Reply is a Marketing Automation platform that focuses on automation of outbound sales processes including cold emailing, prospecting, and lead nurturing. It provides features such as email sequencing, email tracking, lead scoring, and analytics to help sales teams identify and prioritize prospects. Whereas, Zoho is a CRM platform which allows businesses to manage their customer data in one place. It provides features such as contact management, pipeline management, and customer support management to help businesses build stronger relationships with their customers.
In summary, the main difference between Reply and Zoho is that Reply is more focused on outbound sales automation, while Zoho is a comprehensive CRM platform that covers a broader range of customer-related activities.