SalesLoft is a sales engagement platform that helps businesses build and manage relationships with their customers. It enables them to identify, engage and nurture customers in order to drive sales. SalesLoft provides features that allow businesses to automatically send emails and messages, track sales activity, automate onboarding, and provide insights and analytics on customer interactions. It also provides integrations with many different business systems, helping to maximize customer outreach.
Mailchimp, on the other hand, is an email marketing platform specifically designed to help businesses design and send professional emails to their customers. It enables businesses to create campaigns using templates, track customer engagement and performance of those emails, and automate the emails based on customer segments and individual preferences. Mailchimp does not provide the same level of sales engagement activities as SalesLoft does.