iContact vs Mailshake

Hyperise integrates with 100's of sales and marketing tools, many of which are in the Email Marketing category. With so many to choose from it's sometimes hard to know which is best, but don't worry, we've got your covered.

In this comparison guide we're going to look at the Highlights, Pros, Cons and Pricing of iContact and Mailshake. We'll also delve into the details of which offers the best personalization options within Email Marketing, with there respective Hyperise integrations

iContact logo


Pricing: iContact offers four pricing plans for its email and marketing automation platform, ranging from $15/month for the Basic plan to $199/month for the Advanced plan.


Mailshake logo


Pricing: Mailshake offers three service plans: Basic: The basic plan is free and gives users access to unlimited one-to-one emails, drip campaigns, templates, and automated follow-ups. Professional: The professional plan starts at $25/month and provides greater access to more advanced features including multi-step campaigns, email tracking, and priority support.


iContact vs Mailshake Highlights

iContact and Mailshake are both software programs that provide users with the ability to send emails in bulk and track the performance of their email campaigns. The primary difference between the two is that iContact offers templates, analytics, Customer Relationship Management (CRM) integration, and an autoresponder that Mailshake does not. iContact also allows users to segment email contacts using list slicing, while Mailshake lacks this feature. Furthermore, iContact emphasizes drip campaigns, while Mailshake focuses more heavily on A/B testing. For these reasons, iContact is better suited for businesses that want to send bulk emails with automated actions and analytics.

iContact vs Mailshake Pros

iContact Pros

  • Pros of iContact Compared to Mailshake:
  • Robust contact list management features
  • Automated email campaigns
  • Extensive tracking and analytics tools
  • Simple and intuitive user interface
  • Extensive library of valuable resources
  • Extensive message customization options
  • Integrity check feature to prevent delivery of broken messages
  • Technical support and helpful tutorials available
  • Ability to drag and drop elements of emails for simple message creation
  • Ability to easily link to social media pages for quick engagement

Mailshake Pros

  • Automated scheduling: Mailshake allows users to readily schedule their emails to arrive at the recipients' specified times. This can be a huge time saver for busy teams and marketers.
  • Powerful segmentation: Mailshake's segmentation feature enables marketers to target their contacts down to the most specific level possible.
  • In-depth analytics: Mailshake provides valuable insights into customer interests, behaviour and preferences. This helps marketers craft more effective and engaging campaigns.
  • Advanced A/B testing: This feature allows marketers to find the most effective subject lines and content by testing multiple variations of the same message.
  • Automated reminders: Mailshakes automated reminders ensure that customers dont forget to engage with their campaigns.
  • Optimized workflows: This feature allows users to automate portions of their campaigns to streamline their message delivery.
  • Comprehensive support services: Mailshake goes beyond simple message delivery and provides comprehensive support, including providing users with customer service assistance and personal consultation.

iContact vs Mailshake Cons

iContact Cons

  • iContact lacks the ability to post messages to multiple accounts at once, whereas Mailshake offers this feature
  • iContact does not support social media integrations, whereas Mailshake has this capability
  • iContact has a less user-friendly interface, with a steep learning curve and a lack of customization options compared to Mailshake
  • iContact does not offer an extensive list of features and cannot be used for automation, unlike Mailshake
  • iContact does not offer an advanced analytics suite, unlike Mailshake, which includes comprehensive reports and tracking tools
  • iContact does not offer any collaboration or team features, unlike Mailshake, which allows several users to collaborate on campaigns

Mailshake Cons

  • No mobile app
  • No way to send automated emails
  • No vendor provided templates
  • Not many features & customization options
  • No way to track the success of campaigns
  • No detailed campaign analysis or tools available
  • No way to connect with other email marketing services
  • Limited customer support

iContact & Mailshake Hyperise Integrations

iContact uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

iContact makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

iContact integration diagram
  • First name
  • Last name
  • Phone
  • Business name
  • State
  • City
  • Street
  • Street2
  • Zip

iContact Integration Guide

Mailshake uses the Image embed method to integrate with Hyperise, giving a simple way to add personalized images to your messages.

Mailshake makes the following data points available to Hyperise, to enable personalization in images used in outreach and linked out to your personalized website landing pages.

Mailshake integration diagram
  • First name
  • Last name
  • Business name

Mailshake Integration Guide

Other iContact & Mailshake Email Marketing platform comparisons

View all Platform Comparisons

iContact and Mailshake Frequently Asked Questions

Question: How do I sign up for an iContact account?

Answer: To sign up for an iContact account, simply go to www.icontact.com/signup and fill out the appropriate information. You will also need to provide a valid email address, a password and your billing information.

Question: Does iContact offer a free trial?

Answer: Yes, iContact offers a 30-day free trial that includes full access to all the features, so you can experience everything iContact has to offer.

Question: Does iContact provide a mobile app?

Answer: Yes, iContact offers a mobile app that is available both on the App store and the Google Play store. The iContact mobile app allows you to stay in touch with your contacts and manage your email campaigns while on the go.

Question: How much does iContact cost?

Answer: iContact has a variety of plans available to suit different budgets and needs. The Starter plan is $14 per month, the Standard plan is $22 per month and the Pro plan is $33 per month.

Question: What does Mailshake do?

Answer: Mailshake is an automated email outreach and personalization software designed to help you quickly and easily build relationships with prospects and customers. It simplifies the process of sending personalized emails to large numbers of contacts in order to increase the likelihood of response and conversion.

Question: What type of email campaigns can be created with Mailshake?

Answer: Mailshake can be used to create one-time email blasts, scheduled drip campaigns and automated follow-ups. It also has advanced filters, tags and trigger rules to set up complex and powerful automated workflows.

Question: How do I get started with Mailshake?

Answer: You can get started with Mailshake by signing up for an account and connecting your email address and contact list. Then you can start creating your first email campaign and tailoring your settings to fit your needs. You can also take advantage of the pre-made templates and automation features to quickly launch your campaign.