SalesLoft vs Campaign Monitor

SalesLoft

SalesLoft

SalesLoft vs Campaign Monitor Highlights

SalesLoft vs Campaign Monitor Pros

SalesLoft Pros

• Pros of SalesLoft compared to Campaign Monitor
• Active sales engagement capabilities
• More comprehensive contact profiles
• Ability to track user activity
• Great customer support
• Ability to segment contact data quickly
• Automatically syncs contacts between CRM systems
• Wide range of features, including email templates and website forms
• Customizable surveys and data visualization
• A/B testing for email campaigns
• Data enrichment for insights into customer buying behavior

Campaign Monitor Pros

• Pros for Campaign Monitor Compared to SalesLoft:
• More streamlined user interface and workflow
• Better segmentation functionality
• Ability to A/B test campaigns
• Automatically-scheduled follow-up emails
• More robust reporting and analytics capabilities
• More user-friendly drag-and-drop designer
• Ability to embed videos in emails
• Easier list management
• Mobile-friendly templates
• More third-party integrations

SalesLoft vs Campaign Monitor Cons

SalesLoft Cons

• Cons of SalesLoft Compared to Campaign Monitor:
• Less customization options for creating campaigns
• Higher subscription costs
• Fewer integration tools available
• Less reporting data available on each campaign
• No free-trial option for new users
• Fewer email templates to choose from
• Less intuitive user interface

Campaign Monitor Cons

• Campaign Monitor has less features available than SalesLoft
• Campaign Monitor has limited integration options with other platforms
• Campaign Monitor does not offer a full suite of tracking and analytics
• Campaign Monitor is not as user-friendly as SalesLoft for the creation of emails and other content
• Campaign Monitor does not have as powerful a customer segmentation/targeting capability as SalesLoft

SalesLoft & Campaign Monitor Hyperise Integrations

SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

• First name
• Last name
• Using business Email passed from SalesLoft, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
• Business name
• Category
• City

Campaign Monitor uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Campaign Monitor makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

• First name
• Last name
• Using business Email passed from Campaign Monitor, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.

Other SalesLoft & Campaign Monitor Email Marketing platform comparisons

SalesLoft and Campaign Monitor Frequently Asked Questions

Question: What is SalesLoft?

Answer: SalesLoft is a sales acceleration platform designed to help sales teams have more meaningful conversations with prospects and customers.

Question: What features does SalesLoft offer?

Answer: SalesLoft offers a wide range of features including sales engagement, prospecting, automation, tracking, analytics, and more.

Question: How do I get started with SalesLoft?

Answer: You can get started with SalesLoft by signing up for an account and following the setup process to configure the platform to your needs.

Question: Does SalesLoft offer any training or support?

Answer: Yes, SalesLoft offers a variety of tutorials, educational resources, and customer support to help you get the most out of the platform.

Question: What is Campaign Monitor?

Answer: Campaign Monitor is a powerful email marketing and automation platform used by thousands of businesses, organizations, and agencies around the world. The platform helps companies create, send, and monitor their emails, and manage their subscriber lists.

Question: How much does Campaign Monitor cost?

Answer: Campaign Monitor offers a free plan for up to 2,000 contacts and offers both monthly and pay-as-you-go plans for larger contact lists. The pricing structure and features vary depending on the type of plan.

Question: What are some of the features of Campaign Monitor?

Answer: Some of the features of Campaign Monitor include: drag and drop email building, content and campaigns personalization, advanced automation tools, A/B testing tools, detailed analytics and reporting, email list segmentation capabilities, and integration with third-party apps.

Question: What is Campaign Monitor?

Answer: Campaign Monitor is a straightforward email marketing tool that enables marketers to send beautiful and personalized emails, creating an easy way for readers to grow engagement with your list. You can customize templates, drag-and-drop builder features help you design the perfect message without any technical expertise needed! With their segmentation feature on hand, you’ll be able to deliver targeted content based off of engagements happening within your newsletter so nothing goes unnoticed.

Question: What are journeys?

Answer: A journey is a series of steps that can be triggered by any subscriber-related event. There are three types: Delay, Email and Condition. Delay means to add some time in between the first step and the following one so they will happen closer together or at different times than what was originally planned for them; email sends an automated message after each subscribed action with information about it; condition has specific rules like ’if this happens then do something else.’

Question: What are smart transactional emails?

Answer: With smart transactional emails, you can make beautiful and responsive email designs quickly. You can also use templates made for your marketing campaigns then tweak them to suit. The output of these messages are hosted by our servers so there’s no need to store the message or images yourself potentially removing the requirement that a website be deployed every time an update is made.

Question: What are classic transactional emails?

Answer: Transactional emails are a necessary part of running any successful business. These emails, which include confirmation messages and order notifications for example, typically require an action from the recipient (e.g., following a link to complete their purchase). However not all transactional email is created equal! There’s classic transactional email that you host on your own servers - when sending this type of message content stays stored at our servers while metadata goes back with your company once it has been viewed or clicked by recipients within 30 days after being sent. Classic transactions also allow grouping so you can get granular reporting data without having to use multiple APIs!

Question: What campaigns can I run within Campaign Monitor?

Answer: A campaign involves sending a single email to your recipients, either immediately or by scheduling it to send later. Both types of campaigns you can create and send with our application include a regular campaign (sent once), A/B test campaigns (send twice: one as HTML and the other in plain text). You’re not able to use any different formats outside of HTML or text like PDFs, Microsoft Publisher files — only these two file types are supported.

Question: How do I choose a ‘from’ name?

Answer: You need to choose a name or title that will be recognizable to your subscribers. Often, this is the company’s name or perhaps the product/service you are providing information about for them. In most situations it’s better if you use an organization like ‘ABC Company’ rather than using someone’s individual identity such as Madonna unless they ARE their own brand and there is no other logical choice. If so, follow up with a comma then ABC Corporation (or whatever entity) afterwards.

Question: Why are no-reply addresses not a good option?

Answer: It is important not to appear uninterested when sending emails. Sending from an anonymous email address will make recipients feel ignored and can be frustrating if they need to reach out for something, or even bad news in the long-term as it may affect delivery rates of your message. The way a user engages with your email - including replying back - determines where you’ll end up on their inbox; putting an e-mail address out there could attract its fair share of autoreplies and inappropriate responses while also opening the door open for meaningful interaction with customers who are eager enough to have contact through this medium.