Keap vs Salesforce
Hyperise integrates with 100's of sales and marketing tools, many of which are in the CRM category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.
In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Keap and Salesforce. We'll also delve into the details of which offers the best personalization options within CRM, with there respective Hyperise integrations
Keap
Pricing: Keap follows a subscription-based pricing model. They offer three plans: Lite ($79 per month), Pro ($149 per month), and Max ($279 per month). The Lite plan allows up to 500 contacts, while the Pro and Max plans allow for unlimited contacts. There is a 20% discount for annual billing and a special 30-day free trial.
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Salesforce
Pricing: The cost of Salesforce varies depending on the package and level of customization your company requires. Generally, most Salesforce deployments start at $25 per user, per month, for basic features including sales cloud, customer service cloud, and marketing cloud. If you add professional services such as custom development or integration, the price will increase accordingly.
Keap vs Salesforce Highlights
Keap, formerly known as Infusionsoft, is a cloud-based customer relationship management (CRM) system focused on providing small businesses with an easy-to-use platform to manage marketing and sales processes. Salesforce is a widely used cloud computing platform designed to assist businesses of all sizes with customer management, marketing automation, analytics, social media, and more.
The main difference between Keap and Salesforce is the focus. Keap is specifically designed for the needs of small businesses, providing them with an efficient and intuitive way to manage customer relationships and automate marketing and sales processes. Salesforce, on the other hand, is more of an all-in-one CRM solution, offering many customizable features and data reporting options. Keap also offers basic analytics capabilities, but its main focus is on helping small businesses optimize their marketing and sales processes.
In terms of pricing, Keap offers different plans tailored to business needs, starting from a basic plan and then providing the user with more features as they upgrade plans. Salesforce costs more initially, but offers the user with more features.
Overall, the main difference between Keap and Salesforce is their focus: Keap is specifically tailored for the needs of small business customers, while Salesforce offers an all-in-one CRM solution for enterprises of all sizes.
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Keap vs Salesforce Pros
Keap Pros
- Pros for Keap compared to Salesforce
- Keap is significantly more affordable than Salesforce, with plans starting around $49/month
- Keap offers a powerful CRM, making it easy to track and manage customer relationships
- Keap includes automated campaigns to target leads and customers
- Keap provides easy-to-use ecommerce integration, allowing you to manage your online store
- Keap gives you access to powerful automation tools to help streamline your tasks and activities
- Keap's drag-and-drop feature makes it simpler to construct pages, forms, and emails
- Keap's intuitive dashboard makes it easy to find and act on the data quickly and efficiently
Salesforce Pros
- Ease of use: Salesforce is generally easier to use than Keap, as its user interface is more user-friendly and intuitive for users that are not highly tech-savvy.
- Flexibility: Salesforce is highly customizable and offers a range of features and functions for enterprise organizations. This allows for maximum flexibility when it comes to tailoring services and features to individual needs.
- Scalability: Salesforce can be scaled up or down to accommodate growth or downsizing of businesses. This makes it an attractive choice for companies that wish to scale quickly and easily.
- Integration with other software systems: Salesforce is engineered to integrate with existing and emerging technologies, making it easier for businesses to leverage existing investments and to make operational changes quickly and easily.
- Support and Training: Salesforce provides support and training services to help businesses get up and running quickly. The support team is available 24/7, offering assistance with any issues businesses may encounter.
- Community: Salesforce has an active user base with a large online community. Users can share best practices, tips and tricks, and can reach out to others with similar needs.
Keap vs Salesforce Cons
Keap Cons
- Keap is not as comprehensive or customizable as Salesforce, meaning fewer features and less customization capabilities
- Keap is more expensive than Salesforce, especially if additional add-ons are needed
- Keap can be more complex and difficult to use than Salesforce
- Keap is only available as a cloud-based solution, meaning local access and back-ups may not be possible
- Keap has fewer integrations with third-party software, making it difficult to integrate with existing business systems
Salesforce Cons
- Costs: Salesforce is more expensive to use and maintain than Keap.
- Ease of Use: Keap is easier to use and has less of a learning curve than Salesforce.
- Customization: Salesforce is more customizable than Keap, allowing for the creation of unique workflows and processes.
- Integration: Keap offers a wider range of integration capabilities with third-party applications than Salesforce does.
- Reporting: Keap offers more comprehensive reporting and analytics features than Salesforce does.
- Support: Salesforce has a larger support team and resources than Keap has.
Keap & Salesforce Hyperise Integrations
Keap uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.
Keap makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.
- Using business Email passed from Keap, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
- Using business Website passed from Keap, Hyperise is able to enrich business logo and website screenshots.
- Business name
- Job title
- Street
- Street2
- City
- Country
- State
- Zip
Keap Integration Guide
Salesforce uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.
Salesforce makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.
- Using business Email passed from Salesforce, Hyperise is able to enrich business logo and website screenshots. In some cases, with a business Email we're also able to enrich profile images, subject to the business email having a publicly available profile.
- Using business Website passed from Salesforce, Hyperise is able to enrich business logo and website screenshots.
- Business name
- City
- State
- Country
- Zip
- Category
Salesforce Integration Guide
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