Ontraport vs HubSpot Marketing
Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.
In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Ontraport and HubSpot Marketing. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations
Ontraport
Pricing: Ontraport currently offers four different pricing plans: Startup: $79 per month Growth: $179 per month Scale: $379 per month Enterprise: Custom pricing All plans come with unlimited contacts and advanced features like email automation, CRM and ecommerce integrations, and more.
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HubSpot Marketing
Pricing: Hubspot offers a range of pricing plans for their software and services, designed to fit the needs of different businesses. Their pricing starts from as low as $45/month for the basic plan and goes up to $800/month for the Enterprise plan. All plans provide access to full marketing, sales and service tools. Additional add-ons to their plans may also be purchased.
Ontraport vs HubSpot Marketing Highlights
Ontraport and HubSpot are two popular customer relationship management (CRM) tools available on the market today. The most obvious difference between the two is the focus of their offerings. HubSpot is an all-in-one CRM and marketing platform, offering everything from contact management, email automation, and sales pipelines to website personalization, lead segmentation, and A/B testing. On the other hand, Ontraport focuses mainly on CRM and automation for small businesses, with tools related to lead capture, email and text campaigns, order processing, and customer support.
Though both platforms offer a wide range of features, they differ in terms of scalability, user experience, and cost. Ontraport is designed to be a powerful yet simple-to-use tool, and it can scale up and down quickly as your business needs change. On the other hand, HubSpot offers more sophisticated features and it may take more time and effort to learn the platform. Additionally, HubSpot tends to be more expensive than Ontraport, which makes it more suitable for larger companies with larger budgets.
Ontraport vs HubSpot Marketing Pros
Ontraport Pros
- Automation Ontraport offers powerful automation features to its users such as Campaigns and Sequences, allowing businesses to create comprehensive workflows for their entire customer journey, from first contact to purchase.
- Shopping Cart & Payment Processing Ontraport has integrated shopping cart and payment processing capabilities, enabling businesses to capture digital payments and process them quickly and easily.
- Customizable Reports Unlike HubSpot, Ontraport includes a wide range of customizable reports to track various metrics and help users better understand the performance of their campaigns and marketing efforts.
- Advanced CRM Ontraport comes equipped with an advanced CRM, allowing users to easily manage contacts and track interactions, as well as capture lead and contact data.
- Integrations Ontraport offers users a wide range of integrations to businesses tools, including Zapier, Keap and Salesforce, to help businesses optimize their efficiency.
HubSpot Marketing Pros
- Easy to Use: HubSpot offers an intuitive, easy-to-learn user interface that makes website, marketing, sales and customer service management a breeze.
- Automation: With HubSpot, marketing automation is built-in, so marketers dont need to add any expensive plugins or extra software.
- Integrations: HubSpot offers easy integrations with third-party tools, applications and services like Salesforce, event tracking and social media.
- Reporting: HubSpot provides robust reporting tools that help marketers measure and analyze the results from their campaigns so they can see whats working and what isnt.
- Customer Support: HubSpot provides 24/7 customer support through its Help Center, which gives users access to live chat, webinars and more.
- Affordable Pricing: HubSpots pricing plans are more affordable than the pricing plans of Ontraport, making it a great option for businesses on a budget.
Ontraport vs HubSpot Marketing Cons
Ontraport Cons
- Hubspot offers a more economical pricing plan and support options than Ontraport.
- Ontraport has fewer integrations than Hubspot.
- Ontraport offers fewer marketing automation tools and capabilities than Hubspot.
- Ontraport lacks pre-built reports that Hubspot offers.
- Hubspot offers a free CRM to start and Ontraport does not.
- Ontraports UI can be difficult for new users to navigate.
HubSpot Marketing Cons
- Limited customization in forms and workflows
- No separate access level for users
- Limited range of integrations compared to Ontraport
- No option to directly customize emails with HTML
- No video library or Webinar features
- No native feature to monitor affiliates or affiliates payments
- No A/B testing capabilities
- No native SMS marketing abilities
Ontraport & HubSpot Marketing Hyperise Integrations
Ontraport uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.
Ontraport makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.
- Using business Email passed from Ontraport, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
- Business name
- Using business Website passed from Ontraport, Hyperise is able to enrich business logo and website screenshots.
- Profile Images are passed from Ontraport to use directly within your Hyperise images.
- Job title
- Street
- Street2
- City
- Country
- State
- Zip
Ontraport Integration Guide
HubSpot Marketing uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.
HubSpot Marketing makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.
- Using business Email passed from HubSpot Marketing, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
- Using business Website passed from HubSpot Marketing, Hyperise is able to enrich business logo and website screenshots.
- Business name
- Job title
- City
- Country
HubSpot Marketing Integration Guide
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