Constant Contact vs Campaign Monitor


Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.


In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Constant Contact and Campaign Monitor. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Constant Contact logo

Constant Contact

Pricing: Constant Contact offers two pricing plans. The Email plan costs $20 per month for up to 500 contacts, and the Email Plus plan costs $45 per month for up to 500 contacts. Both plans include unlimited sending, 24/7 support, and marketing tools. Contact lists of more than 500 contacts will incur additional fees. Constant Contact also offers discounts for nonprofit organizations, as well as various packages for larger companies with more contacts.

Vs

Campaign Monitor logo

Campaign Monitor

Pricing: Campaign Monitor’s pricing model is based on the size of your subscriber list. Prices start at $9 per month for up to 500 subscribers and go up to $399 per month for up to 500,000 subscribers. Additional features are available for higher-priced plans.

Constant Contact vs Campaign Monitor Highlights

Constant Contact and Campaign Monitor are both popular email marketing services that offer businesses and organizations the means to create, send, and track customized email campaigns. However, there are key distinctions to consider when selecting the right service provider for your organization's needs. Constant Contact allows users to customize their emails and landing pages using drag-and-drop or HTML editing. The level of reporting and analytics accessible in Constant Contact is also greater than that of Campaign Monitor; allowing users to drill down into email performance metrics such as opens, click rates, bounces, and more. In addition, Constant Contact provides webinars and other educational tools to help users become more knowledgeable about how to market and promote their messages effectively. On the other hand, Campaign Monitor features a more robust email automation builder to help users create complex campaigns with triggers, conditions and personalization opportunities. Campaign Monitor also offers users more A/B testing options to help find the best emails for their audiences. Whether you choose Constant Contact or Campaign Monitor, you'll get an email platform that brings all the tools and applications you need to create, send, and measure campaigns and develop relationships with your customers in one place.

Constant Contact vs Campaign Monitor Pros

Constant Contact Pros

  • Pros of Constant Contact Compared to Campaign Monitor:
  • User friendly, intuitive design
  • Wide array of customizable templates
  • Robust list management and segmentation tools
  • More advanced automation tools
  • Built in e-commerce and donation tools
  • Can accept payment through WePay gateway
  • Ability to create surveys and polls
  • Comprehensive reporting system
  • Free 60 day trial for new members
  • 24/7 customer support
  • Excellent customer reviews

Campaign Monitor Pros

  • Campaign Monitor offers a drag and drop editor to make your emails look more professional compared to Constant Contact's static email building blocks
  • Campaign Monitor provides more options for customization and A/B testing options compared to Constant Contact
  • Campaign Monitor offers segmentation capabilities, allowing you to create targeted lists for different types of customers or prospects
  • Campaign Monitor integrates with a larger number of third-party applications than Constant Contact
  • Campaign Monitor also has a more robust analytics package, allowing for more detailed tracking of your email campaigns
  • Campaign Monitor also provides more options for automated triggered campaigns compared to Constant Contact

Constant Contact vs Campaign Monitor Cons

Constant Contact Cons

  • Cost: Constant Contact plans are much more expensive than Campaign Monitor plans
  • User Interface: Campaign Monitor offers an easier-to-use interface than Constant Contact
  • Automation: Campaign Monitor is more advanced with automation workflows than Constant Contact
  • Reporting: Campaign Monitor offers more robust reporting capabilities than Constant Contact
  • Third-party Integrations: Campaign Monitor has more integrations than Constant Contact
  • Deliverability: Campaign Monitor offers higher deliverability rates than Constant Contact

Campaign Monitor Cons

  • Cost: Campaign Monitor is more expensive than Constant Contact
  • Automation options: Constant Contact has more automation options than Campaign Monitor
  • Integration options: Constant Contact integrates with more third-party tools than Campaign Monitor
  • Reporting: Constant Contact offers more detailed reports than Campaign Monitor
  • Templates: Constant Contact offers more professional templates than Campaign Monitor
  • Features: Campaign Monitor has fewer features than Constant Contact

