Apollo.io vs Mailjet

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Apollo.io and Mailjet. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

Apollo.io logo


Pricing: Apollo is a marketing automation platform that offers a range of features to help businesses automate and optimize their marketing efforts. The pricing for Apollo depends on the specific plan selected by the user. Here are the general pricing tiers: 1. Starter Plan: This plan costs $9,000 a year and includes basic features such as contact and lead management, email marketing, and analytics. 2.


Mailjet logo


Pricing: Mailjet offers different pricing plans for its email marketing platform, depending on the number of contacts you have and the number of emails you plan to send per month. Here's a summary of their pricing plans: 1. Free: This plan is for up to 6,000 emails per month and limited features. 2. Basic: Starts at $9.65 per month for up to 30,000 emails and basic email features. 3. Premium: Starts at $20.

Apollo.io vs Mailjet Highlights

The main difference between Apollo and Mailjet is that Apollo is primarily a marketing automation platform that allows businesses to create sophisticated campaigns that incorporate multiple channels such as email, SMS, social media, and more. In contrast, Mailjet is primarily an email marketing platform that enables businesses to create and distribute email campaigns to their subscribers.

Apollo provides a range of features to help businesses automate tasks like lead generation, segmentation, scoring, and nurturing. It also allows businesses to create advanced workflows and implement A/B testing for their campaigns. On the other hand, Mailjet offers features like email templates, list management, segmentation, and analytics to help businesses manage their email campaigns effectively.

Overall, while both platforms offer similar features such as automation and segmentation, the key difference between them is the scope of their offerings. Apollo is more comprehensive and focuses on supporting multichannel marketing efforts, while Mailjet is more specialized in email marketing.

Apollo.io vs Mailjet Pros

Apollo.io Pros

  • Here are some potential pros for Apollo compared to Mailjet:
  • Apollo:
  • Can automate marketing tasks beyond just email, including social media, direct mail, and more
  • Offers advanced lead scoring and prioritization tools to help sales teams focus on the most promising prospects
  • Includes robust analytics and reporting features to help teams understand campaign performance and optimize future efforts
  • Offers integrations with a variety of CRMs and other tools to help teams streamline their workflows and data management
  • Provides personalized outreach capabilities, including email templates and targeting tools
  • Offers a dedicated mobile app for managing tasks and opportunities on the go
  • Mailjet:
  • Focuses specifically on email marketing, making it a more specialized and focused tool
  • Offers easy drag-and-drop email editor and templates for quickly creating professional-looking messages
  • Provides advanced features like list segmentation, A/B testing, and email automation to help teams optimize their email campaigns
  • Includes real-time analytics to monitor open and click-through rates, and other key metrics to help teams gauge the success of their email marketing efforts
  • Offers pricing plans based on the number of emails sent, making it easier to predict and manage costs.

Mailjet Pros

  • Mailjet is specifically focused on email marketing, which means it has a wide range of email templates and tools to optimize email campaigns.
  • Mailjet has advanced segmentation capabilities, which allows you to create highly-targeted email campaigns that improve engagement and conversion rates.
  • Mailjet's subscription plans are relatively affordable compared to Apollo, making it a good option for smaller businesses on a budget.
  • Mailjet provides detailed analytics and insights into email campaigns and customer behavior, which can help businesses make data-driven decisions to improve their marketing strategies.
  • Mailjet has a user-friendly interface, making it easy for anyone to create and manage email campaigns without requiring technical expertise.

Apollo.io vs Mailjet Cons

Apollo.io Cons

  • Apollo does not offer a free plan, while Mailjet does.
  • Apollo's pricing is significantly higher than Mailjet's, which could be a disadvantage for small businesses or those on a tight budget.
  • Apollo focuses mainly on marketing automation, while Mailjet is specifically designed for email marketing. This could make Mailjet a better option for businesses that primarily want to focus on email campaigns.
  • Mailjet offers a drag-and-drop email builder, while Apollo does not have this feature.
  • Mailjet provides access to advanced email performance metrics, which may be important to businesses that want to track and analyze their campaigns closely.
  • Apollo's interface may be more complex and difficult to navigate for users who are not familiar with marketing automation software, while Mailjet's interface is simpler and more intuitive.

Mailjet Cons

  • Mailjet is primarily focused on email marketing, while Apollo offers a more comprehensive suite of marketing automation tools.
  • Mailjet lacks features such as lead scoring, advanced analytics, and social media automation, which are all offered by Apollo.
  • Apollo provides more customization options for email templates and landing pages than Mailjet.
  • Mailjet's pricing plans are based on the number of emails sent, which can become more expensive as your email list grows, whereas Apollo's pricing is based on the features and number of contacts.
  • Mailjet does not offer integrations with as many marketing tools and platforms as Apollo does.

