Klaviyo vs LemList

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Klaviyo and LemList. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

Klaviyo logo


Pricing: Klaviyo's pricing is based on the number of contacts in your email list and the number of emails sent per month. They offer a free plan for up to 250 contacts and email sends, and then pricing starts at $20/month for 500 contacts and unlimited emails. As the number of contacts increases, so does the pricing.


LemList logo


Pricing: Lemlist is an email marketing platform that offers different pricing plans depending on the features and number of emails you need to send. In general, its pricing starts at $29 per month for the Email Outreach plan, which includes sending up to 1,000 emails per day, personalized images and videos, reply detection, and more.

Klaviyo vs LemList Highlights

Klaviyo is a marketing automation platform that offers various automation and segmentation tools to help businesses create personalized marketing campaigns. It has an AI-powered analytics tool that provides insights into the customers' behavior, enabling businesses to optimize their marketing strategies.

On the other hand, Lemlist is an email marketing platform that focuses on cold emails, helping businesses engage with their leads and prospects more effectively. It offers personalized templates, A/B testing, and open and click tracking features.

The key difference between Klaviyo and Lemlist is their primary focus. While Klaviyo is more geared towards creating and managing marketing campaigns across various channels, Lemlist is focused on email marketing specifically, especially for outreach purposes.

Klaviyo vs LemList Pros

Klaviyo Pros

  • Sure, here are some pros for Klaviyo compared to Lemlist:
  • More robust automation capabilities for creating personalized and targeted campaigns based on customer behavior and data.
  • Provides insights on customer behavior and engagement through detailed analytics and reporting.
  • Integrates with a wide range of ecommerce platforms, such as Shopify, Magento, and WooCommerce, allowing for seamless integration with online stores.
  • Offers a range of advanced features, including A/B testing, segmentation, and dynamic content to optimize email campaign performance.
  • Provides a wide range of marketing tools beyond email, including SMS messaging, Facebook and Instagram advertising, and web personalization.
  • Has a user-friendly interface that makes it easy to navigate and launch campaigns without advanced technical skills.
  • Offers a variety of pre-built templates and designs for emails, as well as a drag-and-drop email builder to create visually appealing campaigns quickly.
  • Provides excellent customer support, including email and live chat options, as well as helpful educational content and resources.
  • Please note that Lemlist is primarily focused on email marketing and does not have some of the features that Klaviyo offers.

LemList Pros

  • lemlist is more affordable compared to Klaviyo
  • lemlist has a more intuitive user interface, which makes it easier for users to navigate and use the platform
  • lemlist has advanced personalization capabilities, which helps increase the chance of emails being opened and read
  • lemlist's customer support is highly responsive, providing quick solutions to any issue
  • lemlist provides users with access to various integrations and automation tools to help streamline email marketing campaigns
  • lemlist has a more beginner-friendly interface, making it easier for first-time email marketers to adopt and use
  • lemlist is specifically designed for cold email outreach, making it a better option for businesses looking to reach out to potential customers outside of their existing audience.

Klaviyo vs LemList Cons

Klaviyo Cons

  • Limited email design options compared to lemlist's drag-and-drop editor
  • Higher pricing tiers, making it less affordable for smaller businesses
  • Limited integrations with third-party apps and services compared to lemlist's extensive list
  • Less user-friendly interface and requires some technical knowledge to navigate
  • Limited A/B testing options compared to lemlist's advanced split testing features
  • No personalization options for website pop-ups and forms compared to lemlist's dynamic fields feature.

LemList Cons

  • Lemlist is focused solely on email marketing while Klaviyo offers a more comprehensive marketing automation platform.
  • Lemlist lacks some advanced features like A/B testing, advanced segmentation, and comprehensive reporting.
  • Lemlist does not integrate as seamlessly with as many eCommerce platforms as Klaviyo does.
  • Some users have reported that the Lemlist user interface is not as intuitive as Klaviyo's.
  • Lemlist has a smaller user base compared to Klaviyo, which may limit the availability of third-party resources and support.

Klaviyo & LemList Hyperise Integrations

Klaviyo uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Klaviyo makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Klaviyo integration diagram
  • First name
  • Last name

Klaviyo Integration Guide

LemList uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

LemList makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

LemList integration diagram
  • First name
  • Last name
  • Business name

LemList Integration Guide

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Klaviyo and LemList Frequently Asked Questions

Question: What is Klaviyo and what does it do?

Answer: Klaviyo is a marketing automation platform that helps businesses create and manage email and SMS marketing campaigns, automate workflows, and analyze customer behavior and engagement to optimize marketing strategies.

Question: How much does Klaviyo cost?

Answer: Klaviyo offers a free plan for up to 250 contacts and pricing tiers based on the number of contacts and features needed. Prices start at $20/month for up to 500 contacts and increase based on the number of contacts and additional features.

Question: Does Klaviyo integrate with other marketing tools?

Answer: Yes, Klaviyo integrates with a variety of other marketing tools including Shopify, BigCommerce, WooCommerce, Magento, Salesforce, Facebook, Instagram, and more.

Question: Can I customize email templates in Klaviyo?

Answer: Yes, Klaviyo offers a drag-and-drop email template builder with customization options for images, colors, fonts, and more.

Question: How does Klaviyo help with customer segmentation?

Answer: Klaviyo allows businesses to segment their email and SMS lists based on customer behavior, location, interests, and more. This allows for targeted and personalized messaging to different groups of customers.

Question: Does Klaviyo offer analytics and reporting?

Answer: Yes, Klaviyo offers detailed analytics and reporting on email and SMS performance, including open rates, click-through rates, revenue generated, and more. Businesses can use this data to optimize their marketing strategies and improve customer engagement.

Question: What is LEMlist?

Answer: LEMlist is a cold email outreach platform that allows users to send personalized emails and follow-ups at scale.

Question: What is the pricing for LEMlist?

Answer: LEMlist offers different pricing plans based on the number of contacts you have. The plans start at $29/month for up to 1,000 contacts and go up to $399/month for up to 50,000 contacts.

Question: What makes LEMlist different from other email marketing platforms?

Answer: LEMlist focuses primarily on cold email outreach and has features like personalized images and dynamic fields that make the emails more engaging and effective.

Question: Does LEMlist provide any email templates?

Answer: Yes, LEMlist offers pre-built email templates for users to choose from or customize to their liking.

Question: Does LEMlist integrate with other tools?

Answer: Yes, LEMlist integrates with various CRMs, marketing automation tools, and lead generation tools like Salesforce, Hubspot, and Zapier.

Question: Does LEMlist provide any analytics or reporting?

Answer: Yes, LEMlist provides detailed analytics and reporting on email open rates, click-through rates, and replies. Users can also track their email campaigns in real-time to see which emails are performing better.

Question: Is LEMlist user-friendly?

Answer: Yes, LEMlist has a user-friendly interface with a drag-and-drop email builder, easy-to-use email scheduling, and a proactive support team to help users with any issues they may face.