ConvertKit vs SalesLoft


Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.


In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of ConvertKit and SalesLoft. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

ConvertKit logo

ConvertKit

Pricing: ConvertKit pricing starts at $29 per month for up to 1,000 subscribers. Plans for more advanced features, such as unlimited subscribers, start at $49 per month.

Vs

SalesLoft logo

SalesLoft

Pricing: SalesLoft's pricing is based on the number of users and their usage of the platform. Plans start at $99/user/month for unlimited emails and include additional features like caller IDs, scheduled emails, automated tasks, phone conversations, analytics, and integrations. The Enterprise plan starts at $499/user/month and provides customers with additional customer success services and custom plan design.

SalesLoft

ConvertKit vs SalesLoft Highlights

ConvertKit is an email marketing autoresponder software, whereas SalesLoft is a sales engagement platform. ConvertKit helps businesses create, send, and manage email campaigns, while SalesLoft helps businesses engage with their leads and prospects, track their interactions, and measure the effectiveness of their sales efforts. ConvertKit provides a visual automated workflow builder, while SalesLoft offers more advanced features including task automation, automated email campaigns, and comprehensive reporting & analytics. ConvertKit is a good choice for businesses looking to automate their email marketing campaigns, while SalesLoft is best for businesses that need more detailed sales engagement tracking and analytics.

ConvertKit vs SalesLoft Pros

ConvertKit Pros

  • Automation and More Advanced Email Sequences: ConvertKit offers an extensive range of automation options such as custom triggers and conditions. This allows you to create more complex email sequences and scenarios than SalesLoft.
  • Suite of Integrations: ConvertKit integrates with a wider range of popular applications and services than SalesLoft does, including Zapier, Stripe, PayPal, Leadpages, and many more.
  • Split Testing: ConvertKit offers built-in split testing features, allowing you to split out different versions of your emails and compare the results.
  • Low Cost: ConvertKit is much more cost-effective than SalesLoft and offers more features at a lower price point.
  • Larger Community: ConvertKit has a larger and more active community, who are much more helpful when it comes to getting help with any issues or problems you might encounter.

SalesLoft Pros

  • Pros of SalesLoft Compared to ConvertKit
  • Built-in texting and call software
  • Robust reporting, analytics and insights
  • Free pass-through analytics
  • Comprehensive customer acquisition and nurturing
  • Team and segmentation management
  • Powerful automations, A/B testing and data-driven decision-making
  • Ability to adjust an email send rate to prevent over-sending
  • Better Salesforce integration
  • Enhanced personalized template content
  • Trusted by global entrepreneurs and enterprise business teams

ConvertKit vs SalesLoft Cons

ConvertKit Cons

  • ConvertKit does not offer sales forecasting functionality like SalesLoft does
  • SalesLoft emails can have personalization tags, while emails with ConvertKit cannot
  • SalesLoft has a more comprehensive set of templates compared to ConvertKit
  • SalesLoft allows for more customization, automation, and scheduling capabilities for emails than ConvertKit
  • SalesLoft has a more robust reports feature than ConvertKit
  • ConvertKit lacks some of the integrations and features of SalesLoft

SalesLoft Cons

  • SalesLoft is significantly more expensive than ConvertKit
  • SalesLoft is less user friendly and requires more training to operate
  • SalesLoft does not include product tagging, segmentation and dynamic content
  • SalesLoft offers fewer email automation features than ConvertKit
  • SalesLoft offers limited integrations with third-party applications compared to ConvertKit

ConvertKit & SalesLoft Hyperise Integrations

ConvertKit uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

ConvertKit makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

ConvertKit integration diagram
  • First name

ConvertKit Integration Guide

SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SalesLoft integration diagram
  • First name
  • Last name
  • Business name
  • Category
  • City

SalesLoft Integration Guide

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ConvertKit and SalesLoft Frequently Asked Questions

Question: How do I use ConvertKit?


