Mailchimp vs Zoho CRM

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Mailchimp and Zoho CRM. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Mailchimp logo


Pricing: Mailchimp offers a freemium pricing model, meaning there are both free and paid plans available. Here's a summary of Mailchimp's pricing: Free Plan: - This plan is free forever and includes features like basic email templates, email campaigns, and marketing CRM. - It is suitable for businesses with up to 2,000 contacts and up to 10,000 monthly email sends. Essentials Plan: - This plan starts at $9.



Zoho CRM logo

Zoho CRM

Pricing: Zoho offers a wide range of business applications that come with different pricing plans depending on the specific tool(s) you need.

Mailchimp vs Zoho CRM Highlights

Mailchimp is an email marketing solution, specifically designed to help businesses create and manage their email campaigns. It provides businesses with a complete suite of tools and services to effectively carry out their email marketing, such as designing and building campaigns, tracking results, segmenting audiences, automating processes, and more. Zoho CRM, on the other hand, is a comprehensive customer relationship management (CRM) solution designed to streamline customer relationship processes and optimize customer engagement. It provides users with a wide range of features and services to help them track and manage their customer relations, from creating campaigns and managing leads, to managing customer service and service requests.

Overall, the key difference between Mailchimp and Zoho CRM is that Mailchimp focuses on email marketing and Zoho CRM focuses on managing customer relationships.

Mailchimp vs Zoho CRM Pros

Mailchimp Pros

  • Sure! Here are some of the pros of Mailchimp compared to Zoho:
  • More advanced email marketing features, including robust automation options and the ability to send targeted campaigns to specific segments of your audience.
  • Better integration options with other third-party apps and services, including popular e-commerce platforms like Shopify and WooCommerce.
  • More advanced reporting and analytics features for tracking the success of your email campaigns.
  • Easier to use and more user-friendly interface, especially for beginners and those with limited technical skills.
  • More extensive library of email templates and designs to choose from, making it easier to create attractive and professional-looking campaigns without design skills.
  • Better support options, including live chat and phone support (in addition to email support).

Zoho CRM Pros

  • Zoho offers a more comprehensive suite of business tools including CRM, project management, and invoicing.
  • Zoho allows for more advanced automation and customization options in email campaigns.
  • Zoho offers more detailed reporting and analytics features.
  • Zoho has a pricing model that is more flexible and allows for more affordable plans for smaller businesses.
  • Zoho provides a higher level of security and privacy compared to Mailchimp.

Mailchimp vs Zoho CRM Cons

Mailchimp Cons

  • Limited automation options: Mailchimp offers basic automation capabilities compared to Zoho, which has a wider range of automation features.
  • Higher cost for larger lists: Mailchimp can become expensive for users with larger lists, whereas Zoho offers more affordable pricing options.
  • Limited customer support: Mailchimp has been criticized for providing limited customer support, whereas Zoho is known for its excellent customer support.
  • No built-in CRM: Mailchimp lacks a built-in CRM, making it less attractive to businesses that prioritize having all sales and marketing tools in one place.
  • Limited integration options: While Mailchimp integrates with many third-party tools, its integration options are not as extensive as Zoho's.

Zoho CRM Cons

  • Limited email templates compared to Mailchimp.
  • Advanced automation features available only in the Enterprise plan.
  • Integration with third-party apps is limited compared to Mailchimp.
  • Limited split testing options.
  • User interface can be confusing for beginners.
  • Limited design and customization options compared to Mailchimp.

Mailchimp & Zoho CRM Hyperise Integrations

Mailchimp uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Mailchimp makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Mailchimp integration diagram
  • First name
  • Last name
  • Phone

Mailchimp Integration Guide

Zoho CRM uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Zoho CRM makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Zoho CRM integration diagram
  • First name
  • Last name
  • Phone
  • Using business Website passed from Zoho CRM, Hyperise is able to enrich business logo and website screenshots.
  • Business name
  • Category
  • Street
  • City
  • State
  • Country
  • Zip

Zoho CRM Integration Guide

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Mailchimp and Zoho CRM Frequently Asked Questions

Question: What is Mailchimp?

Answer: Mailchimp is an all-in-one marketing platform that helps businesses and individuals communicate with their audience through email marketing campaigns, landing pages, and social media advertising.

Question: How much does Mailchimp cost?

Answer: Mailchimp offers a free plan for up to 2,000 contacts and up to 10,000 monthly email sends. Paid plans start at $99 per month for up to 500 contacts and unlimited email sends.

Question: Can I import my existing email list into Mailchimp?

Answer: Yes, you can import your existing email list into Mailchimp using a CSV or TXT file.

Question: How do I create an email campaign in Mailchimp?

Answer: To create an email campaign in Mailchimp, go to the Campaigns tab and click on Create Campaign. From there, you can choose from a variety of campaign types, including regular, automated, and A/B testing.

Question: Does Mailchimp offer analytics and reporting?

Answer: Yes, Mailchimp provides comprehensive analytics and reporting for all campaigns. You can track open rates, click-through rates, subscriber engagement, and more.

Question: Can I integrate Mailchimp with other platforms and tools?

Answer: Yes, Mailchimp offers integrations with a variety of popular platforms and tools, including WordPress, Shopify, Salesforce, and Google Analytics.

Question: Is Mailchimp GDPR compliant?

Answer: Yes, Mailchimp is GDPR compliant and has implemented several measures to ensure the privacy and security of user data.

Question: What is Zoho?

Answer: Zoho is a suite of online productivity and collaboration applications designed for businesses of all sizes.

Question: How much does Zoho cost?

Answer: Zoho offers a range of pricing plans starting from a free plan to enterprise plans. The cost varies based on the number of users and features required.

Question: What are the different applications available in Zoho?

Answer: Zoho offers a suite of more than 40 business applications including CRM, HR, Finance, Project Management, Marketing, and more.

Question: Is Zoho safe and secure to use?

Answer: Yes, Zoho follows the best security practices and protocols to safeguard user data. Zoho’s data centers are ISO 27001 certified.

Question: Can Zoho integrate with other applications?

Answer: Yes, Zoho offers integrations with a variety of applications, including Google Workspace, Microsoft Office Suite, Mailchimp, Salesforce, and more.

Question: Does Zoho provide support and training?

Answer: Yes, Zoho provides support and training for its users through various resources, including online guides, forums, webinars, and customer support. Zoho's assistance center also provides customized training programs tailored to the specific needs of a business.

Question: How easy is it to set up Zoho?

Answer: Zoho's setup process is straightforward and user-friendly. Users can create an account and start using the application in no time, and there are plenty of tutorials and resources available to assist with the process.

Question: Is Zoho suitable for small businesses?

Answer: Yes, Zoho is an excellent tool for small businesses as it offers a range of applications suitable for small teams at an affordable price. The tools can help small enterprises manage and streamline their operations effectively.