Outreach.io vs Constant Contact

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Outreach.io and Constant Contact. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Outreach.io logo


Pricing: Outreach.io offers a variety of pricing plans based on the needs of the user. The Professional plan starts at $75 per user per month and includes basic features such as email tracking and templates, task management, and analytics. The Enterprise plan starts at $150 per user per month and includes advanced features such as custom reporting and dashboards, sales sequence automation, and Salesforce integration.



Constant Contact logo

Constant Contact

Pricing: Sure! Constant Contact has two pricing plans: Email plan and Email Plus plan. The Email plan starts at $20 per month for up to 500 contacts and goes up depending on the number of contacts. This plan includes unlimited emails, customizable templates, list segmentation, tracking and reporting, and social media integration. The Email Plus plan starts at $45 per month for up to 500 contacts and goes up based on the number of contacts.

Outreach.io vs Constant Contact Highlights

Outreach.io is a sales engagement platform designed to help sales teams automate and streamline their outreach processes. It offers features such as email tracking, automated drip campaigns, and social media integration.

On the other hand, Constant Contact is an email marketing platform that allows businesses to create and send email newsletters, promotions, and surveys. It also includes features like contact management and reporting tools.

The main difference between Outreach.io and Constant Contact is their focus. Outreach.io is aimed at sales teams looking to improve engagement with their prospects, while Constant Contact is more suited for businesses looking to create and send email campaigns to their existing customer base. Additionally, Outreach.io includes more advanced features like machine learning algorithms and AI-powered analytics, while Constant Contact is more straightforward and user-friendly for those new to email marketing.

Outreach.io vs Constant Contact Pros

Outreach.io Pros

  • Outreach.io has a more robust suite of sales engagement tools, including advanced email tracking, cadence creation, and analytics.
  • The platform provides greater customization options for email templates and outreach campaigns, allowing sales teams to create targeted, personalized messages at scale.
  • Outreach.io's integration capabilities with leading CRMs like Salesforce and HubSpot make it easy to manage and track sales pipeline activity from a single dashboard.
  • The platform offers real-time coaching and visibility for sales managers, increasing sales team productivity and performance.
  • Outreach.io is designed specifically for B2B sales and marketing, with features like account-based selling and team collaboration tools that are tailored to enterprise-level organizations.
  • The platform's AI-powered sales assistant, SalesLoft, can automate lead generation tasks, freeing up sales reps' time for more high-value tasks like closing deals.
  • Outreach.io's pricing is competitive compared to Constant Contact, particularly for enterprise-level organizations.

Constant Contact Pros

  • Sure, here are some pros for Constant Contact compared to Outreach.io:
  • Constant Contact is specifically designed for email marketing campaigns whereas Outreach.io is more geared towards sales automation.
  • Constant Contact has a user-friendly interface that is easy to navigate even for beginners, whereas Outreach.io has a steeper learning curve.
  • Constant Contact offers live support via phone or chat, whereas Outreach.io only offers email support.
  • Constant Contact has a variety of customizable email templates to choose from, whereas Outreach.io does not provide a lot of design options.
  • Constant Contact offers affordable plans for small businesses, whereas Outreach.io has a higher price point and is better suited for enterprise-level businesses.
  • Constant Contact integrates seamlessly with various third-party apps such as Salesforce, Shopify, and PayPal, whereas Outreach.io has limited integrations.

Outreach.io vs Constant Contact Cons

Outreach.io Cons

  • Outreach.io is not tailored specifically for email marketing, whereas Constant Contact is
  • Outreach.io is more geared towards sales outreach and automation, while Constant Contact is focused on email marketing for small businesses
  • Outreach.io has a steeper learning curve compared to Constant Contact, which is known for its user-friendliness
  • Outreach.io is more expensive than Constant Contact for similar features and functionalities
  • Constant Contact offers more integrations for small business tools and services compared to Outreach.io
  • Constant Contact has better customer support options for small business owners and beginners

Constant Contact Cons

  • Constant Contact is primarily designed for email marketing campaigns, while Outreach.io provides a more comprehensive sales engagement platform.
  • Constant Contact has limited features for tracking and analyzing email engagement metrics compared to Outreach.io.
  • Constant Contact does not offer advanced automation and integration capabilities that Outreach.io provides for streamlining the sales process.
  • Constant Contact's pricing plans can be expensive for small businesses, while Outreach.io offers more flexible pricing options.
  • Constant Contact lacks robust collaboration features for team-based sales approaches, which Outreach.io provides.

Outreach.io & Constant Contact Hyperise Integrations

Outreach.io uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Outreach.io makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Outreach.io integration diagram
  • First name
  • Last name
  • Using business Website passed from Outreach.io, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Street
  • City
  • Country
  • State

Outreach.io Integration Guide

Constant Contact uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Constant Contact makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Constant Contact integration diagram
  • First name
  • Last name
  • Business name
  • Job title
  • Street
  • Street2
  • City
  • State
  • Zip
  • Country
  • Phone
  • Home phone

Constant Contact Integration Guide

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Outreach.io and Constant Contact Frequently Asked Questions

Question: What is Outreach.io?

Answer: Outreach.io is a sales engagement platform that helps sales teams streamline and automate their outreach efforts. It offers features such as email automation, analytics, and integrations with other sales tools.