Constant Contact & Campaign Monitor Hyperise Integrations

Constant Contact uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Constant Contact makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Constant Contact integration diagram
  • First name
  • Last name
  • Business name
  • Job title
  • Street
  • Street2
  • City
  • State
  • Zip
  • Country
  • Phone
  • Home phone

Constant Contact Integration Guide

Campaign Monitor uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Campaign Monitor makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Campaign Monitor integration diagram
  • First name
  • Last name

Campaign Monitor Integration Guide

Other Constant Contact & Campaign Monitor Email Marketing platform comparisons


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Constant Contact and Campaign Monitor Frequently Asked Questions

Question: How do I use Constant Contact?


Answer: Constant Contact is an easy-to-use email marketing service. You can create stunning newsletters, messages, and campaigns quickly and easily, and track their results. You can also manage your list of contacts, and manage events and surveys.


Question: Can I customize my messages with Constant Contact?


Answer: Yes, Constant Contact provides powerful customization tools to help you create unique messages that look and feel like they're coming straight from you. You can personalize your messages with text and images, and also use third-party tools to create videos and social media posts.


Question: How much does it cost to use Constant Contact?


Answer: Constant Contact offers various plans that can meet your needs and budget. The price depends on how many contacts you're managing and the features you need, but generally ranges from $15-$297 per month.


Constant Contact vs Campaign Monitor


Question: What does Constant Contact do?


Answer: Constant Contact is a trusted partner in helping small businesses and nonprofits find new customers. We make it easy to build your professional presence, attract more buyers, or just sell products online with guidance from our experts—helping you move forward!



Question: What different types of automated emails does Constant Contact offer?


Answer: Email marketing is a powerful tool in your small business’s market strategy. Automated emails help you stay engaged with contacts and save time in the long run, since they can be set up to automatically send out using specific triggers! Once customized for your company needs, automated email series will take care of sending them over and over again at appropriate times without any effort on your part--they’ll just keep coming back like clockwork until you need to change their content. You could use these automated emails as an introduction or welcome message; birthday/anniversary messages; or even resend ones if recipients didn’t open them initially - it really doesn’t matter what type of automation system suits best because all types are designed specifically to suit different purposes while saving precious hours.



Question: Can I use Constant Contact to build my website?


Answer: If you want to build a website for your company, but have no idea where to start or are scared of getting into coding and web design, then all the worry is over. Our Website Builder tool has pre-built layouts that come with an intuitive editing functionality. All you need to do is answer a few simple questions about your business and our AI-powered programming will create a multi-page smartphone responsive site in minutes!



Question: Can I add a mailto link in an email?


Answer: A mailto link is clickable text that automatically opens a new email in the reader’s default email client, such as Outlook or Gmail, and pre-fills the To email address. Mailto links are great when you want emails on certain topics to go to a designated email account or employee. You can also customize your mailto link using HTML code so it will prefill subject lines and body content for specific information!



Question: When is the best time to send emails?


Answer: Your contact list is unique. Getting to know the habits of the people who fill it up can be a process of trial and error, but every campaign is a learning opportunity. For example, when a career counselor realized her audience read emails after work hours instead of 11am she tried sending at 6pm rather than that time period. Her open rates increased because they were being seen as top priority through their inboxes by coming in before other messages which appeared later on during more active periods like 12pm to 3pm. To determine the best send time for your contacts, we recommend that you look at trends from past emails. Comparing the send history for your campaigns with low open rates versus your campaigns with high open rates can help you see how timing might make a difference.



Question: What options do I have for resending emails?


Answer: When you resend an email, it can save time because there is content that already has been created and now the recipient doesn’t have to read through a new message. There are several options available depending on who you want to send the same email too or where in your company they might be located - for example some of these ways allow sending out emails with just slight changes while others will let you choose different contacts across various lists.



Question: What information is within the Reporting tab?


