ConvertKit is a powerful email marketing tool designed to help marketers better interact and engage with customers. The platform allows users to send automated emails triggered by customers interests, segment email list based on customer data, create opt-in forms to collect email addresses and additional customer data, and track the progress of each campaign. ConvertKit also gives users the ability to analyze customer data, view customer analytics, and broadcast emails to the entire list.
Campaign Monitor on the other hand is an email marketing tool that allows users to create, send, and monitor campaigns. The platform allows users to create templates for their campaigns, create sophisticated segmentations of their lists, deliver automated campaigns, and provide deep insights into their campaigns. Campaign Monitor also allows users to create tags, automate customer journeys, and easily embed images and other media into their emails.
The main difference between ConvertKit and Campaign Monitor is that ConvertKit provides more advanced automation capabilities. With ConvertKit, users can set up automated emails triggered by customer interests, while Campaign Monitor offers more traditional email automation capabilities such as creating automated campaigns and segmented lists. Additionally, ConvertKit has more options for creating opt-in forms and collecting customer data, while Campaign Monitor allows users to embed images and other media into their emails.