Mailchimp vs PersistIQ

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Mailchimp and PersistIQ. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Mailchimp logo


Pricing: Mailchimp offers a range of pricing plans, depending on the features and services you need. Their entry-level plan starts at $9.99/month, while their highest-level plan costs $299/month.



PersistIQ logo


Pricing: PersistIQ offers several different pricing plans, depending on how many users and contacts you need to manage. The basic plan for up to 5 users costs $49/month and includes up to 10,000 contacts. More advanced plans increase in price up to $849/month for up to 50 users and 100,000 contacts.

Mailchimp vs PersistIQ Highlights

Mailchimp is an email marketing software platform while PersistIQ is a sales engagement platform. Mailchimp provides a suite of tools to help users manage, create, and track email marketing campaigns. It features email list segmentation, engagement metrics, email testing, automation, and more. PersistIQ, on the other hand, seeks to help its users maximize their sales productivity. It allows users to create custom email templates, track prospect engagement, and sync with CRM systems so users can progress leads in the sales workflow. Unlike Mailchimp, PersistIQ does not offer any marketing automation features.

Mailchimp vs PersistIQ Pros

Mailchimp Pros

  • Pros of MailChimp Compared to PersistIQ:
  • More cost-effective pricing model: MailChimp offers accelerated pricing with higher-level plans that provide more features at a lower cost than PersistI
  • More user friendly interface: MailChimp provides more intuitive and easier-to-navigate interface than PersistIQ.
  • Great customer support: MailChimp has a great 24/7 customer support team which ensures their customers are always assisted when needed.
  • Email automation features: MailChimp offers powerful automation features that allow users to easily send automated messages or schedule them to be sent at different points in time.
  • Easy social media integration: MailChimp makes it easy to integrate with a variety of social media sites, including Twitter, Facebook, and Instagram.
  • Click tracking capabilities: MailChimp provides detailed click tracking and reporting capabilities that let you track what links customers are clicking the most.

PersistIQ Pros

  • More detailed analysis and tracking of campaigns: PersistIQ provides more metrics such as successful calls, emails responded to, and time to respond than Mailchimp
  • More comprehensive CRM integration: PersistIQ allows for a massive range of integrations, from Salesforce to Intercom, allowing users to create segmentation and personalization options from external data
  • Automation of personalized content: PersistIQ allows users to quickly create personalised emails using templates and content directly from the customers CRM
  • Better for sales outreach: PersistIQ allows users to easily record follow-up conversations with customers and track progress
  • Smarter scheduling features: PersistIQs scheduling features are more innovative, allowing users to adjust their campaigns based on customer engagement and behaviour
  • Detailed customer segmentation and targeting: PersistIQ puts more importance on personalisation, which allows campaigns to be tailored to specific target audiences

Mailchimp vs PersistIQ Cons

Mailchimp Cons

  • More expensive than PersistIQ
  • Not as intuitive and user-friendly as PersistIQ
  • Limited customizability when compared to PersistIQ
  • More difficulties in tracking customer engagements
  • Less reporting functionality than PersistIQ
  • Many features that require an upgrade to the paid version
  • Lacks automated segmentation and tracking capabilities
  • Fewer CRM and other integrations with other software
  • Bulk and manual import processes required for large contact lists

PersistIQ Cons

  • PersistIQ is a more expensive option than Mailchimp
  • Mailchimp offers more robust and diverse automation tools
  • Mailchimp has more third-party integrations
  • PersistIQs customer service and support system is not as responsive as Mailchimp
  • Mailchimps interface is more user-friendly and simpler to navigate
  • Mailchimp offers greater support for mobile devices
  • PersistIQs support for international languages is not as robust

Mailchimp & PersistIQ Hyperise Integrations

Mailchimp uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Mailchimp makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Mailchimp integration diagram
  • First name
  • Last name
  • Phone

Mailchimp Integration Guide

PersistIQ uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

PersistIQ makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

PersistIQ integration diagram
  • First name
  • Last name
  • Using business Website passed from PersistIQ, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Street
  • City
  • Country
  • State

PersistIQ Integration Guide

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Mailchimp and PersistIQ Frequently Asked Questions

Question: What is Mailchimp?

Answer: Mailchimp is an email marketing platform that helps you create, manage, and send email campaigns. With Mailchimp, you can easily design and send email newsletters, automated workflows, campaigns, and more.

Question: What types of campaigns can I create with Mailchimp?

Answer: You can create all kinds of email campaigns, from automated welcome emails to targeted product launch campaigns and everything in between. You can also build automated workflows and segmentation rules to best reach targeted audiences.

Question: Are there any costs associated with Mailchimp?

Answer: Mailchimp offers free plans and paid plans depending on your needs. Your email list size and other factors may determine the best plan for you.

Question: How much does PersistIQ cost?

Answer: Pricing plans vary depending on your needs, but you can get started with PersistIQ for free.

Question: Can I access PersistIQ from anywhere?

Answer: Yes. You can access PersistIQ from any web-enabled device.

Question: What happens if I need more features than are offered in the basic plan?

Answer: You can upgrade to any one of their available plans depending on the number of users and additional features you need.

Question: Does PersistIQ offer support?

Answer: Yes. PersistIQ has a customer success team available to provide help via email, chat, and phone.