Answer: Use the information on Reporting to find out what’s working when you send your emails. You can see your top email stats over a period of time, compare how well you’re doing with industry average, and get tips for improving performance. Dig deeper into individual data in the Email Stat Report too. The overview will show you the number of Sends, Opens and Clicks, which can be downloaded in various file types.



Question: What types of campaigns can I create with Campaign Monitor?


Answer: You can create email campaigns, automated emails, and surveys, among other campaigns. You can also use templates to customize and edit your campaign design.


Question: How do I create a targeted email campaign?


Answer: Create segmented lists, set website triggers and add contact filters to create targeted email campaigns. Campaign Monitor also provides data and insights to help you optimize your campaigns for better targeting.


Question: Can I send recurring campaigns?


Answer: Yes, you can send recurring campaigns such as scheduled emails and drip campaigns. You can also create automated campaigns that will be sent when certain conditions are met.


Question: How can I keep track of my campaigns?


Answer: Campaign Monitor provides real-time performance tracking, so you can track your email campaigns and respond to changes quickly. You can also use your control center overview to easily monitor your campaigns and receive reports.


Question: What is Campaign Monitor?


Answer: Campaign Monitor is a straightforward email marketing tool that enables marketers to send beautiful and personalized emails, creating an easy way for readers to grow engagement with your list. You can customize templates, drag-and-drop builder features help you design the perfect message without any technical expertise needed! With their segmentation feature on hand, you’ll be able to deliver targeted content based off of engagements happening within your newsletter so nothing goes unnoticed.



Question: What are journeys?


Answer: A journey is a series of steps that can be triggered by any subscriber-related event. There are three types: Delay, Email and Condition. Delay means to add some time in between the first step and the following one so they will happen closer together or at different times than what was originally planned for them; email sends an automated message after each subscribed action with information about it; condition has specific rules like ’if this happens then do something else.’



Question: What are smart transactional emails?


Answer: With smart transactional emails, you can make beautiful and responsive email designs quickly. You can also use templates made for your marketing campaigns then tweak them to suit. The output of these messages are hosted by our servers so there’s no need to store the message or images yourself potentially removing the requirement that a website be deployed every time an update is made.



Question: What are classic transactional emails?


Answer: Transactional emails are a necessary part of running any successful business. These emails, which include confirmation messages and order notifications for example, typically require an action from the recipient (e.g., following a link to complete their purchase). However not all transactional email is created equal! There’s classic transactional email that you host on your own servers - when sending this type of message content stays stored at our servers while metadata goes back with your company once it has been viewed or clicked by recipients within 30 days after being sent. Classic transactions also allow grouping so you can get granular reporting data without having to use multiple APIs!



Question: What campaigns can I run within Campaign Monitor?


Answer: A campaign involves sending a single email to your recipients, either immediately or by scheduling it to send later. Both types of campaigns you can create and send with our application include a regular campaign (sent once), A/B test campaigns (send twice: one as HTML and the other in plain text). You’re not able to use any different formats outside of HTML or text like PDFs, Microsoft Publisher files — only these two file types are supported.



Question: How do I choose a ‘from’ name?


Answer: You need to choose a name or title that will be recognizable to your subscribers. Often, this is the company’s name or perhaps the product/service you are providing information about for them. In most situations it’s better if you use an organization like ‘ABC Company’ rather than using someone’s individual identity such as Madonna unless they ARE their own brand and there is no other logical choice. If so, follow up with a comma then ABC Corporation (or whatever entity) afterwards.



Question: Why are no-reply addresses not a good option?


Answer: It is important not to appear uninterested when sending emails. Sending from an anonymous email address will make recipients feel ignored and can be frustrating if they need to reach out for something, or even bad news in the long-term as it may affect delivery rates of your message. The way a user engages with your email - including replying back - determines where you’ll end up on their inbox; putting an e-mail address out there could attract its fair share of autoreplies and inappropriate responses while also opening the door open for meaningful interaction with customers who are eager enough to have contact through this medium.