Constant Contact vs SalesLoft


Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.


In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Constant Contact and SalesLoft. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Constant Contact logo

Constant Contact

Pricing: Constant Contact offers three plans: 1) Email: $20/month 2) Email Plus: $45/month 3) Email Plus+: $75/month Each plan includes different features and access to the Constant Contact library of marketing resources, training and support.

Vs

SalesLoft logo

SalesLoft

Pricing: SalesLoft offers two different pricing packages depending on the size of your sales team and the features you need. The SalesLoft Standard Plan offers three pricing tiers starting at $99/user/month, while the SalesLoft Accelerator Plan starts at $125/user/month. Both plans include a 14-day money back guarantee. You can also request a personalized quote for a premium enterprise package.

SalesLoft

Constant Contact vs SalesLoft Highlights

Constant Contact and SalesLoft are both sales automation software designed to help businesses connect with customers, generate leads, and increase their revenue. While both products are powerful tools, they serve different purposes and serve different customer needs.

Constant Contact is a comprehensive email marketing platform that provides tools to help marketers design and send emails, create and manage subscriber lists, track performance, and automate triggered emails. It's ideal for businesses who need to rapidly grow their customer base.

SalesLoft is a sales engagement platform that helps sales teams build, maintain, and manage relationships with prospects. It provides a wide range of functionality to facilitate personalized outreach, automated outreach cadences, conversation tracking, and prospect segmentation. Sales teams are able to streamline the sales process and improve sales productivity with SalesLoft. It's ideal for businesses seeking to boost their sales performance and close more deals.

Constant Contact vs SalesLoft Pros

Constant Contact Pros

  • Easy to use: Constant Contact is easy to use, even for those unfamiliar with CRM platformsit has a user friendly interface and offers a comprehensive content library of helpful guides and videos.
  • Automation: Constant Contact allows users to save time with automated emails and campaigns, so they can focus on more pressing tasks.
  • Email analytics: Constant Contact has robust email analytics, which enables users to optimize emails with customized content, A/B testing and a variety of reporting features.
  • Time-saving features: Constant Contact includes features such as email templates, an HTML editor, mail merge and segmentation tools, as well as a Smart Campaigns feature.
  • Responsive design: Constant Contact has responsive design templates that automatically format emails to fit any size device.
  • Customer support: Constant Contact provides personalized support with a team of helpful, knowledgeable professionals who can answer all of your questions.

SalesLoft Pros

  • SalesLoft provides more segmentation and targeting options for campaigns, allowing for more personalized interactions and higher click-through rates
  • SalesLoft has powerful lead scoring tools, enabling sales and marketing to prioritize their outreach
  • SalesLoft has comprehensive reporting capabilities, allowing teams to track, measure, and report on key performance indicators
  • SalesLoft offers insights into customer behavior and response times, informing marketers on when and how to adjust their strategies
  • Its mobile-friendly interface is more user-friendly and versatile than Constant Contact's
  • SalesLoft integrates seamlessly with popular CRMs and marketing automation platforms, streamlining sales and marketing operations

Constant Contact vs SalesLoft Cons

Constant Contact Cons

  • Constant Contact is not able to personalize emails in the same way that SalesLoft does
  • Constant Contact does not offer tasks or activities to manage follow-ups
  • Constant Contact does not have built-in analytics to measure engagement with emails
  • Constant Contact does not have Salesforce compatibility
  • Constant Contact is more expensive than SalesLoft

SalesLoft Cons

  • SalesLoft has limited design options for email and landing page templates, which can make branding difficult.
  • It is not as user-friendly as Constant Contact since it offers fewer features.
  • SalesLoft is more expensive than Constant Contact.
  • Their customer service is not as great as Constant Contact.
  • There is a limited choice of integrations with SalesLoft compared to Constant Contact.
  • SalesLoft lacks the in-depth analytics that Constant Contact offers.

Constant Contact & SalesLoft Hyperise Integrations

Constant Contact uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Constant Contact makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Constant Contact integration diagram
  • First name
  • Last name
  • Business name
  • Job title
  • Street
  • Street2
  • City
  • State
  • Zip
  • Country
  • Phone
  • Home phone

Constant Contact Integration Guide

SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SalesLoft integration diagram
  • First name
  • Last name
  • Business name
  • Category
  • City

SalesLoft Integration Guide

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Constant Contact and SalesLoft Frequently Asked Questions

Question: What is Constant Contact?


