SalesLoft vs Groove

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of SalesLoft and Groove. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

SalesLoft logo


Pricing: SalesLoft's pricing is based on the number of users and the product bundle you choose. Prices are available on a quote basis, as they vary according to specific needs. The base subscription plan starts at $104/user/month, and there are higher tier plans with added features. Both annual and monthly billing options are available.



Groove logo


Pricing: Groove pricing is a type of pricing model in which a company charges customers a monthly subscription fee rather than charging per item or per service. This subscription-based model allows companies to better predict revenue, offer discounts and loyalty programs, and provide customers with certainty and convenience.

SalesLoft vs Groove Highlights

SalesLoft is an automated sales engagement platform that helps sales teams build relationships with leads, prospects, and customers. It provides the tools to help you automate the process of managing data, scheduling outreach, tracking performance, and optimizing activities. Groove is a customer support platform designed to make it easier for teams to deliver fast and effective customer service. It offers features such as a help center, ticketing system, knowledge base, and automation to enable businesses to better serve their customers. The main difference between SalesLoft and Groove is in their purpose. SalesLoft focuses on sales engagement activities, while Groove focuses on customer support. Both platforms include features for tracking, automating, and optimizing activities, but Grooves features are tailored to customer support, while SalesLofts features are tailored to sales outreach activities.

SalesLoft vs Groove Pros

SalesLoft Pros

  • Pros of Salesloft compared to Groove
  • Robust automation and alert features
  • Powerful cloud-based platform
  • Easy integration of existing CRM
  • Excellent customer service and user support
  • Ability to customize content and sequence
  • Advanced personalization capabilities
  • Automatically tracks customer engagement
  • Reports provide detailed insights
  • Offers extensive integrations

Groove Pros

  • Easy to use Groove has a simple, easy to use interface that allows users to quickly build and deploy campaigns.
  • Flexible Groove allows users to tailor their campaigns to fit their specific needs.
  • Integrations Groove offers robust integrations with popular CRM and database systems for quick and streamlined access to customer data.
  • Advanced Automation Groove has powerful automation and customization tools to help streamline customer outreach and ensure personalized customer engagement.
  • Analytics Groove provides insightful analytics and reporting tools to track the effectiveness of customer engagement campaigns in real time.
  • Cost Groove is cost-effective and highly scalable, allowing users to tailor their pricing plan based on their needs.

SalesLoft vs Groove Cons

SalesLoft Cons

  • No free trial or free version available
  • Limited customization options available
  • No dedicated mobile app
  • Expensive pricing structure
  • Less intuitive user interface than competitors
  • Troublesome sign up process
  • No geographical usage breakdown features
  • Limited integration with other apps and services
  • Lack of support for multiple languages

Groove Cons

  • Groove does not have the same full suite of features that SalesLoft does, specifically for automation, forecasting, and workflow features.
  • Groove does not have the same level of reporting as SalesLoft and limited customizability in their reporting.
  • Groove does not offer pricing tiers as SalesLoft does, and has more limited customer support when compared to SalesLoft.
  • Groove lacks integration with other sales tools, making it less compatible with existing systems.
  • Groove does not have a mobile app for access on the go and does not offer a tracking link feature with emails sent.

SalesLoft & Groove Hyperise Integrations

SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SalesLoft integration diagram
  • First name
  • Last name
  • Business name
  • Category
  • City

SalesLoft Integration Guide

Groove uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Groove makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Groove integration diagram
  • First name
  • Last name
  • Phone
  • Using business Website passed from Groove, Hyperise is able to enrich business logo and website screenshots.
  • Business name
  • Category

Groove Integration Guide

Other SalesLoft & Groove Email Marketing platform comparisons

View all Platform Comparisons

SalesLoft and Groove Frequently Asked Questions

Question: What is SalesLoft?

Answer: SalesLoft is a sales engagement platform that enables sales teams to connect with prospects, personalize communications and measure engagement. With SalesLoft, teams are equipped to find and engage customers, as well as automate messaging and track sales activities across multiple channels.

Question: How does SalesLoft help my team?

Answer: SalesLoft helps sales teams by providing them with the tools they need to connect with prospects, personalize outreach, and measure engagement. SalesLoft helps teams identify the right prospects, automate messaging, and track sales activities. This helps enable teams to be more effective and efficient when it comes to their sales process.

Question: What features does SalesLoft have?

Answer: SalesLoft offers a range of features designed to help teams engage prospects in personalized, engaging conversations. SalesLoft provides tools for building email campaigns, scheduling calls, and tracking sales activity. It also provides tools for prospect segmentation, automated outreach, and metrics and analytics.

Question: How can I get started with SalesLoft?

Answer: Getting started with SalesLoft is easy. Just sign up for a free trial and you’ll have access to all the features. You can then follow the on-screen prompts to set up your account, customize the platform to your needs, and start using the features right away.

Question: What is groove?

Answer: Groove is an online collaboration platform from Microsoft designed to help teams stay connected, organized and productive. It offers file storage, task management, calendars, and team chat with messaging, audio and video conferencing.

Question: What are the main features of Groove?

Answer: The main features of Groove include secure file sharing, task management and task tracking, real-time collaboration, secure document collaboration, calendar and contact management, team chat and messaging, audio and video conferencing, and mobile access.

Question: What platforms is Groove available on?

Answer: Groove is available on Mac, Windows, iOS and Android devices.