The main difference between Apollo, a Marketing Automation platform, and Quickmail, an Email Marketing platform, is their level of automation and functionality.
Apollo offers more advanced features such as lead scoring, segmentation, and workflow automation, which allows businesses to not only automate emails but also streamline their entire marketing process. Additionally, Apollo provides tracking and analysis of not just email campaigns, but also social media and website interactions, making it a more comprehensive marketing solution.
On the other hand, Quickmail is more focused on email marketing campaigns, providing a user-friendly interface for creating and sending emails to targeted lists. It has basic automation features, such as autoresponders, but does not offer the same level of segmentation and workflow automation as Apollo.
Overall, Apollo is a more advanced and comprehensive marketing solution, while Quickmail is a simpler and more affordable option for businesses that primarily require email marketing.