Apollo.io & Mailjet Hyperise Integrations

Apollo.io uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Apollo.io makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Apollo.io integration diagram
  • First name
  • Last name
  • Using business Website passed from Apollo.io, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Category
  • City
  • Country
  • State

Apollo.io Integration Guide

Mailjet uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Mailjet makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Mailjet integration diagram
  • First name
  • Country

Mailjet Integration Guide

Other Apollo.io & Mailjet Marketing Automation platform comparisons

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Apollo.io and Mailjet Frequently Asked Questions

Question: What is Apollo marketing automation platform?

Answer: Apollo is an all-in-one marketing automation platform that allows you to manage and automate your marketing campaigns across multiple channels, including email, social media, SMS, and more.

Question: What features does Apollo marketing automation platform offer?

Answer: Apollo marketing automation platform offers a wide range of features, including email marketing, lead scoring, lead nurturing, social media marketing, campaign tracking, landing page creation, and more.

Question: What integrations does Apollo marketing automation platform offer?

Answer: Apollo marketing automation platform offers integrations with a wide range of third-party tools and platforms, including Salesforce, HubSpot, Slack, Marketo, and more.

Question: How easy is it to set up and use Apollo marketing automation platform?

Answer: Apollo marketing automation platform is designed to be easy to set up and use, with a user-friendly interface and intuitive workflows. There is also a wealth of documentation and support resources available to help users get up and running quickly.

Question: How much does Apollo marketing automation platform cost?

Answer: Apollo marketing automation platform offers a range of pricing plans to suit businesses of all sizes and budgets. Prices start from $299 per month for the basic plan, with additional features available at higher price points.

Apollo.io vs Mailjet

Question: Why should I choose Apollo?

Answer: It’s time to take your prospecting game one step further. With Apollo you can find the right leads at the right time, with over 60 filters from our 200 million contact database that includes 10 million companies and a vast collection of mobile numbers among them - making it easier than ever for you to streamline your workflow across Salesforce and Gmail while also taking care of any data entry on behalf of yourself. Start personalizing outreach sequences with customization via Analytics tools, or simply use Sequences in order to boost efficiency when scaling personalized prospects

Question: How does Apollo sync data with my CRM?

Answer: Leave it to the Apollo CRM integration to sync data on people, companies, activities and correct old or inaccurate data. Most sales teams have anywhere from tens of thousands to millions of inaccurate records in their CRMs which causes confusion around reps and clogs up funnels for automation tools that interrupt your journey towards success!

Question: How does Apollo help my Sales Team?

Answer: You know, your future success on the sales floor is determined by all sorts of metrics and data that point to a more receptive environment for increased bottom line growth (think open rates, reply rates, meetings set, rep activity across the board). And then there’s added ability to say WHY numbers go up or down. That’s strategic leadership at its finest! Apollo Sales Engagement Platform helps you track leading indicators of revenue growth so it can be pointed out specifically when they occur--leading you toward maximum profit in no time

Question: What is the Apollo Chrome Extension?

Answer: The Apollo Chrome extension is a must-have for any sales professional who wants to speed up their prospecting process and increase the number of qualified leads they’re able to generate. With just one click, you can export your LinkedIn contacts into an Excel spreadsheet so that it’s easy find prospects in need of specific services or products within seconds!

Question: What is Mailjet used for?

Answer: Mailjet is an email marketing platform used for sending and tracking marketing and transactional emails.

Question: How much does Mailjet cost?

Answer: Mailjet offers a range of pricing plans that vary based on the number of emails sent per month and the features included. Prices start at $65/month for the Basic plan and increase based on usage.

Question: Is it easy to set up Mailjet?

Answer: Yes, Mailjet offers a user-friendly interface and easy integration with popular website builders, eCommerce platforms, and other tools.

Question: What types of emails can be sent with Mailjet?

Answer: Mailjet supports both marketing and transactional emails, with features for creating and sending newsletters, promotional campaigns, automated trigger emails, and more.

Question: Does Mailjet provide analytics and reporting?

Answer: Yes, Mailjet offers a variety of analytics and reporting features to track email campaigns, monitor deliverability and engagement metrics, and optimize performance.

Question: What level of support does Mailjet offer?

Answer: Mailjet provides support through email, phone, and live chat, as well as a comprehensive online knowledge base and community forum.