Answer: ConvertKit is an email marketing service that helps you communicate with subscribers and deliver marketing, product, and educational content. To use it, all you have to do is create an account, set up your mailing list, design an email template, and use ConvertKit’s tools to customize, send, and track your emails.


Question: What types of emails can I send with ConvertKit?


Answer: ConvertKit lets you send a variety of emails, including newsletters, automated emails, and surveys. You can also create forms to allow subscribers to sign up for your list, and then use ConvertKit to segment and target your messages to specific audiences.


Question: How much does ConvertKit cost?


Answer: ConvertKit offers a range of affordable plans, starting at $29 per month. You can upgrade at any time to unlock additional features.


ConvertKit vs SalesLoft


Question: What does ConvertKit do?


Answer: Convertkit is the ultimate marketing tool for automation. It lets users create easy forms and drip campaigns to automatically send mails to new subscribers, while delivering a simple solution for any other campaign needs that you may have as well!



Question: What’s the ConvertKit Community all about?


Answer: Just click the ‘Community’ link from the dropdown menu, accessible on any page in your ConvertKit account. A new community will be created for you using your existing login details and a place to jump right into our vibrant online space! We’re around each day answering questions/providing resources so come find us at anytime with whatever is weighing on your mind. Once inside group chat, make sure to ask about getting support or information specific to what type of creator you are (e.g. blogger).



Question: What is a sequence?


Answer: Sequences are a fun way to keep in touch with your subscribers. Sequences allow you to send automated emails on set schedules directly from the Dashboard or API, and they’re perfect for giving regular updates about new blog posts or other content that may interest them most. They can also be used as an easy reminder service - get automatic notifications when someone subscribes using this sequence! Sequence is self-contained sets of automated emails where subscribers follow through each email sequentially starting at the first one sent since their addition into the list (in relation with time). Send times are relative between all sequences which means if there’s any delay before sending out messages; it will take longer for recipients who were added after others because those ones have been waiting.



Question: What’s the difference between a sequence and a broadcast?


Answer: Sequences are the perfect tool for creating automated, evergreen-style content. They allow you to put together a sequence of emails that’s powered by one central theme and send them out on a set schedule - making it easy for your readers to get daily or weekly updates from you! Broadcasts might seem like they’re just used in more targeted email sequences but actually have their own purpose too: if there is something important going down, use broadcasts as an opportunity help make sure everyone who needs this information has access to it right away!



Question: What is an automation?


Answer: Automations are a way for you to create an automated path through your account. Think of them as maps, guiding the subscribers from one place in your account (destination) to another along their journey with you!



Question: What is a link trigger?


Answer: Link triggers are like a link with an extra perk. Linking to your email series will automatically subscribe the reader when they click on it, and you can use this power for more than just posting links! Add tags or even sets of emails in one fell swoop by setting up some smart-triggers all at once. It’s so fast that we’re thinking of renaming them link shortcuts! To create a link trigger in your account click the ‘Add Rule’ button in the Rules page. Then, under Trigger select ‘Clicks a Link’ and give your link trigger a name and destination URL. You can then select an action for the trigger, such as add a tag, or trigger a sequence etc. Save your new rule and you’re done!



Question: How do I get started with SalesLoft?


Answer: To get started, visit our website and sign up for a free trial. Once you're signed up, you can begin exploring our Sales Engagement Platform and using our suite of tools to manage your contacts, create campaigns, and start engaging with prospects.


Question: How does SalesLoft help sales teams?


Answer: SalesLoft helps sales teams streamline their sales processes and maximize efficiency by automating time-consuming tasks like monitoring customer activity, following up with leads, and scheduling outbound emails and calls. SalesLoft also provides valuable analytics and insights to help sales teams understand customer buying behavior and optimize their sales strategies.


Question: What features does SalesLoft provide?


Answer: SalesLoft offers a suite of features including automated outreach campaigns, real-time customer engagement tracking, analytics, and detailed reporting. Other features include a customer relationship management (CRM) integration, team collaboration, and powerful analytics capabilities.