Outreach.io vs SalesLoft
Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.
In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Outreach.io and SalesLoft. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations
Outreach.io
Pricing: Pricing starts from $100 per monthVs
Outreach.io vs SalesLoft Highlights
Salesloft and Outreach are sales acceleration tools and sales engagement platforms. They're intended to help salespeople automate and streamline the procedure of contacting prospects in order to speed up the sales cycle by allowing them to use both email and voice calls for outreach cadences, create new account profiles, track contact activity, make voice calls, and more.
Features
Sales, account, and customer success teams can use both products to automate outreach. However, each product offers a number of unique features.
Salesloft is a communications management system that's most often utilized by SDR/BDR sales staff to build and execute communication cadences as well as track outreach activities. Customers of Salesloft appreciate the ability to establish multi-step cadences and the CRM integrations it provides, particularly integration with Salesforce.
Outreach also enables customer success teams to access contact history information for customers. Outreach offers a variety of task management capabilities, including reminders and the ability to categorize activities by importance level.
Limitations
Here are a few gotchas to keep in mind before investing in either platform.
Salesloft customers can sometimes have technical difficulties with the platform, particularly around cadences. Certain steps in cadences may be missed, and contacts on the "do not contact" list are still contacted from time to time, according to Salesloft. Cadence pauses are also not permitted.
Customers of Outreach praise its user interface, which is said to be simpler to use than Salesloft's UI. The amount of information that gets injected into prospective profiles may become overwhelming, according to users. Users also observed that Outreach's settings are bewildering and tough to comprehend what's going on under the hood.
Pricing
Both platforms have a subscription basis and various levels of packages. Salesloft, for example, offers plans centered on pipeline development, opportunity management, post-sales customer experience, and enterprise organizations. Both companies refuse to publish pricing information on their own websites but will supply a quotation upon request.
Which Is Right For You?
Salesloft is ideal for sales development teams that need to reach out to a large number of people. It's great for prospecting, but it's not the greatest tool for one-off prospect or customer conversations. Salesloft is best suited to SDRs or BDRs that send out more than 100 emails each day or make more
Outreach is also beneficial for sales teams attempting to contact a large number of prospects. Customer success departments can also profit from Outreach's record of past customer interactions and outreach activities reporting. This may be the ideal solution for organizations searching for an easy-to-use sales engagement platform with more task management capabilities than other solutions.
Outreach.io vs SalesLoft Pros
Outreach.io Pros
- Great tool for prospect management.
- Includes lots of sales automation to streamline your sequences.
- Powerful sequences to streamline lead generation activities.
- Efficient customer relationship management.
- Lead Scoring.
SalesLoft Pros
- The email design is excellent, with multiple templates to pick from or snippets of code.
- Cadences: These make organizing your prospects and customers a breeze.
- The user interface is simple, pleasant to use, and has a nice layout.
Outreach.io vs SalesLoft Cons
Outreach.io Cons
- The user interface is can be complex to start with, when learning the platform from new.
- Doesn't integrate with Google Sheets, this is a must for the must for most people these days.
- Doesnt have a built-in prospect finder to discover new contacts.
- Outreach is built mainly for SDRs, so other roles such as Customer Success Managers may find it less useful.
- Starting at $100 per user, its expensive.
SalesLoft Cons
- Limited support for integrations, eg LinkedIn teams only.
- Text formatting in emails is poor when compared to Outreach.
- Limited ability to create rules on cadence engagement.
- Inconsistent logging of calls into CRM.
Outreach.io & SalesLoft Hyperise Integrations
Outreach.io uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.
Outreach.io makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.
- Using business Email passed from Outreach.io, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
- Using business Website passed from Outreach.io, Hyperise is able to enrich business logo and website screenshots.
- Business name
- Job title
- Street
- City
- Country
- State
Outreach.io Integration Guide
SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.
SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.
- Using business Email passed from SalesLoft, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
- Business name
- Category
- City
SalesLoft Integration Guide
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