Apollo.io vs Flexie

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Apollo.io and Flexie. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

Apollo.io logo


Pricing: Apollo is a marketing automation platform that offers a range of pricing plans to suit different business needs. Their pricing plans are as follows: 1. Starter: This plan is designed for businesses just getting started with marketing automation. It costs $1,199 per year and includes features such as email and marketing automation, lead scoring, and built-in CRM. 2. Professional: Apollo's Professional plan is more robust and includes advanced features like A/B testing and campaign analytics.


Flexie logo


Pricing: Flexie offers three different pricing plans for its CRM platform: 1. Starter Plan: $15/user/month 2. Professional Plan: $30/user/month 3. Enterprise Plan: Custom pricing The Starter Plan includes basic features such as lead and contact management, email integration, and basic reporting. The Professional Plan includes more advanced features such as automation workflows, social media integration, and advanced reporting.

Apollo.io vs Flexie Highlights

Apollo is a marketing automation platform that focuses on lead generation, email marketing, and sales engagement. It offers features such as lead qualification and scoring, automated email campaigns, and tracking and analytics. The platform is designed to help businesses automate their marketing processes and generate more leads.

On the other hand, Flexie is a CRM platform that focuses on customer relationship management. It offers features such as contact management, lead management, opportunity management, and task management. The platform is designed to help businesses manage their interactions with customers and increase customer satisfaction.

The main difference between the two platforms is their focus. While Apollo is primarily designed for marketing automation, Flexie is designed for customer relationship management. Apollo helps businesses generate more leads and automate their marketing processes, while Flexie helps businesses manage customer interactions and increase customer satisfaction.

Apollo.io vs Flexie Pros

Apollo.io Pros

  • Apollo is specifically designed for marketing automation, whereas Flexie is primarily a CRM platform with limited marketing automation capabilities.
  • Apollo offers a wide range of marketing automation tools such as email marketing, lead scoring, segmentation, and analytics, all in one place, while Flexie focuses more on managing customer interactions and data.
  • Apollo integrates with a plethora of third-party tools, including CRMs like Flexie, while Flexie has limited integrations with other marketing automation tools.
  • Apollo is known for its user-friendly interface and extensive knowledge base, making it easy for users to set up and use its features, while Flexie requires more technical know-how.
  • Apollo offers advanced reporting features with real-time analytics, creating a window of opportunity for marketers to optimize their marketing campaigns and improve their results, while Flexie's reporting capabilities are more limited.
  • Apollo's customer support is highly regarded, with personalized onboarding, training, and ongoing support, whereas Flexie's support can be slow to respond and lacks a personal touch.

Flexie Pros

  • Flexie is a comprehensive CRM platform that offers flexible customization options, providing businesses with the freedom to implement their own workflows and processes.
  • Unlike Apollo, Flexie is designed to cater to a wide range of industries, which makes it a versatile solution for businesses of all shapes and sizes.
  • Flexie offers advanced sales automation features, allowing businesses to automate email campaigns, lead nurturing, and other activities, thus saving time and increasing efficiency.
  • Flexie offers advanced reporting and analytics tools, which help businesses track their sales performance and make data-driven decisions.
  • Flexie's pricing plans are flexible and affordable, making it accessible for businesses with different budgets.
  • Flexie offers excellent customer support, with dedicated account managers and a comprehensive knowledge base to help businesses get the most out of the software.

Apollo.io vs Flexie Cons

Apollo.io Cons

  • Apollo is primarily a marketing automation platform, while Flexie is mainly a CRM platform, meaning that Flexie may offer more robust customer relationship management features than Apollo.
  • Apollo has a steeper learning curve, and can be more complicated to set up and use compared to Flexie.
  • Apollo's pricing plans can be costly, especially for small businesses or startups, while Flexie offers more affordable pricing options that can better serve small to medium-sized businesses.
  • Flexie offers more customization options compared to Apollo, allowing users to tailor their workflows and processes to their specific needs and preferences more easily than on Apollo.
  • Flexie offers more integrations to external tools and software than Apollo, which can help simplify workflows and generate more insights for users.

Flexie Cons

  • Flexie is primarily a CRM and lacks the sophisticated marketing automation capabilities of Apollo
  • Flexie may not provide the level of advanced tracking and analytics features for lead generation and conversion
  • Flexie may not integrate with as many third-party applications and services as Apollo does
  • Flexie may require more technical skills to set up and customize compared to the user-friendly interface of Apollo
  • Flexie may not offer as many customizable templates and options for email marketing campaigns as Apollo does.

