SendGrid vs

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of SendGrid and We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

SendGrid logo


Pricing: SendGrid's pricing plans vary based on the size of your business and your monthly volume of emails sent. The basic plan with up to 40,000 emails per month is available for free. After that, pricing starts at $14.95 per month for up to 100,000 emails. As volumes increase, so does the pricing tier and the features available.

Vs logo

Pricing: pricing depends on the number of users and the product package you choose. Most plans come with a free 14-day trial, and start at $60 per user per month for the Pro plan. Pricing for the Elite plan is $100 per user per month. For more detailed pricing information you can visit

SendGrid vs Highlights is a CRM platform for sales teams with features such as email tracking and scheduling, custom templates, analytics, and more. It is designed to help sales teams increase performance and drive more sales. On the other hand, SendGrid is an email delivery platform that allows users to send, track, and deliver emails using APIs and webhooks. It also offers other features such as template libraries, automated email campaigns, and advanced analytics to help businesses create and manage their emails. The key difference between SendGrid and is that SendGrid is focused on email delivery, while focuses on sales automation.

SendGrid vs Pros

SendGrid Pros

  • Lower cost: SendGrid is a less expensive platform than when you compare plan options.
  • Lower training time: SendGrid has simpler, easier to work with interface that requires less training to use.
  • More robust email features: SendGrid offers a complete email marketing suite with features like A/B testing and email automation.
  • Global reach: SendGrids global delivery infrastructure ensures your messages reach any recipient.
  • Personalization: SendGrid provides advanced personalization features that can be used to tailor emails for individual customers or subscribers.
  • Comprehensive reporting: SendGrid offers detailed reporting and analytics to help you measure the success of your emails. Pros

  • offers more sophisticated automation capabilities that can greatly simplify workflows
  • has a user friendly, web-based interface with easy to use templates
  • has a variety of customizable prospecting and targeting options
  • includes integrations with a wide range of CRM, automation and other business tools
  • offers personalization and dynamic content capabilities for personalizing messages
  • allows users to track and analyze engagement data in great detail
  • offers support for A/B testing and content optimization

SendGrid vs Cons

SendGrid Cons

  • SendGrid is limited to email, while offers integrated channels like email, voice, and SMS
  • has a more robust analytics platform, including detailed metrics for tracking contacts, sequences, and sequences performance
  • offers integrated customer relationship management (CRM) capabilities, as opposed to SendGrids limited email marketing-focused platform
  • SendGrid lacks advanced tracking capabilities, and lacks the ability to personalize communications
  • offers more sophisticated templates out of the box and more customizable contact fields
  • also provides more automation options to automate customer and prospect communications Cons

  • Limited support for third-party integrations
  • Expensive for smaller businesses
  • Does not provide real-time delivery tracking
  • Limited payment methods
  • User interface may be difficult to use for some people
  • Requires more technical ability
  • Cannot customize email designs directly in the platform

SendGrid & Hyperise Integrations

SendGrid uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SendGrid makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SendGrid integration diagram
  • First name
  • Last name
  • Phone
  • Street
  • Street2
  • City
  • Country
  • State
  • Zip

SendGrid Integration Guide uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages. makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages. integration diagram
  • First name
  • Last name
  • Using business Website passed from, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Street
  • City
  • Country
  • State Integration Guide

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SendGrid and Frequently Asked Questions

Question: What is SendGrid?

Answer: SendGrid is an email delivery platform. It enables businesses to trust their emails will be delivered without relying on their own infrastructure or code.

Question: What type of email can be sent using SendGrid?

Answer: SendGrid can be used to send any type of HTML or text-based email, including marketing campaigns and transactional messages.

Question: Is SendGrid free?

Answer: SendGrid offers free plans for low volume senders, but for higher email volumes there are paid subscription plans which offer extra features and services.

Question: Does SendGrid have an API?

Answer: Yes, SendGrid has an API and a range of frameworks and libraries that make it easier to integrate and manage email campaigns.

Question: What is

Answer: is a platform for sales and customer success teams that enables you to streamline your outreach process and quickly and easily reach more customers. It helps users automate everyday tasks and communicate with larger audiences through automated sequences, track performance metrics, and use data-driven insights to optimize workflows.

Question: What features does provide?

Answer: provides features such as automated sequences to easily reach larger audiences, drag & drop sequences building to quickly create sequences, detailed performance insights to understand customer trends, email and calendar sync to synchronize appointments with customer calendars, trackable links to better track email open rates, and custom fields for customized customer data.

Question: What does cost?

Answer: offers multiple pricing plans depending on the customer's needs. There are three main tiers: Professional ($119/user/month), Enterprise ($179/user/month), and Global ($239/user/month). Additional add-ons may be included in the pricing plans or purchased separately.