SalesLoft vs Fluent CRM

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of SalesLoft and Fluent CRM. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

SalesLoft logo


Pricing: Salesloft offers several pricing plans for its sales engagement platform based on the size and needs of your business. Here is a summary of their pricing plans: 1. Free - This plan is suitable for individuals or small teams and offers basic features such as email tracking, call recording and limited analytics. 2. Professional - This plan starts at $75 per month per user and offers advanced features such as custom reporting, team performance analytics, and shared email templates. 3.



Fluent CRM logo

Fluent CRM

Pricing: Fluent CRM offers 3 pricing plans: 1. Personal - priced at $129 per year for a single website, up to 10,000 contacts, and access to all the core features. 2. Business - priced at $199 per year for up to 3 websites, up to 25,000 contacts, and includes all the core features as well as some advanced features. 3.

SalesLoft vs Fluent CRM Highlights

Salesloft and Fluent CRM are both powerful sales automation and CRM tools, but they differ in their features and target markets.

Salesloft is a sales engagement platform that enables sales teams to automate and personalize communication with prospects and customers. It provides a range of sales tools, including email tracking, conversation intelligence, call tracking, and reporting. Salesloft is designed for B2B companies of all sizes, with a focus on sales teams and revenue growth.

Fluent CRM, on the other hand, is an all-in-one CRM and marketing automation platform designed for WordPress users. It includes email marketing, SMS marketing, contact management, deal management, and campaign management features. Fluent CRM is designed for small and medium-sized businesses, especially those running their websites on WordPress.

The key difference between the two tools is their focus and target market. Salesloft is more suited for sales teams and enterprise-level businesses, while Fluent CRM is designed for small to medium-sized businesses focused on marketing automation and CRM management within their WordPress ecosystem.

SalesLoft vs Fluent CRM Pros

SalesLoft Pros

  • Sure! Here are some potential pros of SalesLoft compared to Fluent CRM:
  • More established: SalesLoft is a more established platform than Fluent CRM, having been founded in 2011 compared to Fluent's founding in 201
  • Dedicated sales focus: SalesLoft is specifically designed to help sales teams with their outreach efforts, providing features like email tracking, cadence building, and sales analytics.
  • Integration options: SalesLoft offers a wide range of integrations with other sales tools and CRMs, making it easy to incorporate into your existing sales stack.
  • Support: SalesLoft offers a high level of support, with options like a knowledge base, community forum, and dedicated customer success team.
  • Reputation: SalesLoft has built up a strong reputation in the sales space, with positive reviews and accolades from industry experts and users alike.

Fluent CRM Pros

  • Simple and Intuitive Interface Fluent CRM is designed from the ground up to be user-friendly with a drag-and-drop interface and visual representation of data.
  • Comprehensive Campaigns Fluent CRMs out-of-the-box campaigns, targeting capabilities, and automation features provide complete coverage of all your outreach needs.
  • Quick Setup With Fluent CRMs pre-defined templates and straightforward setup process, you can be up and running with your first campaign in minutes.
  • Team Collaboration Fluent CRM makes it easy for your team to collaborate on campaigns and manage prospect lists and contact information in real-time.
  • Integration with CRM & Other Platforms Fluent CRM can quickly and easily integrate with most popular CRMs, email services and other platforms, leveraging existing data to improve accuracy and reduce manual data entry.

SalesLoft vs Fluent CRM Cons

SalesLoft Cons

  • SalesLoft is significantly more expensive than Fluent CRM, with prices ranging from $100 to $250 a month, versus Fluent CRM's pricing of $20 per month.
  • SalesLoft only allows for a maximum of 3 users at any given time, while Fluent CRM allows for unlimited users.
  • SalesLoft has limited integrations compared to Fluent CRM, with SalesLoft limited to just three third-party apps.
  • SalesLoft requires much more manual setup and configuring than Fluent CRM, making it more complex and time consuming to use.
  • SalesLoft is more focused on email campaigns, while Fluent CRM provides more robust features across multiple channels, such as SMS, direct mail, and chat.

Fluent CRM Cons

  • Lack of integration with popular software such as Slack, Zoom and MailChimp
  • Limited customization options
  • Pricing plans are expensive compared to other CRM software
  • Limited customer service/support options
  • No support for any mobile device or integration with popular mobile apps
  • Fewer features such as an email drip campaign, lead scoring, and sales reports
  • Limited third-party app integrations
  • Linkedin integration lacking features compared to SalesLoft

SalesLoft & Fluent CRM Hyperise Integrations

SalesLoft uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

SalesLoft makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

SalesLoft integration diagram
  • First name
  • Last name
  • Business name
  • Category
  • City

SalesLoft Integration Guide

Fluent CRM uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Fluent CRM makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Fluent CRM integration diagram
  • First name
  • Last name
  • Street
  • Street2
  • City

Fluent CRM Integration Guide

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SalesLoft and Fluent CRM Frequently Asked Questions

Question: What is SalesLoft?


Question: SalesLoft is a sales engagement platform designed to help sales teams prioritize and engage their leads and prospects more effectively.

Answer: What are the key features of SalesLoft?


Answer: SalesLoft offers a range of features to help sales teams automate and optimize their processes, including lead prioritization, personalized outreach, multi-channel communication, customizable workflows, and analytics and reporting tools.

Question: What integrations does SalesLoft support?


Question: SalesLoft integrates with a wide range of sales and marketing tools, including Salesforce, HubSpot, Marketo, Microsoft Dynamics, LinkedIn, and ZoomInfo.

Answer: How does SalesLoft help improve sales productivity?


Answer: SalesLoft helps improve sales productivity by providing sales reps with the information and tools they need to engage leads and prospects more efficiently and effectively, reducing the need for manual processes and streamlining workflows.

Question: How does SalesLoft help improve sales effectiveness?


Question: SalesLoft helps improve sales effectiveness by providing sales reps with personalized insights and metrics to help them optimize their sales outreach and engagement strategies, as well as providing a range of tools to help them communicate more effectively with their prospects.

Question: What is Fluent CRM?

Answer: Fluent CRM is a WordPress plugin that is used for managing your email marketing, creating email campaigns, and managing your subscriber lists. It offers all the features of a traditional email marketing service but with the added benefit of being fully integrated into your WordPress dashboard.

Question: How does Fluent CRM differ from other email marketing services?

Answer: Fluent CRM is a self-hosted solution that is installed on your WordPress website. This means you have full control over your data and are not reliant on a third-party service to manage your email marketing. It also has a one-time payment structure, which can save you money in the long run compared to subscription-based email marketing services.

Question: How user-friendly is Fluent CRM?

Answer: Fluent CRM has an intuitive user interface that is easy to navigate, making it user-friendly for beginners. It also offers a range of templates and automation workflows to help you get started quickly.

Question: Can I import my existing subscriber list into Fluent CRM?

Answer: Yes, you can import your existing subscriber list into Fluent CRM. It also offers integrations with other third-party email marketing services for seamless migration.

Question: Does Fluent CRM offer automation features?

Answer: Yes, Fluent CRM offers a range of automation features that allow you to create workflows and trigger automation based on subscriber behavior, such as opens, clicks, and purchases.

Question: Is Fluent CRM a secure platform?

Answer: Yes, Fluent CRM is a secure platform that offers encryption and security features to protect your data. It also follows best practices for data security and privacy.

Question: Can I customize the email templates in Fluent CRM?

Answer: Yes, you can create custom email templates in Fluent CRM that match your brand and design. It also offers a range of pre-designed templates to choose from.