Apollo.io & Flexie Hyperise Integrations

Apollo.io uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Apollo.io makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Apollo.io integration diagram
  • First name
  • Last name
  • Using business Website passed from Apollo.io, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Category
  • City
  • Country
  • State

Apollo.io Integration Guide

Flexie uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Flexie makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Flexie integration diagram
  • First name
  • Last name
  • Phone
  • Business name
  • City
  • Country

Flexie Integration Guide

Other Apollo.io & Flexie Marketing Automation platform comparisons

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Apollo.io and Flexie Frequently Asked Questions

Question: What is Apollo?

Answer: Apollo is a marketing automation platform designed to help sales and marketing teams identify, engage, and convert their target audience.

Question: What are some key features of Apollo?

Answer: Some key features of Apollo include email marketing, lead scoring, data enrichment, and CRM integrations.

Question: How does Apollo help with email marketing?

Answer: Apollo offers a drag-and-drop email builder, pre-built templates, and email personalization capabilities to help you create effective email campaigns.

Question: Can Apollo integrate with other marketing tools?

Answer: Yes, Apollo can integrate with a variety of marketing tools, such as Salesforce, HubSpot, and Marketo.

Question: What is lead scoring in Apollo?

Answer: Lead scoring is a feature in Apollo that assigns scores to leads based on their engagement with your brand. This helps sales teams prioritize leads for follow-up.

Question: What is data enrichment in Apollo?

Answer: Data enrichment is the process of enhancing your existing customer data with additional information, such as job titles or company information. Apollo offers data enrichment tools to help you build more complete customer profiles.

Question: How does Apollo help with sales prospecting?

Answer: Apollo offers a variety of prospecting tools, such as LinkedIn integration, contact search, and email engagement tracking, to help sales teams identify and engage potential customers.

Apollo.io vs Flexie

Question: Why should I choose Apollo?

Answer: It’s time to take your prospecting game one step further. With Apollo you can find the right leads at the right time, with over 60 filters from our 200 million contact database that includes 10 million companies and a vast collection of mobile numbers among them - making it easier than ever for you to streamline your workflow across Salesforce and Gmail while also taking care of any data entry on behalf of yourself. Start personalizing outreach sequences with customization via Analytics tools, or simply use Sequences in order to boost efficiency when scaling personalized prospects

Question: How does Apollo sync data with my CRM?

Answer: Leave it to the Apollo CRM integration to sync data on people, companies, activities and correct old or inaccurate data. Most sales teams have anywhere from tens of thousands to millions of inaccurate records in their CRMs which causes confusion around reps and clogs up funnels for automation tools that interrupt your journey towards success!

Question: How does Apollo help my Sales Team?

Answer: You know, your future success on the sales floor is determined by all sorts of metrics and data that point to a more receptive environment for increased bottom line growth (think open rates, reply rates, meetings set, rep activity across the board). And then there’s added ability to say WHY numbers go up or down. That’s strategic leadership at its finest! Apollo Sales Engagement Platform helps you track leading indicators of revenue growth so it can be pointed out specifically when they occur--leading you toward maximum profit in no time

Question: What is the Apollo Chrome Extension?

Answer: The Apollo Chrome extension is a must-have for any sales professional who wants to speed up their prospecting process and increase the number of qualified leads they’re able to generate. With just one click, you can export your LinkedIn contacts into an Excel spreadsheet so that it’s easy find prospects in need of specific services or products within seconds!

Question: What is Flexie CRM?

Answer: Flexie is a cloud-based CRM platform designed to help small and medium-sized businesses automate and streamline their sales, marketing, and customer service processes.

Question: What features does Flexie CRM offer?

Answer: Flexie CRM offers a wide range of features including lead management, sales automation, marketing automation, customer service automation, reporting and analytics, and custom integrations.

Question: Is Flexie CRM easy to use?

Answer: Yes, Flexie CRM is designed to be user-friendly and easy to use for small business owners and non-technical staff. It offers a drag-and-drop interface, intuitive navigation, and minimal training is required.

Question: Is Flexie CRM customizable?

Answer: Yes, Flexie CRM is highly customizable and can be tailored to meet the specific needs of your business. You can create custom fields, workflows, and automations to match your business processes.

