Mailshake vs Klaviyo


Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.


In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Mailshake and Klaviyo. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

Mailshake logo

Mailshake

Pricing: Sure! Mailshake offers several pricing options, including a monthly plan, an annual plan, and a pay-as-you-go plan. Here's an overview of each plan: - Monthly Plan: Mailshake's monthly plan starts at $59 per user per month, which includes features such as email tracking, A/B testing, and integration with popular CRMs.

Mailshake

Vs

Klaviyo logo

Klaviyo

Pricing: Klaviyo is a marketing automation platform that offers a competitive pricing structure. Here is a summary of the Klaviyo pricing plans: 1. Free Plan: This plan is free of cost and supports up to 250 contacts. It offers basic features such as email marketing campaigns and signup forms. 2. Essentials Plan: The Essentials plan starts at $20 per month and supports up to 500 contacts. It includes email marketing automation, signup forms, and reports. 3.

Mailshake vs Klaviyo Highlights

Mailshake is primarily an email marketing platform that focuses on sending personalized cold emails to prospects and generating leads. It offers features such as email tracking, campaign scheduling, and A/B testing. On the other hand, Klaviyo is a marketing automation platform that provides a complete marketing and sales automation toolset. It includes features such as segmentation, email marketing, personalized messaging, and advanced analytics. Klaviyo also integrates with eCommerce platforms to provide personalized product recommendations and targeted marketing campaigns based on customer behavior. Overall, Mailshake is more focused on outbound marketing efforts while Klaviyo is a complete marketing automation solution for businesses, especially those focused on eCommerce.

Mailshake vs Klaviyo Pros

Mailshake Pros

  • Mailshake offers a more user-friendly interface compared to Klaviyo, making it easier for users to navigate and complete tasks efficiently.
  • Pricing is more affordable with Mailshake compared to Klaviyo, making it a great option for small businesses on a budget.
  • Mailshake offers a wide range of integrations with other tools, allowing for efficient workflows and increased productivity.
  • Mailshake is focused specifically on email marketing, making it an ideal platform for businesses that prioritize email campaigns as a primary marketing strategy.
  • Mailshake allows for A/B testing, allowing users to test different email campaigns to determine the most effective strategy, while this feature is limited in Klaviyo.

Klaviyo Pros

  • Here are some pros of Klaviyo compared to Mailshake:
  • Advanced Segmentation: Klaviyo offers more advanced segmentation options compared to Mailshake, making it easier to target specific audiences and send more personalized messages.
  • Integrations: Klaviyo has broader integrations with other ecommerce platforms like Shopify, Magento, and WooCommerce. This makes it easier to sync data and use those platforms for targeted campaigns.
  • Automated Flows: With Klaviyo, you can easily set up automated flows like abandoned cart emails, win-back campaigns, and post-purchase follow-ups. Mailshake does not offer this feature.
  • User Interface: Klaviyo's user interface is more intuitive and user-friendly than Mailshake's. This makes it easier to create campaigns and navigate through different settings.
  • Pricing: Although Klaviyo is more expensive than Mailshake, it offers a wider range of features and capabilities that justify the higher cost.
  • Personalization: Klaviyo offers more options to personalize emails or messages for different audiences, including merge tags, dynamic content, and conditional logic. This makes it easier to send relevant and targeted messages to your subscribers.

Mailshake vs Klaviyo Cons

Mailshake Cons

  • Limited automation capabilities: Mailshake is primarily an email marketing tool and lacks the robust automation features of Klaviyo.
  • Limited integrations: While Mailshake can integrate with some popular CRMs and marketing platforms, it doesn't offer as many integration options as Klaviyo.
  • Limited segmentation options: Mailshake has limited segmentation options compared to Klaviyo, which offers more advanced targeting capabilities.
  • Limited reporting: Mailshake provides basic email performance metrics, but Klaviyo offers more in-depth reporting and analytics.
  • No SMS capabilities: Klaviyo offers SMS marketing capabilities, while Mailshake is focused solely on email.
  • Limited personalization options: Mailshake offers limited options for personalizing emails, whereas Klaviyo provides more advanced personalization features.

Klaviyo Cons

  • Klaviyo has a steeper learning curve than Mailshake, requiring more time and effort to set up and use effectively.
  • Klaviyo is geared towards e-commerce businesses, making it less suitable for companies outside of that industry.
  • Klaviyos pricing is based on the number of contacts, making it more expensive for businesses with larger contact lists.
  • Compared to Mailshake, Klaviyo has fewer pre-built templates for email campaigns, requiring more time and effort to create engaging emails.
  • Klaviyos reporting capabilities are less robust than Mailshake, limiting the ability to track and analyze performance metrics.

Mailshake & Klaviyo Hyperise Integrations

Mailshake uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Mailshake makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Mailshake integration diagram
  • First name
  • Last name
  • Business name

Mailshake Integration Guide

Klaviyo uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Klaviyo makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Klaviyo integration diagram
  • First name
  • Last name

Klaviyo Integration Guide

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Mailshake and Klaviyo Frequently Asked Questions

Question: What is Mailshake?


Answer: Mailshake is an email marketing and sales engagement platform that helps businesses streamline their email marketing efforts, automate their outreach, and increase response rates.


Question: What are the main features of Mailshake?


Answer: Mailshake offers a range of features, including email campaign management, scheduling and automation, prospecting and outreach, personalized email templates, analytics and reporting, and integrations with different CRM and email tools.


Question: How much does Mailshake cost?


Answer: Mailshake offers a range of subscription plans, starting at $59 per user per month for a basic plan, up to $149 per user per month for a premium plan. They also offer custom enterprise plans for larger organizations.


Question: Is Mailshake easy to use?


Answer: Mailshake is designed to be user-friendly, with an intuitive user interface and simple drag-and-drop functionality that makes it easy to create and launch email campaigns.


Question: Can I customize my Mailshake emails?


Answer: Yes, Mailshake offers a range of customizable email templates that you can edit and tailor to your specific needs. You can also create your own custom HTML templates if you prefer.


Question: Does Mailshake offer any integrations?


Answer: Yes, Mailshake integrates with a wide range of CRM and email tools, including Salesforce, HubSpot, Zapier, and more. This makes it easy to sync your data and streamline your workflow.


Question: What is Klaviyo?


Answer: Klaviyo is a marketing automation platform that helps businesses create, target, and optimize their email, SMS, and social media campaigns.


Question: How does Klaviyo differ from other marketing automation platforms?


Answer: Klaviyo offers advanced segmentation options and real-time data tracking to send personalized messages based on customer behavior.


Question: How much does Klaviyo cost?


Answer: Klaviyo offers different pricing tiers based on the number of contacts in your database. Pricing starts at $20 per month for up to 500 contacts.


Question: Does Klaviyo integrate with other platforms?


Answer: Yes, Klaviyo integrates with a variety of platforms including Shopify, WooCommerce, Magento, and Salesforce.


Question: Does Klaviyo have a free trial?


Answer: Yes, Klaviyo offers a free trial for new users. The trial includes access to all features and up to 250 contacts.


Question: Can I send SMS messages with Klaviyo?


Answer: Yes, Klaviyo offers a built-in SMS messaging feature for sending text messages to subscribers.


Question: What kind of reporting and analytics does Klaviyo offer?


Answer: Klaviyo offers real-time reporting and analytics for email campaigns including open and click rates, revenue generated, and conversion tracking.