Zoho CRM vs HubSpot Marketing

Hyperise integrates with 100's of sales and marketing tools, many of which are in the CRM category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Zoho CRM and HubSpot Marketing. We'll also delve into the details of which offers the best personalization options within CRM, with there respective Hyperise integrations

Zoho CRM logo

Zoho CRM

Pricing: Zoho offers both free and subscription-based pricing options. The free version includes access to the basic features of Zoho suite of products like Zoho CRM, Zoho Office Suite, Zoho Projects, Zoho Sites, and Zoho Connect. Subscription-based pricing plans vary depending on the product used.


HubSpot Marketing logo

HubSpot Marketing

Pricing: HubSpot’s pricing is based on the services and features you need. The professional plan starts at $50/month and the enterprise plan starts at $3,200/month. HubSpot also has a free CRM option and add-on services that can be purchased individually.

Zoho CRM vs HubSpot Marketing Highlights

Zoho is a suite of software products and services that provide cloud-based applications for business processes such as accounting, marketing, customer relationship management (CRM), inventory management and more. It helps businesses to keep track of the various tasks and interactions related to each product, as well as manage finances and automate various tasks. Zoho is also used for project management and task tracking. Hubspot, on the other hand, is an all-in-one sales and marketing platform for small and mid-sized businesses. It allows companies to create website content and track lead generation, manage contacts, analyze customer behavior and engage in email marketing. Hubspot also provides tools such as marketing automation, customer service and analytics, allowing users to create custom workflows and measure the success of their campaigns. In short, while Zoho is better suited for those looking for an all-in-one suite of software products, Hubspot is best for smaller businesses who are focused on streamlining their sales and marketing processes.

Zoho CRM vs HubSpot Marketing Pros

Zoho CRM Pros

  • Pros for Zoho over Hubspot:
  • A wider range of products for customer engagement, analytics, and marketing automation
  • More comprehensive user experience for complex customer relationships
  • Integration of professional and enterprise-level systems
  • Lower price point for similar quality products
  • Ability to customize interface and alert settings to fit business goals
  • Less reliance on automated campaign setup, allowing for more personalized customer interaction
  • Robust workflow tracking and analysis features
  • Highly customizable features and options for lead nurturing and analytics

HubSpot Marketing Pros

  • CRM
  • User Friendly: HubSpot is widely known for its user-friendly interface and easy-to-navigate dashboard. This makes it easy to use for all users, both veteran sales and marketing teams, as well as novice users.
  • Integration Capabilities: Integration with other business solutions, such as WordPress, Salesforce, and Dynamic Leads. This allows customers to be able to manage other systems within the platform, further streamlining the user experience.
  • Automation: Automation capabilities built in and available at no charge. These capabilities allow users to automate processes such as email workflows, lead tracking, and social media management.
  • Analytics: HubSpot offers analytics capabilities to track user performance, website activity, and more. This is valuable for understanding user behavior and targeted campaigns.
  • Scalability: HubSpot is easily scalable, so it can adjust as businesses become bigger, or as customers develop new campaigns and strategies.
  • Cost: HubSpot is often more cost-effective than Zoho CRM for businesses, making it a great choice for companies on a budget.

Zoho CRM vs HubSpot Marketing Cons

Zoho CRM Cons

  • Zoho lacks features found in Hubspot such as automated workflow, customer segmentation, and AI-driven insights
  • Zoho's customer service and support is not as robust as Hubspot's
  • Zoho is more expensive than Hubspot for most plans
  • Zoho does not offer landing page and website building tools, which are included in Hubspot
  • Zoho does not offer strong email marketing automation or analytics
  • Zoho's user interface is not as intuitive as Hubspot's

HubSpot Marketing Cons

  • Limited customization capabilities compared to Zoho
  • No mobile app
  • Restricted support for third-party integrations
  • Unable to use code when creating custom pages
  • More expensive than Zoho
  • Limited CRM capabilities compared to Zoho

Zoho CRM & HubSpot Marketing Hyperise Integrations

Zoho CRM uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Zoho CRM makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Zoho CRM integration diagram
  • First name
  • Last name
  • Phone
  • Using business Website passed from Zoho CRM, Hyperise is able to enrich business logo and website screenshots.
  • Business name
  • Category
  • Street
  • City
  • State
  • Country
  • Zip

Zoho CRM Integration Guide

HubSpot Marketing uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

HubSpot Marketing makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

HubSpot Marketing integration diagram
  • First name
  • Last name
  • Using business Website passed from HubSpot Marketing, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • City
  • Country

HubSpot Marketing Integration Guide

Other Zoho CRM & HubSpot Marketing CRM platform comparisons

View all Platform Comparisons

Zoho CRM and HubSpot Marketing Frequently Asked Questions

Question: What is Zoho?

Answer: Zoho is a comprehensive suite of productivity, collaboration, and customer relationship management software applications designed to increase workplace collaboration and help businesses run more efficiently. It provides solutions for task and email management, customer support, document management, and more.

Question: What software solutions does Zoho offer?

Answer: Zoho offers a suite of cloud-based business applications, including CRM, Office Suite, Collaboration Suite, Sales Suite, Marketing Suite, and Support Suite. Additionally, the apps are customizable and can be tailored to fit the needs of any organization.

Question: Does Zoho offer mobile access?

Answer: Yes, Zoho provides mobile access to its business applications through its mobile app. The app is available for iOS and Android devices, allowing users to collaborate, manage tasks, and track customers on the go.

Question: What is HubSpot?

Answer: HubSpot is a growth platform that is designed to provide users with the tools and insights they need to run their business, generate leads, close customers, and provide service and support.

Question: What features does HubSpot offer?

Answer: HubSpot offers a suite of marketing, sales, service, CMS, and CRM tools that help you attract, engage, and delight customers with more personalized, timely, and authentic experiences. This includes features like website building, content management, lead capture, email marketing, analytics, CRM, workflow automation, and more.

Question: Is HubSpot free?

Answer: HubSpot offers free products, including their powerful CRM, to help you get started with your growth platform. You can choose from different pricing plans to suit your business needs.

Question: How do I contact HubSpot support?

Answer: You can contact HubSpot support directly through their website contact form or by calling 1-844-HUBSPOT (1-844-482-7768).