SalesLoft vs HubSpot Marketing

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of SalesLoft and HubSpot Marketing. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

SalesLoft logo


Pricing: SalesLoft offers a variety of pricing plans for its sales engagement platform, including: - Standard: $75 per user per month (billed annually) or $89 per user per month (billed monthly) - Professional: $125 per user per month (billed annually) or $145 per user per month (billed monthly) - Enterprise: Contact SalesLoft for a custom quote Each plan includes different levels of features and functionality.



HubSpot Marketing logo

HubSpot Marketing

Pricing: HubSpot offers a range of pricing plans, depending on the specific features and level of management you need. Here is an overview of their current pricing tiers: 1. Free: The Free plan includes basic marketing, sales, and customer service tools. 2. Starter: The Starter plan starts at $50/month and includes more features, such as lead capture forms and email marketing. 3. Professional: The Professional plan starts at $890/month and includes advanced marketing automation and reporting capabilities. 4.

SalesLoft vs HubSpot Marketing Highlights

Salesloft is a sales engagement platform that offers features such as sales automation, cadence management, and analytics to help sales teams accelerate their sales cycle. Hubspot, on the other hand, is an all-in-one marketing, sales, and service platform that offers customer relationship management (CRM), marketing automation, and sales tools to help businesses grow.

While both Salesloft and Hubspot offer sales tools, Salesloft is focused specifically on sales engagement, whereas Hubspot offers a broader range of tools covering marketing, sales, and customer service. Additionally, Salesloft is designed for sales teams who prioritize outbound communication and need a platform to help manage their outreach efforts. Meanwhile, Hubspot is designed for businesses of all sizes looking for a comprehensive CRM and marketing automation system to manage their entire customer journey.

Ultimately, whether a business chooses Salesloft or Hubspot depends on their specific needs, goals, and priorities related to sales and marketing.

SalesLoft vs HubSpot Marketing Pros

SalesLoft Pros

  • SalesLoft has a more streamlined and user-friendly interface compared to HubSpot
  • SalesLoft offers advanced sales engagement features such as automated cadences and integrated dialer
  • SalesLoft has a greater emphasis on personalized messaging and account-based selling
  • SalesLoft integrates with a wide range of platforms including Salesforce, LinkedIn Sales Navigator, and ZoomInfo
  • SalesLoft offers more robust reporting and analytics capabilities, allowing for better tracking and optimization of sales efforts

HubSpot Marketing Pros

  • Here are some possible pros for HubSpot compared to SalesLoft:
  • All-in-one marketing, sales, and service platform, while SalesLoft is mainly focused on sales.
  • Includes a comprehensive CRM (customer relationship management) system, while SalesLoft integrates with various third-party CRMs.
  • Offers a free CRM and basic marketing tools, while SalesLoft does not have a free option.
  • Provides a wide range of features for inbound marketing, such as blogging, social media, SEO, landing pages, and email marketing.
  • Offers advanced analytics and reporting on website traffic, lead generation, and customer behavior, which can help you optimize your marketing and sales strategies.
  • Includes a lead scoring system that helps you prioritize leads based on their likelihood to become customers.
  • Provides a visual drag-and-drop editor for creating customized workflows and automating repetitive tasks.
  • Offers a marketplace with hundreds of integrations with other tools and apps, including popular ones like Zapier, Slack, Trello, and Shopify.
  • Provides a user-friendly interface and comprehensive documentation and resources to help you get the most out of the platform.

SalesLoft vs HubSpot Marketing Cons

SalesLoft Cons

  • Limited customization options for sales processes
  • No built-in customer service tools for communication and support
  • Requires some technical expertise for integration with third-party software
  • Higher pricing than HubSpot for certain plans
  • More complicated and longer onboarding process for new users
  • Limited social media monitoring and management capabilities
  • Limited reporting and analytics features compared to HubSpot.

HubSpot Marketing Cons

  • Here are some cons of Hubspot compared to SalesLoft:
  • Hubspot has a steeper learning curve compared to SalesLoft, which could be intimidating for users who are not willing to spend time learning how to navigate the platform.
  • Hubspot's pricing may be higher compared to SalesLoft, especially for small businesses or startups who are on a tight budget.
  • Hubspot may not be the best choice for companies that prioritize outbound sales, as SalesLoft offers more advanced features for prospecting, cadence building, and outreach.
  • Hubspot's reporting and analytics features may not be as robust as those of SalesLoft, making it more challenging for teams to track and optimize their sales performance.
  • Hubspot may have some limitations when it comes to advanced customization and integration with other tools, depending on the specific needs of the business.

SalesLoft & HubSpot Marketing Hyperise Integrations

SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SalesLoft integration diagram
  • First name
  • Last name
  • Business name
  • Category
  • City

SalesLoft Integration Guide

HubSpot Marketing uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

HubSpot Marketing makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

HubSpot Marketing integration diagram
  • First name
  • Last name
  • Using business Website passed from HubSpot Marketing, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • City
  • Country

HubSpot Marketing Integration Guide

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SalesLoft and HubSpot Marketing Frequently Asked Questions

Question: What is SalesLoft?

Answer: SalesLoft is a sales engagement platform that helps sales teams sell more effectively and efficiently. It provides features such as multi-channel communication, sales automation, and sales analytics to help sales teams manage their sales processes and increase conversions.

Question: What types of businesses use SalesLoft?

Answer: SalesLoft is used by businesses of all sizes and industries, including startups, small and medium-sized businesses, and large enterprises. It is particularly popular among B2B organizations that have complex sales processes and require a high-touch approach to sales.

Question: How does SalesLoft work?

Answer: SalesLoft allows sales teams to manage their outreach across multiple channels, including email, phone, and social media, from a single platform. It uses automation and analytics to help sales teams prioritize their workflows, optimize their messaging, and identify the most effective sales strategies.

Question: What are the key features of SalesLoft?

Answer: SalesLoft includes features such as email tracking and scheduling, call tracking and automation, social media integration, sales analytics, and customizable sales cadences. It also integrates with other sales and marketing tools such as Salesforce, LinkedIn Sales Navigator, and Marketo.

Question: How does SalesLoft pricing work?

Answer: SalesLoft pricing is based on a per-user, per-month subscription model. They offer four tiers of pricing ranging from $75/user/month to $275/user/month depending on the features and level of functionality required. They also offer a free trial period for interested businesses to test the platform.

Question: What is HubSpot?

Answer: HubSpot is an inbound marketing and sales software platform that helps businesses attract, engage, and delight customers through a variety of tools including marketing automation, CRM, website management, and more.

Question: What is HubSpot CRM?

Answer: HubSpot CRM (Customer Relationship Management) is a free, cloud-based software that helps businesses manage their customer data, track interactions, and monitor deals and sales pipelines.

Question: How much does HubSpot cost?

Answer: HubSpot offers a variety of plans, including free options. Paid plans vary depending on the specific tools and features needed, but pricing starts at $50/month for its Starter plan and goes up to $4,200/month for its Enterprise plan.

Question: What kind of businesses can benefit from using HubSpot?

Answer: HubSpot's tools are designed to help businesses of all sizes and industries. They are particularly useful for companies that place a high value on inbound marketing and sales, and for those looking for an all-in-one platform to manage customer interactions and data.

Question: What kind of support does HubSpot offer?

Answer: HubSpot's customer support team is available via chat, phone, and email, and a community forum is also available to users. Additionally, HubSpot provides a variety of educational resources, including courses, certifications, and blogs, to help users maximize the platform's potential.