Apollo.io vs HubSpot CRM


Hyperise integrates with 100's of sales and marketing tools, many of which are in the Marketing Automation category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.


In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of Apollo.io and HubSpot CRM. We'll also delve into the details of which offers the best personalization options within Marketing Automation, with there respective Hyperise integrations

Apollo.io logo

Apollo.io

Pricing: The pricing for the Apollo Marketing Automation platform is not publicly listed on their website. However, potential customers can request a demo and discuss pricing options directly with the Apollo sales team. It's recommended to contact them for more details.

Vs

HubSpot CRM logo

HubSpot CRM

Pricing: HubSpot CRM is a popular CRM platform that offers a free version with limited functionality and paid versions with advanced features. The pricing of HubSpot CRM depends on the plan you choose. The Free plan includes basic CRM features such as contact management, deal management, ticketing, and email tracking. You can also integrate with Gmail and Outlook to manage your communication. The Starter plan costs $45/month and includes additional features like email marketing, live chat, and team management tools.

Apollo.io vs HubSpot CRM Highlights

Apollo is primarily a marketing automation platform that provides functionality for lead generation, nurturing, and scoring. It offers features such as email marketing, lead tracking, and analytics to help businesses automate and optimize their marketing efforts.

On the other hand, HubSpot CRM is a customer relationship management platform that provides businesses with tools to manage their customer interactions, such as contact management, deal tracking, and reporting. While it also offers some marketing automation features, its focus is on managing customer relationships and improving the customer experience.

In summary, while both Apollo and HubSpot CRM offer some overlap in features, Apollo is primarily a marketing automation platform while HubSpot CRM is a customer relationship management platform.

Apollo.io vs HubSpot CRM Pros

Apollo.io Pros

  • Robust email marketing capabilities, with advanced segmentation options and automated drip campaigns
  • Powerful analytics and reporting features that provide insights on campaign performance and ROI
  • Rich integrations with popular third-party tools, such as Salesforce, Slack, and Google Analytics
  • Advanced lead scoring and grading features for better lead management and qualification
  • Customizable landing pages and forms for lead generation and conversion
  • A user-friendly interface that makes it easy for marketers to create, manage and optimize their campaigns
  • A dedicated mobile app for on-the-go campaign management and monitoring
  • Efficient and responsive customer support, with user-friendly documentation and resources
  • Affordable pricing plans that offer more flexibility and value for businesses of all sizes.

HubSpot CRM Pros

  • HubSpot CRM offers a deeper level of contact management, including contact insights and activity tracking.
  • HubSpot CRM is completely free, while Apollo requires a subscription fee.
  • HubSpot CRM has more customizable reporting and analytics features than Apollo.
  • HubSpot CRM integrates with a wider variety of third-party applications than Apollo.
  • HubSpot CRM offers superior integration with HubSpot's marketing automation platform, making it easier for sales and marketing teams to work together.
  • HubSpot CRM offers a more modern and user-friendly interface compared to Apollo.

Apollo.io vs HubSpot CRM Cons

Apollo.io Cons

  • Limited CRM functionality compared to HubSpot CRM
  • Not as user-friendly and intuitive as HubSpot
  • Can be more expensive than other marketing automation platforms
  • Limited reporting and analytics capabilities compared to HubSpot's robust set of tools
  • Does not offer a free version like HubSpot CRM
  • Integration with other tools and platforms could be more seamless and intuitive

HubSpot CRM Cons

  • Hubspot CRM is primarily focused on sales and customer relationship management, whereas Apollo is a marketing automation platform.
  • Hubspot CRM may have a steeper learning curve and require more time to set up and integrate with existing systems.
  • Hubspot CRM has relatively limited reporting and analytics capabilities compared to a dedicated marketing automation platform like Apollo.
  • While Hubspot CRM offers basic marketing capabilities such as email marketing, it may not be as robust or customizable as Apollo's marketing automation features.
  • Hubspot CRM may be more expensive than Apollo for organizations primarily seeking marketing automation features.

Apollo.io & HubSpot CRM Hyperise Integrations

Apollo.io uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Apollo.io makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Apollo.io integration diagram
  • First name
  • Last name
  • Using business Website passed from Apollo.io, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • Category
  • City
  • Country
  • State

Apollo.io Integration Guide

HubSpot CRM uses the HTML code embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

HubSpot CRM makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

HubSpot CRM integration diagram
  • First name
  • Last name
  • Using business Website passed from HubSpot CRM, Hyperise is able to enrich business logo and website screenshots.
  • Phone
  • Business name
  • Job title
  • City
  • Country

HubSpot CRM Integration Guide

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Apollo.io and HubSpot CRM Frequently Asked Questions

Question: What is Apollo?