Answer: Constant Contact is a market-leading email marketing platform that enables its users to create, send, and manage their promotional email campaigns in an easier and automated way.


Question: How much do Constant Contact plans cost?


Answer: Pricing depends on the size of your contact list and the features you need. Plans range from $20 to $335 per month.


Question: Is Constant Contact easy to use?


Answer: Yes, Constant Contact is designed for simplicity and ease of use. All of the tools and features are straightforward and easy to understand, even for users with little to no technical experience.


Question: What kind of support does Constant Contact offer?


Answer: Constant Contact has award-winning customer support available 24/7 via phone, email, or live chat. They also provide a range of knowledge base articles, video tutorials, and webinars to help customers get the most out of their products.


Constant Contact vs SalesLoft


Question: What does Constant Contact do?


Answer: Constant Contact is a trusted partner in helping small businesses and nonprofits find new customers. We make it easy to build your professional presence, attract more buyers, or just sell products online with guidance from our experts—helping you move forward!



Question: What different types of automated emails does Constant Contact offer?


Answer: Email marketing is a powerful tool in your small business’s market strategy. Automated emails help you stay engaged with contacts and save time in the long run, since they can be set up to automatically send out using specific triggers! Once customized for your company needs, automated email series will take care of sending them over and over again at appropriate times without any effort on your part--they’ll just keep coming back like clockwork until you need to change their content. You could use these automated emails as an introduction or welcome message; birthday/anniversary messages; or even resend ones if recipients didn’t open them initially - it really doesn’t matter what type of automation system suits best because all types are designed specifically to suit different purposes while saving precious hours.



Question: Can I use Constant Contact to build my website?


Answer: If you want to build a website for your company, but have no idea where to start or are scared of getting into coding and web design, then all the worry is over. Our Website Builder tool has pre-built layouts that come with an intuitive editing functionality. All you need to do is answer a few simple questions about your business and our AI-powered programming will create a multi-page smartphone responsive site in minutes!



Question: Can I add a mailto link in an email?


Answer: A mailto link is clickable text that automatically opens a new email in the reader’s default email client, such as Outlook or Gmail, and pre-fills the To email address. Mailto links are great when you want emails on certain topics to go to a designated email account or employee. You can also customize your mailto link using HTML code so it will prefill subject lines and body content for specific information!



Question: When is the best time to send emails?


Answer: Your contact list is unique. Getting to know the habits of the people who fill it up can be a process of trial and error, but every campaign is a learning opportunity. For example, when a career counselor realized her audience read emails after work hours instead of 11am she tried sending at 6pm rather than that time period. Her open rates increased because they were being seen as top priority through their inboxes by coming in before other messages which appeared later on during more active periods like 12pm to 3pm. To determine the best send time for your contacts, we recommend that you look at trends from past emails. Comparing the send history for your campaigns with low open rates versus your campaigns with high open rates can help you see how timing might make a difference.



Question: What options do I have for resending emails?


Answer: When you resend an email, it can save time because there is content that already has been created and now the recipient doesn’t have to read through a new message. There are several options available depending on who you want to send the same email too or where in your company they might be located - for example some of these ways allow sending out emails with just slight changes while others will let you choose different contacts across various lists.



Question: What information is within the Reporting tab?


Answer: Use the information on Reporting to find out what’s working when you send your emails. You can see your top email stats over a period of time, compare how well you’re doing with industry average, and get tips for improving performance. Dig deeper into individual data in the Email Stat Report too. The overview will show you the number of Sends, Opens and Clicks, which can be downloaded in various file types.



Question: What is SalesLoft?


Answer: SalesLoft is an all-in-one sales engagement platform that equips sales teams with the insight, coaching, and intelligence they need to execute sales conversations with confidence.


Question: What type of companies can use SalesLoft?


Answer: SalesLoft supports sales teams working in any industry and of any size. Our customers range from small and mid-sized businesses, to enterprises across various industries like software, finance, retail, education and more.


Question: What features do you offer?


Answer: SalesLoft offers a full suite of sales engagement features, including automated email and call campaigns, prospect lists and segmentation, and custom templates. SalesLoft also provides detailed analytics and reporting for all sales activities.