Close is a modern sales CRM (customer relationship management) built to manage sales workflow and enable sales teams to achieve success. It focuses on providing sales teams with an organized workflow to manage and track leads, contacts, opportunities and accounts. It also provides automatic sales tracking, predictive insights and analytics, and automated workflows that are tailored to the individual user.
Salesforce is a global cloud-based service provider offering a suite of customer relationship management (CRM) solutions. It focuses on helping businesses build and maintain business relationships with their customers. It offers a wide range of services and solutions, such as customer relationship and contact management, marketing automation, and collaboration tools. In addition, Salesforce offers a range of specialized services that help companies customize and optimize their CRM system for their specific needs.
The primary differences between Close and Salesforce are the focus and scope of each platform. Close is designed to support sales teams and equip them with the tools and analytics necessary for success, while Salesforce is more broadly focused on helping businesses build and maintain relationships with their customers. Additionally, Salesforce offers specialized services to customize and optimize its CRM system, while Close does not.