Question: What kind of businesses benefit from using Outreach.io?

Answer: Outreach.io can benefit businesses of all sizes that have sales teams that want to increase efficiency, productivity, and sales outcomes.

Question: What kind of integrations does Outreach.io offer?

Answer: Outreach.io offers integrations with a variety of CRMs including Salesforce, HubSpot, and Microsoft Dynamics. It also integrates with important sales tools such as ZoomInfo, DiscoverOrg, and LinkedIn Sales Navigator.

Question: Can Outreach.io help with personalization?

Answer: Yes, Outreach.io includes personalization features such as email templates and snippets that can be customized for each prospect. Outreach.io also includes AI-powered algorithms that help personalize messaging.

Question: What kind of analytics does Outreach.io offer?

Answer: Outreach.io provides analytics on email open rates, reply rates, engagement rates, and more. It also provides team-level and individual rep level analytics.

Question: Is Outreach.io easy to use?

Answer: Outreach.io has a user-friendly interface and many customers find it easy to use. They also offer customer support and training to help onboard new users.

Question: What is Constant Contact?

Answer: Constant Contact is an all-in-one email marketing tool that allows individuals and businesses to create and send professional-looking emails to their subscribers.

Question: How much does Constant Contact cost?

Answer: Constant Contact offers several pricing plans, including Email, Email Plus, and Personal Marketer. Pricing varies depending on the number of subscribers and features needed.

Question: Can I import contacts into Constant Contact?

Answer: Yes, you can easily import contacts by uploading a file in CSV, XLS, XLSX, TXT, or VCF format.

Question: Does Constant Contact offer email templates?

Answer: Yes, Constant Contact provides over 100 customizable templates that can be used for various purposes.

Question: Can I track my email campaign's performance with Constant Contact?

Answer: Yes, Constant Contact provides detailed reports that allow you to track campaign performance, including opens, clicks, and unsubscribes.

Question: Is Constant Contact easy to use for beginners?

Answer: Yes, Constant Contact is easy to use for beginners. The platform features a drag-and-drop editor and intuitive interface.

Question: Does Constant Contact offer automation features?

Answer: Yes, Constant Contact offers automation features such as welcome emails, triggered emails, and drip campaigns.

Question: Can I integrate Constant Contact with my website or other tools?

Answer: Yes, Constant Contact integrates with various tools and platforms, including social media, e-commerce platforms, and website builders.

Question: What kind of support does Constant Contact offer?

Answer: Constant Contact offers phone and chat support, as well as a knowledge base and online community forum.

Question: What does Constant Contact do?

Answer: Constant Contact is a trusted partner in helping small businesses and nonprofits find new customers. We make it easy to build your professional presence, attract more buyers, or just sell products online with guidance from our experts—helping you move forward!

Question: What different types of automated emails does Constant Contact offer?

Answer: Email marketing is a powerful tool in your small business’s market strategy. Automated emails help you stay engaged with contacts and save time in the long run, since they can be set up to automatically send out using specific triggers! Once customized for your company needs, automated email series will take care of sending them over and over again at appropriate times without any effort on your part--they’ll just keep coming back like clockwork until you need to change their content. You could use these automated emails as an introduction or welcome message; birthday/anniversary messages; or even resend ones if recipients didn’t open them initially - it really doesn’t matter what type of automation system suits best because all types are designed specifically to suit different purposes while saving precious hours.

Question: Can I use Constant Contact to build my website?

Answer: If you want to build a website for your company, but have no idea where to start or are scared of getting into coding and web design, then all the worry is over. Our Website Builder tool has pre-built layouts that come with an intuitive editing functionality. All you need to do is answer a few simple questions about your business and our AI-powered programming will create a multi-page smartphone responsive site in minutes!

Question: Can I add a mailto link in an email?

Answer: A mailto link is clickable text that automatically opens a new email in the reader’s default email client, such as Outlook or Gmail, and pre-fills the To email address. Mailto links are great when you want emails on certain topics to go to a designated email account or employee. You can also customize your mailto link using HTML code so it will prefill subject lines and body content for specific information!

Question: When is the best time to send emails?

Answer: Your contact list is unique. Getting to know the habits of the people who fill it up can be a process of trial and error, but every campaign is a learning opportunity. For example, when a career counselor realized her audience read emails after work hours instead of 11am she tried sending at 6pm rather than that time period. Her open rates increased because they were being seen as top priority through their inboxes by coming in before other messages which appeared later on during more active periods like 12pm to 3pm. To determine the best send time for your contacts, we recommend that you look at trends from past emails. Comparing the send history for your campaigns with low open rates versus your campaigns with high open rates can help you see how timing might make a difference.

Question: What options do I have for resending emails?

Answer: When you resend an email, it can save time because there is content that already has been created and now the recipient doesn’t have to read through a new message. There are several options available depending on who you want to send the same email too or where in your company they might be located - for example some of these ways allow sending out emails with just slight changes while others will let you choose different contacts across various lists.

Question: What information is within the Reporting tab?

Answer: Use the information on Reporting to find out what’s working when you send your emails. You can see your top email stats over a period of time, compare how well you’re doing with industry average, and get tips for improving performance. Dig deeper into individual data in the Email Stat Report too. The overview will show you the number of Sends, Opens and Clicks, which can be downloaded in various file types.