Question: Does Flexie CRM offer integrations?

Answer: Yes, Flexie CRM offers integrations with a wide range of third-party apps and services including Zapier, PieSync, Google Sheets, and many more.

Question: What types of businesses is Flexie CRM best suited for?

Answer: Flexie CRM is best suited for small and medium-sized businesses looking for an affordable, customizable, and user-friendly CRM platform to help automate their sales, marketing, and customer service processes.

Question: What is Flexie?

Answer: Flexie CRM software is a product for any size business that offers Workflow Automation tools, enterprise-level support and custom tool customization. Flexie helps streamline your workflow with all the essential features needed to succeed in this competitive market.

Question: How do I add a new user?

Answer: A user is someone who may have a certain level of access to the CRM. You decide the access level each user will have to the CRM and within your company, employees might hold different roles like sales reps or support technicians. By creating a new account for every role you not only delegate tasks but also define how much they are able to see in Flexie’s system. So now we’ll get back into explaining how you can add these users below! Note that this process only works if an admin does it first so as long as there isn’t anything wrong with our employee records then go ahead and follow these steps: First, navigate to Settings at the upper-right corner of the screen and on the drop down menu click Users. Once you’ve clicked User, enter your first name followed by last name. Next set their permission level: are they an admin with full access? Or do they need limited information such as agent status which allows them to log into Flexie CRM but without some administrative privileges? Enter all important details for this user including role within company/group affiliation, phone number(obligatory) username, email address and password when prompted.

Question: How do I create a new group?

Answer: First, go to Settings at the upper-right corner of the page and on the drop-down menu click Groups. Navigate to the top right corner of screen and click New. Write a creative name for your new group you want to create; fill in who will be part of this list (you can add as many users), write an engaging description with details about what people do within it, then hit Save & Close or Apply. The name is required because when we search for groups by scratching our chin trying really hard not to look bored while scrolling down endless options until finally landing on one - if there’s no catchy name I’m going back up looking again...it saves precious time that.

Question: How do I convert a lead into a contact?

Answer: Now, what is the difference between a lead and a contact? A lead is someone you’ve attracted with your marketing campaigns or other means. On the other hand, an existing customer who has already purchased from you would be considered as a contact. Converting leads into contacts helps to build up your company’s reputation in that way too! Lead conversion process can help promote better quality of products for customers by building their trust because they are likely satisfied if they have bought something before. You can convert your leads into contacts and even add a company to the form. To get started, navigate over to the Leads menu option. Once you have selected the lead you want to map over, Contacts fields that match up with what is on this screen will be automatically mapped for an easy import process. If there are any fields left un-mapped or new ones created during import--no worries! You still have time to manually change those before we save it all by clicking Save button at bottom right corner of the page.

Question: How do I import leads, contacts, companies and deals?

Answer: Importing huge volumes of data from external resources to your CRM is one of the best ways to ensure that sales, marketing and other work processes go as smoothly as possible. You can import data stored in databases, spreadsheets or any systems you are using into Flexie with ease so that all relevant information could be available at once for easy access! You first need complete files before importing them because only then will they reflect a true representation. Import now by following these guidelines - make sure the file size doesn’t exceed 50MB, and that it has columns separated by comma delimiters. To import leads, simply go to the Leads page in the top right corner and click Import. Choose a file to upload from your computer or another third-party system (e.g. Dropbox) by clicking on ‘Upload’. You’ll need to make sure that you’re mapping column names correctly as some fields are used for Flexie CRM’s internal purposes like auto-numbering lead records with unique IDs during imports. You can distribute over a specific user and then choose whether to run manual workflows so they don’t have any duplicates after importing new leads!

Question: Can I share a record with another user?

Answer: Flexie CRM is a great way to share information with other users. You can also send emails from the mailbox of another user and see any incoming messages they may have received! You can use Flexie CRM to keep your records close at hand, but still give them out when necessary. Let’s say you want to share a lead with a user or group of users. Here you see all the details related to the deal, and next go ahead in clicking on the Actions button - here is where one can choose between sharing it with an individual person as well as choosing among groups of people who have certain permissions. Now say that we wanted this very moment for instance, just now right at this point-in-time not only by yourself but also together simultaneously with others who enjoy what they do professionally—to be able think about how exciting and worthwhile life would feel if our deals were shared too! Lastly, click Save - and you’ve just shared your deal!