guidance from our experts—helping you move forward!

Question: What different types of automated emails does Constant Contact offer?

Answer: Email marketing is a powerful tool in your small business’s market strategy. Automated emails help you stay engaged with contacts and save time in the long run, since they can be set up to automatically send out using specific triggers! Once customized for your company needs, automated email series will take care of sending them over and over again at appropriate times without any effort on your part--they’ll just keep coming back like clockwork until you need to change their content. You could use these automated emails as an introduction or welcome message; birthday/anniversary messages; or even resend ones if recipients didn’t open them initially - it really doesn’t matter what type of automation system suits best because all types are designed specifically to suit different purposes while saving precious hours.

Question: Can I use Constant Contact to build my website?

Answer: If you want to build a website for your company, but have no idea where to start or are scared of getting into coding and web design, then all the worry is over. Our Website Builder tool has pre-built layouts that come with an intuitive editing functionality. All you need to do is answer a few simple questions about your business and our AI-powered programming will create a multi-page smartphone responsive site in minutes!

Question: Can I add a mailto link in an email?

Answer: A mailto link is clickable text that automatically opens a new email in the reader’s default email client, such as Outlook or Gmail, and pre-fills the To email address. Mailto links are great when you want emails on certain topics to go to a designated email account or employee. You can also customize your mailto link using HTML code so it will prefill subject lines and body content for specific information!

Question: When is the best time to send emails?

Answer: Your contact list is unique. Getting to know the habits of the people who fill it up can be a process of trial and error, but every campaign is a learning opportunity. For example, when a career counselor realized her audience read emails after work hours instead of 11am she tried sending at 6pm rather than that time period. Her open rates increased because they were being seen as top priority through their inboxes by coming in before other messages which appeared later on during more active periods like 12pm to 3pm. To determine the best send time for your contacts, we recommend that you look at trends from past emails. Comparing the send history for your campaigns with low open rates versus your campaigns with high open rates can help you see how timing might make a difference.

Question: What options do I have for resending emails?

Answer: When you resend an email, it can save time because there is content that already has been created and now the recipient doesn’t have to read through a new message. There are several options available depending on who you want to send the same email too or where in your company they might be located - for example some of these ways allow sending out emails with just slight changes while others will let you choose different contacts across various lists.

Question: What information is within the Reporting tab?

Answer: Use the information on Reporting to find out what’s working when you send your emails. You can see your top email stats over a period of time, compare how well you’re doing with industry average, and get tips for improving performance. Dig deeper into individual data in the Email Stat Report too. The overview will show you the number of Sends, Opens and Clicks, which can be downloaded in various file types.

Question: What is Mailshake?

Answer: Mailshake is an email outreach tool that helps you save time while managing successful email campaigns.

Question: What types of campaigns can I send with Mailshake?

Answer: With Mailshake, you can send one-off emails as well as automate your email follow-ups and sequences.

Question: How do I set up a campaign in Mailshake?

Answer: To get started with Mailshake, you’ll need to create a new campaign by inputting your email address and the list of contact information. From there, you'll customize the content of your email and then send your campaign.

Question: How do I access my Mailshake account?

Answer: To access your Mailshake account, simply navigate to the website and sign in with your email. Once logged in, you'll be able to access your campaigns, templates, and other features.

Question: Is Mailshake free to use?

Answer: Yes, Mailshake offers a free trial period so you can get a feel for the product and decide whether or not you’d like to upgrade to a paid plan.