HubSpot is primarily a marketing automation platform that offers a wide range of tools to help users create and manage marketing campaigns, track leads and analyze performance. It also has some basic CRM functionality.
Fluent CRM on the other hand is a CRM platform that focuses on managing customer data, tracking sales activities and pipeline management. It has some basic marketing automation functionality.
The main difference between the two platforms is their main function. HubSpot is designed to help businesses automate their marketing processes while Fluent CRM is designed to help them manage their customer interactions and relationships. Additionally, HubSpot has a larger range of features including CMS and website building capabilities, while Fluent CRM has more advanced email marketing tools. Ultimately, the choice between the two will depend on the specific needs and goals of the business.