Answer: Apollo is a marketing automation platform that helps businesses automate their sales and marketing processes, manage customer relationships, and increase revenue. It includes features such as contact management, lead scoring, email marketing, and analytics.


Question: How does Apollo help businesses?


Answer: Apollo helps businesses in multiple ways, such as:


Question: Automating sales and marketing processes, which saves time and increases productivity.


Answer: Capturing and managing customer data in one centralized location, which helps businesses make informed decisions.


Question: Tracking customer behavior and engagement, which enables businesses to personalize their communication and increase customer satisfaction.


Answer: Providing analytics and reporting, which helps businesses measure the effectiveness of their marketing and sales activities.


Question: What integrations does Apollo offer?


Answer: Apollo integrates with a variety of marketing and sales platforms, such as Salesforce, HubSpot, Marketo, Pardot, and more. It also has a Chrome extension that can be used to capture prospect data from various sources, including LinkedIn, Twitter, and company websites.


Question: Is Apollo easy to use?


Answer: Yes, Apollo is designed to be user-friendly and intuitive. Its interface is clean and easy to navigate, and it offers helpful tutorials and resources to help users get started and make the most of its features.


Question: How much does Apollo cost?


Answer: Apollo's pricing varies based on the features and number of users needed. They offer a range of plans with options for businesses of all sizes, and also offer a free trial for those who want to test the platform before committing to a paid plan.


Apollo.io vs HubSpot CRM


Question: Why should I choose Apollo?


Answer: It’s time to take your prospecting game one step further. With Apollo you can find the right leads at the right time, with over 60 filters from our 200 million contact database that includes 10 million companies and a vast collection of mobile numbers among them - making it easier than ever for you to streamline your workflow across Salesforce and Gmail while also taking care of any data entry on behalf of yourself. Start personalizing outreach sequences with customization via Analytics tools, or simply use Sequences in order to boost efficiency when scaling personalized prospects



Question: How does Apollo sync data with my CRM?


Answer: Leave it to the Apollo CRM integration to sync data on people, companies, activities and correct old or inaccurate data. Most sales teams have anywhere from tens of thousands to millions of inaccurate records in their CRMs which causes confusion around reps and clogs up funnels for automation tools that interrupt your journey towards success!



Question: How does Apollo help my Sales Team?


Answer: You know, your future success on the sales floor is determined by all sorts of metrics and data that point to a more receptive environment for increased bottom line growth (think open rates, reply rates, meetings set, rep activity across the board). And then there’s added ability to say WHY numbers go up or down. That’s strategic leadership at its finest! Apollo Sales Engagement Platform helps you track leading indicators of revenue growth so it can be pointed out specifically when they occur--leading you toward maximum profit in no time



Question: What is the Apollo Chrome Extension?


Answer: The Apollo Chrome extension is a must-have for any sales professional who wants to speed up their prospecting process and increase the number of qualified leads they’re able to generate. With just one click, you can export your LinkedIn contacts into an Excel spreadsheet so that it’s easy find prospects in need of specific services or products within seconds!



Question: What is HubSpot CRM?


Answer: HubSpot CRM is a free cloud-based platform used to manage and organize customer data, track sales activities, and automate sales and marketing processes.


Question: Is HubSpot CRM really free?


Answer: Yes, HubSpot CRM is completely free to use. However, some of the advanced features like email sequences and predictive lead scoring are only available with paid subscriptions.


Question: Can I integrate HubSpot CRM with other software?


Answer: Yes, HubSpot CRM offers integrations with many popular software platforms like Salesforce, Microsoft Dynamics, and Shopify, among others.


Question: Are there any limitations to the number of contacts or users on HubSpot CRM?


Answer: No, there are no restrictions on the number of contacts or users on HubSpot CRM.


Question: Is HubSpot CRM suitable for my business?


Answer: HubSpot CRM is suitable for businesses of all sizes, especially small and medium-sized enterprises. It is particularly useful for organizations that want to streamline their sales and marketing processes, track customer interactions, and improve customer engagement.


Question: What kind of support does HubSpot CRM offer?


Answer: HubSpot CRM provides excellent customer support, including phone, email, live chat, and community forums. They also offer extensive documentation and resources on their website to help users get started with the platform.