Ontraport vs Outreach.io

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Ontraport and Outreach.io. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Ontraport logo


Pricing: Ontraport pricing starts at $299 per month. In addition to the base plan, Ontraport also offers Pro and Enterprise plans for larger companies with more complex needs. Pro plans start at $499 per month, and Enterprise plans start at $899 per month. All plans are billed annually.


Outreach.io logo


Pricing: Outreach.io is offered in four packages, with varying feature sets and prices. The basic package starts at $80 per user per month. The Professional package starts at $153 per user per month. The Enterprise package starts at $240 per user per month. Finally, the Elite package starts at $360 per user per month. All prices are based on a 12-month subscription. For more detailed pricing information, please visit the Outreach.io website.


Ontraport vs Outreach.io Highlights

Ontraport and Outreach.io are two customer relationship management (CRM) products used to help businesses develop and manage relationships with their customers. Ontraport is an all-in-one platform that automates, manages and tracks customer interactions online, while Outreach.io is a sales automation, customer outreach, and automation platform specializing in customer relationships. Outreach.io focuses on personalized customer communication, while Ontraport provides comprehensive marketing automation tools. Ontraport offers a comprehensive suite of tools, including customer segmentation, lead scoring, retargeting, email marketing, mobile marketing, social media marketing, and customer engagement tracking. Outreach.io features an intuitive, visual user interface to streamline customer interactions and simplify customer segmentation, customer outreach, and customer nurturing. Outreach.io implements customer behavior tracking and customer data capture to enable users to optimize their CRM communications and maximize sales opportunities. In short, Ontraport provides a comprehensive suite of marketing and customer engagement automation tools, while Outreach.io offers an intuitive and visual user interface to simplify customer outreach, customer segmentation, and customer nurturing.

Ontraport vs Outreach.io Pros

Ontraport Pros

  • Pros of Ontraport compared to Outreach.io:
  • Robust automation features, including an intuitive drag-and-drop automation builder
  • Sales and marketing tracking tools for a unified view of customer interaction
  • Flexible user permissions for granular access control
  • Comprehensive CRM with programmable customer segments and data segmentation
  • Powerful customer engagement analytics tools to measure email and SMS campaigns
  • Ability to send marketing campaigns such as auto-responses or drip campaigns
  • Integration with third-party applications such as Salesforce, Zapier, and others
  • Scalability for businesses of any size
  • Quick customer service responses

Outreach.io Pros

  • Easier to set up and use: Outreach.io is built to be the most user-friendly platform on the market. Setting up campaigns, templates, and tracking activities is much easier than with Ontraport.
  • Automates tedious tasks: Outreach.io allows users to easily automate their tasks and processes, including event, time-based rules.
  • Easy-to-use analytics: Outreach.io provides comprehensive views into campaign performance, allowing users to track how many contacts have opened emails and what actions they've taken in response.
  • Integration-Friendly: Outreach.io integrates with popular CRM and marketing automation tools, allowing users to connect their campaigns with their preferred tools.
  • Advanced Reports & Dashboards: Outreach.io provides detailed views into user and contact activities, enabling users to create custom reports and dashboards.
  • Intuitive Messaging Platform: Outreach.io makes it easy to design custom email templates, personalize content, and monitor delivery success across channels.

Ontraport vs Outreach.io Cons

Ontraport Cons

  • No Natively Integrated Email Tracking: Ontraport does not include native email tracking, which limits visibility into the effectiveness of email campaigns.
  • More Expensive Pricing Plans: Ontraports pricing plans start at a higher rate than Outreach's, making it difficult to make it a feasible option for smaller businesses.
  • Limited List Segmentation Options: Ontraport has limited list segmentation options, making it difficult to personalize campaigns and target specific users.
  • No Automation Features: Ontraport does not offer any automated features, which can be a time-saver for busy sales and marketing professionals.
  • Poorer Lead Tracking: Ontraport's lead tracking capabilities are limited compared to Outreach's, making it harder for sales reps to keep track of their customer interactions.

Outreach.io Cons

  • Outreach.io is mostly focused on sales automation and prospecting, while Ontraport offers much more robust features for sales automation, marketing automation, and customer relationship management
  • Outreach.io does not offer any forms of automated payment processing, while Ontraport offers several options
  • Outreach.io has a limited API compared to Ontraport, which provides more control and flexibility
  • Outreach.io offers less than 50 third-party integrations, while Ontraport offers more than 500
  • Outreach.io does not offer support for A/B testing, while Ontraport does
  • Outreach.io cannot perform lead scoring, while Ontraport can

Ontraport & Outreach.io Hyperise Integrations

Ontraport uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Ontraport makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Ontraport integration diagram
  • First name
  • Last name
  • Business name
  • Using business Website passed from Ontraport, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Job title
  • Street
  • Street2
  • City
  • Country
  • State
  • Zip

Ontraport Integration Guide

Outreach.io uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Outreach.io makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Outreach.io integration diagram
  • First name
  • Last name
  • Using business Website passed from Outreach.io, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Street
  • City
  • Country
  • State

Outreach.io Integration Guide

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Ontraport and Outreach.io Frequently Asked Questions

Question: What is Ontraport?

Answer: Ontraport is a power automation platform specifically designed to develop and track long-term relationships with your customers. It combines marketing automation, CRM, and e-commerce services into a single platform, making it easy for businesses to manage the relationships with their customers.

Question: What can Ontraport do for my business?

Answer: Ontraport enables you to quickly and easily build relationships with your customers. This includes automatically nurturing leads, managing various marketing campaigns, tracking customer behavior, and more. Ontraport also provides tools for organizing introductions, scheduling appointments, and automating sales and customer service.

Question: What features does Ontraport offer?

Answer: Ontraport offers features such as lead capture and segmentation, automated emails and campaigns, marketing automation, CRM, and more. It also includes a landing page builder, website editor, and a powerful marketing analytics platform.

Question: Does Ontraport Integrate with other apps?

Answer: Yes, Ontraport integrates with other apps such as Google Analytics, HubSpot, Salesforce, Zapier, WooCommerce, and many more.

Question: What is Outreach.io?

Answer: Outreach.io is a sales engagement platform designed to help sales and customer success teams accelerate revenue growth with proactive customer contact. Outreach.io provides an intuitive platform that enables users to create personalized outreach campaigns, analyze customer engagement metrics in real time, and use automation to eliminate manual processes.

Question: What types of activities can be automated with Outreach.io?

Answer: Outreach.io enables users to automate a variety of activities such as email sending, follow-up reminders, customer segmentation, calendar syncing, lead scoring, and more.

Question: How does Outreach.io help track customer engagement?

Answer: Outreach.io provides real-time visibility into customer engagement such as email opens, clicks, and link-clicks. This helps sales teams identify hot prospects and follow up with them in a timely manner.