iContact vs SalesLoft

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of iContact and SalesLoft. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

iContact logo


Pricing: The pricing for iContact varies depending on the number of contacts you want to manage and features you want to access. For the Basic Plan, the pricing starts at $10 per month plus $.03 per contact for lists up to 500 contacts, $15 plus $.02 per contact for lists up to 2500 contacts, and $25 plus $.01 per contact for lists up to 10,000 contacts.


SalesLoft logo


Pricing: SalesLoft pricing starts at $125 for 1 user per month. Additional users increase the cost, ranging up to $1,000 for 25 users per month. All editions of SalesLoft include unlimited emails and calling tools, as well as SalesLoft's other features.


iContact vs SalesLoft Highlights

The primary difference between iContact and SalesLoft is in their purpose. iContact is an email marketing platform that helps businesses create, send, and manage email campaigns for their customers and prospects. SalesLoft is an email and sales automation platform that helps sales teams track emails and activities, set reminders, and monitor progress of sales opportunities. With iContact, users can design and track email campaigns, newsletters, surveys, and more. With SalesLoft, users have a wide range of features available, including email tracking, sales engagement, and automated sequences. Another key difference is that iContact is designed to operate with a 'set it and forget it' approach, while SalesLoft is designed to actively engage with prospects and customers to close deals.

iContact vs SalesLoft Pros

iContact Pros

  • Easy to use interface: iContact's user interface is intuitive and simple, compared to SalesLoft's more complicated interface.
  • One-click integrations: iContact can be easily integrated with a number of third-party services and applications with a single click.
  • Automation capabilities: iContact offers a wide range of automation features that make it easy to keep your contacts organized and engaged.
  • Affordability: iContact is more cost-effective than SalesLoft, making it a great option for financial-conscious marketers on a budget.
  • Multiple templates: iContact offers over 400 templates, making it easy to customize emails without the need for HTML knowledge.
  • Mobile access: iContact allows remote access to the software via mobile devices, which makes on-the-go marketing easier.

SalesLoft Pros

  • Pros of SalesLoft compared to iContact:
  • SalesLoft offers more customization of email and sequences
  • SalesLoft has a richer set of metrics for tracking inbox delivery
  • SalesLoft offers list segmentation for more personalized outreach
  • SalesLoft has more customizable lead scoring capabilities
  • SalesLofts deep integrations withCRMs give users an even deeper level of engagement tracking
  • SalesLofts multilingual support makes it easier to reach global prospects

iContact vs SalesLoft Cons

iContact Cons

  • Limited list size for one mailing iContact has a limit of 300 recipients per one mailing, while SalesLoft has no limit.
  • No API integration iContact does not have API integration to allow syncing with a CRM or other 3rd party systems, while SalesLoft does.
  • Fewer templates iContact has fewer email templates than SalesLoft, meaning it may be harder to customize your emails.
  • Limited features iContact offers fewer features than SalesLoft, such as fewer automated triggers and cadences.
  • Higher price iContact is more expensive than SalesLoft, making it potentially prohibitive for startups or small business.

SalesLoft Cons

  • SalesLoft does not offer a mobile app, which leaves the user limited to their desktops for SalesLoft activities
  • SalesLoft does not have a multi-user functionality compared to iContact, limiting collaboration between team members
  • The SalesLoft platform lacks customization options and is limited in terms of custom fields and options that iContact offers
  • SalesLoft does not offer a native integration with any CRM system and requires a third-party integration if needed
  • The SalesLoft user interface is less intuitive and user-friendly than iContact.

iContact & SalesLoft Hyperise Integrations

iContact uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

iContact makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

iContact integration diagram
  • First name
  • Last name
  • Phone
  • Business name
  • State
  • City
  • Street
  • Street2
  • Zip

iContact Integration Guide

SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SalesLoft integration diagram
  • First name
  • Last name
  • Business name
  • Category
  • City

SalesLoft Integration Guide

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iContact and SalesLoft Frequently Asked Questions

Question: Can I import my contacts into iContact?

Answer: Yes, iContact allows you to easily import contacts from any external data source. Whether it’s from an Excel spreadsheet, CSV file, or an external CRM system, iContact has the ability to import all of your important contacts.

Question: Does iContact offer a mobile app?

Answer: Yes, iContact has both an Android and iOS app available. The iContact app is a great way to stay connected to your list of contacts and manage campaigns on the go.

Question: Is iContact GDPR compliant?

Answer: Yes, iContact maintains a strict adherence to the General Data Protection Regulation (GDPR). iContact provides a comprehensive data security policy, and anonymous email addresses are handled in accordance with GDPR regulations.

Question: How much does iContact cost?

Answer: Plan prices vary depending on the amount of contacts you have. The Starter plan starts at $15/month for 500 contacts and the Pro Plan starts at $49/month for 500 contacts. There is also a free 14-day trial available for users to test out the iContact platform before signing up for a plan.

Question: Is iContact easy to use?

Answer: Yes, iContact offers an intuitive user interface that makes it incredibly easy for even non-technical users to design, send, and manage campaigns. They also have helpful guides, webinars, and tutorials available to walk you through any features that you may need help with.

Question: What is SalesLoft?

Answer: SalesLoft is a sales engagement platform that empowers sales and account teams with the best information and tools to turn conversations into relationships and drive better business outcomes.

Question: How much does SalesLoft cost?

Answer: The cost of SalesLoft depends on the size of the team, number of contacts, and product features. Our prices begin at $100/user/month.

Question: What type of companies use SalesLoft?

Answer: Companies of all sizes use SalesLoft to drive growth and achieve higher close rates. Our customers come from a variety of industries, ranging from technology to finance, healthcare, and more.